Matteo Berrettini Audience in United States

Matteo Berrettini has an estimated audience of 273,708 people in United States. 42.6% are female, 57.4% are male, average age 39.2. Top regions: California, Texas, New York. Top brand affinities: US Open (tennis), Andy Murray, Roland Garros, Autism Awareness, Diabetes mellitus awareness.

The average Matteo Berrettini fan in United States is 39.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include US Open (tennis), Andy Murray, Roland Garros, with strongest over-indexing on US Open (tennis) (36.45× the country average). Demographically, the Matteo Berrettini audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Tennis

Demographics of Matteo Berrettini fans

Demographic split for Matteo Berrettini audience in United States
MetricValue
Female42.6%
Male57.4%
Average age39.2
Estimated audience size273,708

Audience persona

The typical Matteo Berrettini fan in United States is more male, around 39.2 years old, with strong Luxury Orientation tendencies and a notable affinity for US Open (tennis).

Top regions in United States

Top regions ranked by reach for Matteo Berrettini in United States
RegionReachAffinity
California46,6721.55×
Texas33,6121.43×
New York31,1912.04×
Florida28,7291.55×
Georgia19,1422.27×
Illinois11,5621.27×
North Carolina11,2281.36×
New Jersey10,3621.49×
Ohio8,6951.03×
Pennsylvania8,4500.92×
South Carolina7,8171.9×
Virginia7,6561.15×
Massachusetts7,2981.35×
Michigan5,4240.76×
Indiana5,0431.01×
Arizona5,0000.89×
Wisconsin4,4791.09×
Tennessee4,3900.8×
Maryland4,3200.92×
Missouri4,1740.95×
Minnesota3,8390.98×
Alabama3,6900.97×
Connecticut3,5931.31×
Washington3,4260.62×
Colorado3,0560.71×
Arkansas3,0131.34×
Nevada2,7771.05×
Louisiana2,7630.78×
Oklahoma2,5810.85×
Oregon2,3470.75×
Kentucky2,3170.68×
Utah1,7140.7×
Mississippi1,6250.72×
Kansas1,6010.74×
Washington, District of Columbia1,5811.92×
Iowa1,4680.65×
Rhode Island1,3011.49×
Nebraska1,2200.89×
Hawaii1,0540.9×
New Mexico8410.61×
New Hampshire8030.74×
Maine7470.76×
West Virginia7150.56×
Delaware6350.84×
Idaho4970.36×
North Dakota4380.78×
Vermont3980.83×
South Dakota3610.57×
Montana3190.42×
Alaska2400.41×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Matteo Berrettini audience
BrandAffinityCategory
US Open (tennis)36.45×Sports
Andy Murray72.33×Sports
Roland Garros35.37×Sports
Autism Awareness12.94×Health
Diabetes mellitus awareness8.57×Health
Kia Sportage25.37×Cars & Mobility
Singer-songwriter3.97×Music & Radio
The Championships, Wimbledon12.95×Sports
Microblogging8.75×Technology & Electronics
Income tax9.1×Business & Career
Novak Djokovic9.84×Sports
ATP World Tour Masters 100031.22×Sports
Steffi Graf19.27×Sports
Honda HR-V17.12×Cars & Mobility
Roger Federer15.32×Sports
Venus Williams9.53×Sports
Serena Williams7.88×Sports
Tennis Channel13.77×Sports
Michigan Lottery5.1×Games
Horoscope5.29×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Matteo Berrettini audience
TraitClusterScore
Luxury OrientationPREMIUM1.97
Risk AppetiteTHRILL1.63
LGBTQ+ IdentityOPEN1.29
Quality AwarenessPREMIUM1.24
Design AffinityPREMIUM1.19
Sports ActivityPOWER1.18

Worldwide distribution

Worldwide audience distribution share by country for Matteo Berrettini
CountryShare
Italy69.6%
United States7.5%
United Kingdom2.4%

See Matteo Berrettini audiences in other countries

More Tennis audiences in United States

Frequently asked questions

How many fans does Matteo Berrettini have in United States?

Matteo Berrettini has an estimated audience of 273,708 people in United States, concentrated in California and Texas.

What is the gender split and age of Matteo Berrettini fans?

42.6% of Matteo Berrettini fans are female, 57.4% are male, with an average age of 39.2 years.

Which brands do Matteo Berrettini fans like most?

Matteo Berrettini fans show strongest brand affinity for US Open (tennis) (36.45×), Andy Murray (72.33×), and Roland Garros (35.37×) over the country average.

Where do Matteo Berrettini fans live in United States?

Matteo Berrettini fans in United States are most concentrated in California (reach 46,672), Texas (reach 33,612), and New York (reach 31,191). These three regions account for the largest share of the active audience.

What other brands do Matteo Berrettini fans also like?

Beyond Matteo Berrettini itself, the audience over-indexes on Andy Murray (72.33×), Roland Garros (35.37×), Autism Awareness (12.94×), and Diabetes mellitus awareness (8.57×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Matteo Berrettini. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.