Rascasse Audience Intelligence

Master electrician Audience in United States

A data profile of the people who buy, follow and care about Master electrician in United States — modelled from more than twelve digital signal sources. Master electrician has an estimated audience of 257,724 people in United States.

The average Master electrician fan in United States is 38.5 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include B&Q, Central heating, Smart city, with strongest over-indexing on B&Q (79.12× the country average).

Demographically, the Master electrician audience skews more male with an average age of 38.5, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Master electrician fan in United States is more male, around 38.5 years old, with strong Patriotism tendencies and a notable affinity for B&Q.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Master electrician profile in United States.

Audience size
258K
in United States
Gender
13.8%
86.2% male
Age
38.5
average years
Country rank
#52087
Topic in United States
Fig. 01

Search interest · 12-month trend

-32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Master electrician fans

13.8% are female, 86.2% are male, average age 38.5.

Fig. 02

Gender split

13.8%
Female
86.2%
Male
Demographic split for Master electrician audience in United States
MetricValue
Female13.8%
Male86.2%
Average age38.5
Estimated audience size257,724
Fig. 03

Age distribution

Ø 38.5
average years
Age distribution of the Master electrician audience in United States
Age bracketShare%
16-1921%
20-2919%
30-3921%
40-4919%
50+19%
Fig. 04

Worldwide distribution

34.1%

of the worldwide Master electrician audience comes from United States.

Worldwide audience distribution share by country for Master electrician
CountryShare
United States34.1%
Australia17.8%
United Kingdom12.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Master electrician audience in United States is strongest.

Fig. 05

Top regions by affinity

Master electrician fans by region: top regions in United States
#RegionReachAffinity×
01Delaware~2K2.46×
02South Carolina~8K2.16×
03Texas~40K1.85×
04Maryland~6K1.32×
05Colorado~5K1.24×
06Wisconsin~5K1.17×
07Maine~1K1.14×
08Kansas~2K1.13×
09Arkansas~2K1.12×
10Michigan~8K1.11×
11Washington, District of Columbia<1K1.11×
12Virginia~7K1.10×
13Kentucky~3K1.08×
14Vermont<1K1.05×
15Utah~2K1.03×
16New Hampshire~1K1.03×
17Alaska<1K1.02×
18North Dakota<1K1.02×
19Pennsylvania~9K1.01×
20Minnesota~4K1.01×
21North Carolina~8K1.00×
22West Virginia~1K0.99×
23Montana<1K0.99×
24Nebraska~1K0.97×
25South Dakota<1K0.97×
26Massachusetts~5K0.96×
27Iowa~2K0.96×
28Rhode Island<1K0.96×
29Alabama~3K0.95×
30New Mexico~1K0.95×
31Oklahoma~3K0.94×
32Idaho~1K0.92×
33Nevada~2K0.90×
34Hawaii<1K0.90×
35Mississippi~2K0.89×
36Louisiana~3K0.87×
37Missouri~4K0.86×
38Tennessee~4K0.83×
39Indiana~4K0.83×
40Florida~10K0.82×
41Arizona~4K0.81×
42Washington~4K0.81×
43Connecticut~2K0.81×
44Georgia~6K0.80×
45New York~10K0.79×
46Oregon~2K0.78×
47Ohio~6K0.72×
48New Jersey~4K0.68×
49Illinois~6K0.67×
50California~20K0.63×
Fig. 06

Affinity by region

Affinity by region — Master electrician, United States
0.63×1.00×2.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Master electrician audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Master electrician audience
#·InterestCategoryAffinity×
01ViessmannHome & Garden96.81×
02B&QShopping79.12×
03Drone racingSports34.88×
04Smart cityTechnology & Electronics34.09×
05Drain cleanerHome & Garden31.24×
06Central heatingHome & Garden28.01×
07Prince RoyceMusic & Radio20.00×
08International educationBusiness & Career13.04×
09MakitaHome & Garden9.19×
10Google EarthInternet & Social Media7.73×
11JudoSports5.67×
12Hardware storeHome & Garden4.68×
13MenardsHome & Garden4.10×
14Extreme sportSports4.04×
15Ace HardwareHome & Garden3.93×
16Discount TireShopping3.76×
17Solar energyHome & Garden3.61×
18AutoZoneCars & Mobility3.16×
19Home improvementHome & Garden2.03×
20Donald TrumpPolitics & Society1.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Master electrician audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Master electrician audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.48×
Need for SecurityCONSERVATISM2.65×
DIY MentalityTHRILL2.58×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Master electrician audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.69×
ExtroversionTHRILL0.82×
SustainabilityBALANCE0.84×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Master electrician have in United States?

Master electrician has an estimated audience of 257,724 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Master electrician fans?

13.8% of Master electrician fans are female, 86.2% are male, with an average age of 38.5 years.

03

Which brands do Master electrician fans like most?

Master electrician fans show strongest brand affinity for B&Q (79.12×), Central heating (28.01×), and Smart city (34.09×) over the country average.

04

Where do Master electrician fans live in United States?

Master electrician fans in United States are most concentrated in Texas (reach ~40K), California (reach ~20K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Master electrician fans also like?

Beyond Master electrician itself, the audience over-indexes on Central heating (28.01×), Smart city (34.09×), Drone racing (34.88×), and Hardware store (4.68×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Master electrician. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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