Rascasse Audience Intelligence

Lost Highway (film) Audience in United States

A data profile of the people who buy, follow and care about Lost Highway (film) in United States — modelled from more than twelve digital signal sources. Lost Highway (film) has an estimated audience of 796,957 people in United States.

#2281among Movie / TV Show / Series in United States

The average Lost Highway (film) fan in United States is 49.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Eraserhead, Air Transat, Juan Luis Guerra, with strongest over-indexing on Eraserhead (108.9× the country average).

Demographically, the Lost Highway (film) audience skews more male with an average age of 49.8, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lost Highway (film) fan in United States is more male, around 49.8 years old, with strong Patriotism tendencies and a notable affinity for Eraserhead.

Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lost Highway (film) profile in United States.

Audience size
797K
in United States
Gender
41.9%♀
58.1% male
Age
49.8
average years
Country rank
#27531
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+105%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lost Highway (film) viewers

41.9% are female, 58.1% are male, average age 49.8.

Fig. 02

Gender split

41.9%
Female
58.1%
Male
Demographic split for Lost Highway (film) audience in United States
MetricValue
Female41.9%
Male58.1%
Average age49.8
Estimated audience size796,957
Fig. 03

Age distribution

Ø 49.8
average years
Age distribution of the Lost Highway (film) audience in United States
Age bracketShare%
16-198%
20-294%
30-3910%
40-4926%
50+51%
Fig. 04

Worldwide distribution

29.1%

of the worldwide Lost Highway (film) audience comes from United States.

Worldwide audience distribution share by country for Lost Highway (film)
CountryShare
United States29.1%
Germany9.9%
France9.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lost Highway (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Lost Highway (film) fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~10K1.70×
02New York~50K1.48×
03Washington~20K1.44×
04Massachusetts~20K1.44×
05California~100K1.39×
06Washington, District of Columbia~3K1.34×
07Vermont~1K1.33×
08Oklahoma~9K1.25×
09Illinois~30K1.23×
10Maine~3K1.21×
11Colorado~10K1.19×
12Connecticut~7K1.16×
13Montana~2K1.16×
14Rhode Island~2K1.15×
15Pennsylvania~20K1.13×
16Minnesota~10K1.11×
17Kentucky~9K1.10×
18New Mexico~3K1.07×
19New Hampshire~3K1.06×
20Missouri~10K1.05×
21Utah~6K1.02×
22Ohio~20K1.01×
23Tennessee~10K1.01×
24Michigan~20K1.00×
25Nevada~6K1.00×
26New Jersey~20K0.99×
27Virginia~20K0.99×
28Indiana~10K0.96×
29Nebraska~3K0.96×
30Wisconsin~9K0.95×
31Arizona~10K0.92×
32Kansas~5K0.91×
33Idaho~3K0.91×
34West Virginia~3K0.91×
35Iowa~5K0.90×
36Louisiana~7K0.88×
37Texas~50K0.87×
38Arkansas~5K0.87×
39Georgia~20K0.86×
40Maryland~9K0.86×
41South Dakota~1K0.86×
42North Carolina~20K0.85×
43North Dakota~1K0.84×
44Delaware~1K0.82×
45Alaska~1K0.81×
46Hawaii~2K0.74×
47Florida~30K0.73×
48South Carolina~7K0.72×
49Mississippi~4K0.72×
50Alabama~5K0.57×
Fig. 06

Affinity by region

Affinity by region — Lost Highway (film), United States
0.57×1.00×1.70×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lost Highway (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lost Highway (film) audience
#·InterestCategoryAffinity×
01EraserheadMovies & TV108.90×
02Air TransatTravel & Leisure77.84×
03Juan Luis GuerraMusic & Radio54.88×
04VaporwaveMusic & Radio26.92×
05TV GuideMovies & TV10.63×
06International educationBusiness & Career9.27×
07Dead Poets SocietyMovies & TV8.52×
08There Will Be BloodMovies & TV8.27×
09Graphic novelLiterature6.64×
10Disneyland ParisTravel & Leisure5.53×
11Guardians of the Galaxy (film)Movies & TV4.81×
12Psychological thrillerLiterature3.71×
13Broadway theatreTravel & Leisure3.57×
14Watercolor paintingArts & Culture3.36×
15DC ComicsLiterature3.23×
16Digital artArts & Culture2.96×
17PokémonGames2.84×
18Independent filmMovies & TV2.54×
19RadioTechnology & Electronics2.36×
20SupermanMovies & TV1.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lost Highway (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lost Highway (film) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.45×
Community OrientationOPEN1.71×
Urban LifestyleOPEN1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lost Highway (film) audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.81×
Quality AwarenessPREMIUM0.85×
Healthy LifestyleBALANCE0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lost Highway (film) have in United States?

Lost Highway (film) has an estimated audience of 796,957 people in United States, concentrated in California and New York.

02

What is the gender split and age of Lost Highway (film) viewers?

41.9% of Lost Highway (film) fans are female, 58.1% are male, with an average age of 49.8 years.

03

Which brands do Lost Highway (film) fans like most?

Lost Highway (film) fans show strongest brand affinity for Eraserhead (108.9×), Air Transat (77.84×), and Juan Luis Guerra (54.88×) over the country average.

04

Where do Lost Highway (film) fans live in United States?

Lost Highway (film) fans in United States are most concentrated in California (reach ~100K), New York (reach ~50K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Lost Highway (film) fans also like?

Beyond Lost Highway (film) itself, the audience over-indexes on Air Transat (77.84×), Juan Luis Guerra (54.88×), Vaporwave (26.92×), and Superman (1.95×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More audiences in United States

See Lost Highway (film) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Lost Highway (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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