Make-A-Wish Foundation Audience in United States

Make-A-Wish Foundation logo

Make-A-Wish Foundation has an estimated audience of 1,040,145 people in United States. 72.1% are female, 27.9% are male, average age 39.8. Top brand affinities: Lulu 黃路梓茵, Grace Slick, Chromebook, Goop, Wok.

Top brand affinities include Lulu 黃路梓茵, Grace Slick, Chromebook, with strongest over-indexing on Lulu 黃路梓茵 (8.8× the country average). Demographically, the Make-A-Wish Foundation audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Healthy Lifestyle, Family Orientation.

Category: Kids & Family · Type: NGO / Political Party · Subtype: Charity

Demographics of Make-A-Wish Foundation fans

Demographic split for Make-A-Wish Foundation audience in United States
MetricValue
Female72.1%
Male27.9%
Average age39.8
Estimated audience size1,040,145

Audience persona

The typical Make-A-Wish Foundation fan in United States is more female, around 39.8 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Lulu 黃路梓茵.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Make-A-Wish Foundation audience
BrandAffinityCategory
Lulu 黃路梓茵8.8×Movies & TV
Grace Slick7.94×Music & Radio
Chromebook3.59×Technology & Electronics
Goop3.23×Internet & Social Media
Wok3.8×Food & Beverages
Jesse Plemons1.98×Movies & TV
headspace5.2×Health
Governor of Michigan4.11×Politics & Society
Home staging2.8×Home & Garden
JDSU1.6×Business & Career
Lindy Hop5.05×Music & Radio
Nebraska Cornhuskers football1.78×Sports
Cherish (group)5.13×Music & Radio
Pro-Ject1.86×Music & Radio
Solo climbing3.04×Sports
Keene, New Hampshire8.8×Travel & Leisure
The Halal Guys2.8×Food & Beverages
Grinch1.65×Movies & TV
Jeep Wagoneer2.32×Cars & Mobility
Glossier2.07×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Make-A-Wish Foundation audience
TraitClusterScore
Healthy LifestyleBALANCE1.54
Family OrientationCONSERVATISM1.5
Community OrientationOPEN1.33
ExtroversionTHRILL1.28
IndulgenceJOY1.22
PatriotismCONSERVATISM1.2

Worldwide distribution

Worldwide audience distribution share by country for Make-A-Wish Foundation
CountryShare
United States45.9%
Australia11.3%
United Kingdom7.8%

See Make-A-Wish Foundation audiences in other countries

More Charity audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Make-A-Wish Foundation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.