Lynnwood, Washington Audience in United States

Lynnwood, Washington logo

Lynnwood, Washington has an estimated audience of 325,400 people in United States. 68.6% are female, 31.4% are male, average age 40.4. Top brand affinities: Stamp collecting, Historic site, Tipsy Elves, Pantsuit, Life of Pi.

Top brand affinities include Stamp collecting, Historic site, Tipsy Elves, with strongest over-indexing on Stamp collecting (13.77× the country average). Demographically, the Lynnwood, Washington audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Family Orientation, Risk Appetite.

Category: Shopping · Type: POI · Subtype: Department store

Demographics of Lynnwood, Washington fans

Demographic split for Lynnwood, Washington audience in United States
MetricValue
Female68.6%
Male31.4%
Average age40.4
Estimated audience size325,400

Audience persona

The typical Lynnwood, Washington fan in United States is more female, around 40.4 years old, with strong Family Orientation tendencies and a notable affinity for Stamp collecting.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lynnwood, Washington audience
BrandAffinityCategory
Stamp collecting13.77×Home & Garden
Historic site7.59×Arts & Culture
Tipsy Elves13.77×Shopping
Pantsuit13.77×Fashion & Accessoires
Life of Pi10.93×Movies & TV
Hipster10.25×Politics & Society
Natural rubber2.18×Cars & Mobility
The Perks of Being a Wallflower (film)6.9×Movies & TV
Fairy godmother7.26×Literature
Arrietty13.77×Movies & TV
Regional styles of Mexican music2.64×Music & Radio
Elsword13.77×Games
Kendra Scott2.46×Fashion & Accessoires
Vocal harmony3.76×Music & Radio
Governor of Michigan6.1×Politics & Society
Academy Award for Best Original Score13.77×Movies & TV
Wok4.82×Food & Beverages
Grinch2.91×Movies & TV
Israel1.53×Travel & Leisure
Goop3.82×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lynnwood, Washington audience
TraitClusterScore
Family OrientationCONSERVATISM1.79
Risk AppetiteTHRILL1.65
IndulgenceJOY1.64
Quality AwarenessPREMIUM1.54
TravellingTHRILL1.48
Early Adopter MentalityPOWER1.45

Worldwide distribution

Worldwide audience distribution share by country for Lynnwood, Washington
CountryShare
United States78.5%
South Africa18.1%
Belgium1.4%

See Lynnwood, Washington audiences in other countries

More Department store audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Lynnwood, Washington. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.