Medical imaging Audience in United States

Medical imaging logo

Medical imaging has an estimated audience of 2,401,307 people in United States. 59.5% are female, 40.5% are male, average age 45.8. Top regions: California, Georgia, Texas. Top brand affinities: Ken Burns, Halsey, Oregon, Governor of Michigan, Goop, Karbala.

The average Medical imaging fan in United States is 45.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Georgia, Texas. Top brand affinities include Ken Burns, Halsey, Oregon, Governor of Michigan, with strongest over-indexing on Ken Burns (10.45× the country average). Demographically, the Medical imaging audience skews more female with an average age of 45.8, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic · Subtype: Field of study

Demographics of Medical imaging fans

Demographic split for Medical imaging audience in United States
MetricValue
Female59.5%
Male40.5%
Average age45.8
Estimated audience size2,401,307

Audience persona

The typical Medical imaging fan in United States is more female, around 45.8 years old, with strong Patriotism tendencies and a notable affinity for Ken Burns.

Top regions in United States

Top regions ranked by reach for Medical imaging in United States
RegionReachAffinity
California308,6491.17×
Georgia230,9953.12×
Texas213,9151.04×
Florida167,4201.03×
New York145,2651.08×
New Jersey94,1851.54×
North Carolina88,8321.23×
Illinois87,8001.1×
Virginia82,5791.41×
Pennsylvania77,9850.96×
Indiana72,7521.66×
Ohio65,6860.89×
Washington56,6261.18×
Arizona51,5041.05×
Nevada50,5032.17×
Massachusetts40,5190.86×
Michigan39,6260.63×
Missouri39,2741.01×
Rhode Island38,5845.05×
Maryland38,0200.92×
Tennessee35,4840.74×
Oregon33,4981.22×
Colorado33,2090.88×
Wisconsin29,2480.81×
Oklahoma23,7020.89×
Idaho22,6191.88×
Louisiana20,1840.65×
South Carolina19,1740.53×
Alabama19,1180.57×
Nebraska18,9671.58×
Kentucky18,5590.62×
Minnesota17,4210.51×
Kansas16,8540.89×
Utah15,3580.71×
Connecticut12,7140.53×
Mississippi11,1510.56×
Iowa10,6670.54×
Arkansas10,4370.53×
West Virginia8,0550.72×
New Mexico7,5210.62×
Washington, District of Columbia7,2731.01×
Hawaii5,5110.53×
Wyoming3,8561.08×
New Hampshire3,7930.4×
Delaware3,3970.51×
Maine3,1370.36×
Montana2,7170.41×
Alaska2,4610.48×
South Dakota2,1170.38×
North Dakota1,7870.36×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Medical imaging audience
BrandAffinityCategory
Ken Burns10.45×Movies & TV
Halsey, Oregon10.45×Travel & Leisure
Governor of Michigan8.85×Politics & Society
Goop6.29×Internet & Social Media
Karbala9.83×Travel & Leisure
Hibachi7.53×Food & Beverages
Wok5.8×Food & Beverages
Throne of Glass6.1×Literature
Kendra Scott2.37×Fashion & Accessoires
Grinch3.22×Movies & TV
Mathcore6.36×Music & Radio
Google Home4.86×Technology & Electronics
Jingoism1.61×Politics & Society
Fairy godmother5.53×Literature
Hebe4.83×Home & Garden
Nationality1.58×Politics & Society
Vocal harmony3.35×Music & Radio
headspace6.83×Health
Historic site3.07×Arts & Culture
Hipster6.89×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Medical imaging audience
TraitClusterScore
PatriotismCONSERVATISM1.67
Need for SecurityCONSERVATISM1.62
Career OrientationPOWER1.52
SpiritualityBALANCE1.47
Family OrientationCONSERVATISM1.45
Quality AwarenessPREMIUM1.43

Worldwide distribution

Worldwide audience distribution share by country for Medical imaging
CountryShare
United States31.0%
Japan21.4%
Germany6.1%

See Medical imaging audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Medical imaging have in United States?

Medical imaging has an estimated audience of 2,401,307 people in United States, concentrated in California and Georgia.

What is the gender split and age of Medical imaging fans?

59.5% of Medical imaging fans are female, 40.5% are male, with an average age of 45.8 years.

Which brands do Medical imaging fans like most?

Medical imaging fans show strongest brand affinity for Ken Burns (10.45×), Halsey, Oregon (10.45×), and Governor of Michigan (8.85×) over the country average.

Where do Medical imaging fans live in United States?

Medical imaging fans in United States are most concentrated in California (reach 308,649), Georgia (reach 230,995), and Texas (reach 213,915). These three regions account for the largest share of the active audience.

What other brands do Medical imaging fans also like?

Beyond Medical imaging itself, the audience over-indexes on Halsey, Oregon (10.45×), Governor of Michigan (8.85×), Goop (6.29×), and Karbala (9.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Medical imaging. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.