Masha Audience in United States
Masha has an estimated audience of 331,834 people in United States. 53.3% are female, 46.7% are male, average age 35.3. Top brand affinities: Google Maps, Capital One, Indeed.com, CarGurus, Beetlejuice.
Top brand affinities include Google Maps, Capital One, Indeed.com, with strongest over-indexing on Google Maps (10.55× the country average). Demographically, the Masha audience skews balanced with an average age of 35.3, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity.
Category: Internet & Social Media · Type: Person · Subtype: Social media influencer
Demographics of Masha fans
| Metric | Value |
|---|---|
| Female | 53.3% |
| Male | 46.7% |
| Average age | 35.3 |
| Estimated audience size | 331,834 |
Audience persona
The typical Masha fan in United States is balanced, around 35.3 years old, with strong Extroversion tendencies and a notable affinity for Google Maps.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 10.55× | Internet & Social Media |
| Capital One | 10.04× | Business & Career |
| Indeed.com | 7.77× | Business & Career |
| CarGurus | 10.46× | Cars & Mobility |
| Beetlejuice | 8.49× | Movies & TV |
| DeviantArt | 11.39× | Internet & Social Media |
| Circle K | 11.16× | Shopping |
| Bruce Willis | 11.21× | Movies & TV |
| Aaron Rodgers | 9.73× | Sports |
| AccuWeather | 8.77× | Home & Garden |
| Blake Lively | 12.14× | Movies & TV |
| Enterprise Rent-A-Car | 7.5× | Cars & Mobility |
| Khan Academy | 10.17× | Business & Career |
| Owen Wilson | 16.35× | Movies & TV |
| Google News | 6.79× | News |
| ICloud | 10.66× | Technology & Electronics |
| Billy Bob Thornton | 9.9× | Movies & TV |
| Charlie Hunnam | 11.87× | Movies & TV |
| Margot Robbie | 10.25× | Movies & TV |
| Bryce Dallas Howard | 11.77× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.29 |
| LGBTQ+ Identity | OPEN | 1.28 |
| Early Adopter Mentality | POWER | 1.19 |
| Social Media Usage | JOY | 1.06 |
| Risk Appetite | THRILL | 1.05 |
| Sports Activity | POWER | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 18.4% |
| Mexico | 14.2% |
| United States | 13.5% |
See Masha audiences in other countries
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How to read this data
Audience size is the estimated number of people in United States who actively search for Masha. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.