Maul Audience in United States
Maul has an estimated audience of 361,335 people in United States. 52.9% are female, 47.1% are male, average age 35.9. Top brand affinities: Google Maps, Capital One, Indeed.com, CarGurus, Beetlejuice.
Top brand affinities include Google Maps, Capital One, Indeed.com, with strongest over-indexing on Google Maps (10.28× the country average). Demographically, the Maul audience skews balanced with an average age of 35.9, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion.
Category: Internet & Social Media · Type: Person · Subtype: Social media influencer
Demographics of Maul fans
| Metric | Value |
|---|---|
| Female | 52.9% |
| Male | 47.1% |
| Average age | 35.9 |
| Estimated audience size | 361,335 |
Audience persona
The typical Maul fan in United States is balanced, around 35.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Google Maps.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 10.28× | Internet & Social Media |
| Capital One | 10.17× | Business & Career |
| Indeed.com | 7.85× | Business & Career |
| CarGurus | 10.62× | Cars & Mobility |
| Beetlejuice | 8.6× | Movies & TV |
| DeviantArt | 11.53× | Internet & Social Media |
| Circle K | 11.3× | Shopping |
| Bruce Willis | 11.59× | Movies & TV |
| Aaron Rodgers | 9.88× | Sports |
| AccuWeather | 8.89× | Home & Garden |
| Blake Lively | 12.29× | Movies & TV |
| Enterprise Rent-A-Car | 7.59× | Cars & Mobility |
| Khan Academy | 10.3× | Business & Career |
| Owen Wilson | 16.54× | Movies & TV |
| Billy Bob Thornton | 10.24× | Movies & TV |
| Google News | 6.87× | News |
| ICloud | 10.77× | Technology & Electronics |
| Charlie Hunnam | 12.04× | Movies & TV |
| Margot Robbie | 10.33× | Movies & TV |
| Diane Keaton | 6.83× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.33 |
| Extroversion | THRILL | 1.25 |
| Early Adopter Mentality | POWER | 1.19 |
| Risk Appetite | THRILL | 1.17 |
| Social Media Usage | JOY | 1.05 |
| Luxury Orientation | PREMIUM | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.8% |
| Germany | 8.7% |
| United Kingdom | 6.6% |
See Maul audiences in other countries
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How to read this data
Audience size is the estimated number of people in United States who actively search for Maul. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.