Marketing mix Audience in United States

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Marketing mix has an estimated audience of 729,936 people in United States. 52.2% are female, 47.8% are male, average age 36.3. Top regions: California, Texas, New York. Top brand affinities: Dog breed, Home construction, Nationality, Minnesota, 3D printing.

The average Marketing mix fan in United States is 36.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Dog breed, Home construction, Nationality, with strongest over-indexing on Dog breed (1.72× the country average). Demographically, the Marketing mix audience skews balanced with an average age of 36.3, and over-indexes on personality traits such as Patriotism, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Marketing mix fans

Demographic split for Marketing mix audience in United States
MetricValue
Female52.2%
Male47.8%
Average age36.3
Estimated audience size729,936

Audience persona

The typical Marketing mix fan in United States is balanced, around 36.3 years old, with strong Patriotism tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Marketing mix in United States
RegionReachAffinity
California80,0581×
Texas62,4431×
New York62,0291.52×
Florida55,4421.12×
Georgia29,1591.3×
North Carolina28,6911.31×
Illinois28,1771.16×
Pennsylvania27,1281.1×
Virginia24,6281.39×
Massachusetts22,2011.54×
New Jersey20,8041.12×
Ohio20,6260.92×
Michigan20,2321.06×
Indiana15,9171.19×
Washington15,9101.09×
Tennessee15,2741.04×
Arizona14,9671×
Maryland13,7351.09×
Colorado12,7351.11×
South Carolina11,9311.09×
Missouri11,5740.98×
Wisconsin11,5571.05×
Alabama10,4331.02×
Minnesota9,2570.89×
Kentucky8,8910.97×
Louisiana8,7390.93×
Oregon8,7301.04×
Connecticut8,0521.1×
Kansas7,4951.3×
Utah7,4321.14×
Iowa6,6511.11×
Oklahoma5,8780.73×
Arkansas4,8720.81×
Mississippi4,6290.77×
Nevada4,4220.63×
Nebraska3,8431.05×
Rhode Island3,0871.33×
Idaho2,9860.82×
Washington, District of Columbia2,8741.31×
New Hampshire2,7610.96×
Hawaii2,3860.76×
New Mexico2,3600.64×
West Virginia2,2930.67×
Delaware1,7600.87×
Maine1,4960.57×
North Dakota1,3270.89×
South Dakota1,3130.78×
Montana1,2280.61×
Vermont1,1500.9×
Wyoming8090.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Marketing mix audience
BrandAffinityCategory
Dog breed1.72×Pets & Animals
Home construction2.04×Home & Garden
Nationality3×Politics & Society
Minnesota2.35×Travel & Leisure
3D printing2.5×Technology & Electronics
Justice2.44×Politics & Society
Litter box1.57×Pets & Animals
San Pellegrino5.18×Food & Beverages
Nebraska1.84×Travel & Leisure
Bank account1.65×Business & Career
N1 road (South Africa)2.66×Travel & Leisure
Penn & Teller5.1×Movies & TV
Magazine (band)3.91×Music & Radio
Buying a House4.02×Home & Garden
CAC 402.74×Business & Career
CAC 402.57×Business & Career
Atkins diet2.47×Health
Winemaking2.08×Food & Beverages
Panama1.62×Travel & Leisure
Layne Staley2.76×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Marketing mix audience
TraitClusterScore
PatriotismCONSERVATISM2.4
Career OrientationPOWER2.02
Urban LifestyleOPEN1.97
Early Adopter MentalityPOWER1.95
Convenience OrientationPREMIUM1.89
Quality AwarenessPREMIUM1.86

Worldwide distribution

Worldwide audience distribution share by country for Marketing mix
CountryShare
Italy18.7%
Brazil16.4%
United States8.0%

See Marketing mix audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Marketing mix have in United States?

Marketing mix has an estimated audience of 729,936 people in United States, concentrated in California and Texas.

What is the gender split and age of Marketing mix fans?

52.2% of Marketing mix fans are female, 47.8% are male, with an average age of 36.3 years.

Which brands do Marketing mix fans like most?

Marketing mix fans show strongest brand affinity for Dog breed (1.72×), Home construction (2.04×), and Nationality (3×) over the country average.

Where do Marketing mix fans live in United States?

Marketing mix fans in United States are most concentrated in California (reach 80,058), Texas (reach 62,443), and New York (reach 62,029). These three regions account for the largest share of the active audience.

What other brands do Marketing mix fans also like?

Beyond Marketing mix itself, the audience over-indexes on Home construction (2.04×), Nationality (3×), Minnesota (2.35×), and 3D printing (2.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Marketing mix. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.