Maquillaje Audience in United States

Maquillaje logo

Maquillaje has an estimated audience of 2,235,342 people in United States. 79.9% are female, 20.1% are male, average age 31.3. Top regions: Texas, California, Florida. Top brand affinities: Historic site, Stamp collecting, UK garage, Joshua Jackson, Isometric exercise.

The average Maquillaje fan in United States is 31.3 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Historic site, Stamp collecting, UK garage, with strongest over-indexing on Historic site (20× the country average). Demographically, the Maquillaje audience skews more female with an average age of 31.3, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Topic · Subtype: Cosmetics

Demographics of Maquillaje fans

Demographic split for Maquillaje audience in United States
MetricValue
Female79.9%
Male20.1%
Average age31.3
Estimated audience size2,235,342

Audience persona

The typical Maquillaje fan in United States is more female, around 31.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Maquillaje in United States
RegionReachAffinity
Texas580,4623.02×
California453,5261.84×
Florida323,6822.14×
New York182,1211.46×
Illinois108,1111.45×
New Jersey102,0241.79×
Georgia96,0851.4×
North Carolina88,9531.32×
Arizona75,0371.64×
Virginia62,9111.16×
Colorado56,2241.6×
Pennsylvania54,8930.73×
Maryland54,8431.43×
Tennessee54,1021.21×
Washington43,7910.98×
Massachusetts40,8780.93×
Indiana39,8160.98×
Ohio35,2240.51×
Nevada34,3331.59×
Oklahoma32,7551.32×
Utah32,7101.63×
South Carolina31,9050.95×
Louisiana30,1371.05×
Wisconsin29,7630.88×
Alabama28,9530.93×
Connecticut27,8531.24×
Michigan24,8420.42×
Kentucky24,6170.88×
Oregon24,2550.95×
Minnesota22,2780.7×
Missouri20,4530.57×
New Mexico19,7021.76×
Kansas19,6941.12×
Arkansas17,5390.95×
Nebraska13,7101.22×
Iowa12,3930.67×
Mississippi10,3280.56×
Idaho8,0890.72×
Rhode Island7,1581.01×
Washington, District of Columbia6,4950.97×
Delaware4,7870.78×
New Hampshire2,1200.24×
West Virginia1,8110.17×
South Dakota1,7660.34×
Alaska1,5150.32×
Hawaii1,4950.16×
North Dakota1,4170.31×
Wyoming1,3300.4×
Montana1,2730.21×
Maine1,2150.15×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Maquillaje audience
BrandAffinityCategory
Historic site20×Arts & Culture
Stamp collecting20.73×Home & Garden
UK garage22.86×Music & Radio
Joshua Jackson14.29×Movies & TV
Isometric exercise26.03×Sports
Product design5.64×Business & Career
Mathcore17.86×Music & Radio
Google Home11.89×Technology & Electronics
Natural rubber3.58×Cars & Mobility
Bank account4×Business & Career
Combat sport2×Sports
Home construction1.73×Home & Garden
Home equity2.33×Home & Garden
9NEWS (KUSA)5.57×Movies & TV
The Historian16.83×Literature
Ludo (board game)11.26×Games
Buckhannon, West Virginia24.42×Travel & Leisure
JDSU2.61×Business & Career
Jorge Salinas13.46×Movies & TV
Eurail16.92×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Maquillaje audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.56
Luxury OrientationPREMIUM1.8
Quality AwarenessPREMIUM1.61
SustainabilityBALANCE1.41
Early Adopter MentalityPOWER1.35
DIY MentalityTHRILL1.34

Worldwide distribution

Worldwide audience distribution share by country for Maquillaje
CountryShare
United States28.6%
Spain10.2%
Mexico9.3%

See Maquillaje audiences in other countries

More Cosmetics audiences in United States

Frequently asked questions

How many fans does Maquillaje have in United States?

Maquillaje has an estimated audience of 2,235,342 people in United States, concentrated in Texas and California.

What is the gender split and age of Maquillaje fans?

79.9% of Maquillaje fans are female, 20.1% are male, with an average age of 31.3 years.

Which brands do Maquillaje fans like most?

Maquillaje fans show strongest brand affinity for Historic site (20×), Stamp collecting (20.73×), and UK garage (22.86×) over the country average.

Where do Maquillaje fans live in United States?

Maquillaje fans in United States are most concentrated in Texas (reach 580,462), California (reach 453,526), and Florida (reach 323,682). These three regions account for the largest share of the active audience.

What other brands do Maquillaje fans also like?

Beyond Maquillaje itself, the audience over-indexes on Stamp collecting (20.73×), UK garage (22.86×), Joshua Jackson (14.29×), and Isometric exercise (26.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Maquillaje. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.