Rascasse Audience Intelligence

Michael Oher Audience in United States

A data profile of the people who buy, follow and care about Michael Oher in United States — modelled from more than twelve digital signal sources. Michael Oher has an estimated audience of 689,026 people in United States.

#482among American football in United States#7113among Person in United States#2861in Sports

The average Michael Oher fan in United States is 40.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Lily Collins, Winona Ryder, Russell Wilson, with strongest over-indexing on Lily Collins (21× the country average).

Demographically, the Michael Oher audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Michael Oher fan in United States is more female, around 40.0 years old, with strong Patriotism tendencies and a notable affinity for Lily Collins.

Category: Sports · Type: Person · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Michael Oher profile in United States.

Audience size
689K
in United States
Gender
61.7%♀
38.3% male
Age
40.0
average years
Country rank
#30209
Person in United States
Fig. 01

Search interest · 12-month trend

+36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Michael Oher fans

61.7% are female, 38.3% are male, average age 40.0.

Fig. 02

Gender split

61.7%
Female
38.3%
Male
Demographic split for Michael Oher audience in United States
MetricValue
Female61.7%
Male38.3%
Average age40.0
Estimated audience size689,026
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Michael Oher audience in United States
Age bracketShare%
16-1923%
20-2914%
30-3916%
40-4924%
50+23%
Fig. 04

Worldwide distribution

37.8%

of the worldwide Michael Oher audience comes from United States.

Worldwide audience distribution share by country for Michael Oher
CountryShare
United States37.8%
Mexico9.7%
Italy6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Michael Oher audience in United States is strongest.

Fig. 05

Top regions by affinity

Michael Oher fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~9K1.66×
02Tennessee~20K1.49×
03Alabama~10K1.27×
04Arkansas~6K1.23×
05Maryland~10K1.15×
06Oklahoma~8K1.15×
07Louisiana~9K1.14×
08Texas~60K1.13×
09Georgia~20K1.12×
10South Carolina~10K1.12×
11Kansas~6K1.12×
12Hawaii~3K1.11×
13Kentucky~9K1.09×
14Idaho~3K1.08×
15North Carolina~20K1.06×
16Missouri~10K1.06×
17New Mexico~3K1.06×
18Iowa~6K1.05×
19Utah~6K1.04×
20West Virginia~3K1.04×
21Wyoming<1K1.04×
22South Dakota~2K1.03×
23Indiana~10K1.02×
24North Dakota~1K1.01×
25Ohio~20K1.00×
26Nebraska~3K1.00×
27Virginia~20K0.99×
28Michigan~20K0.98×
29Montana~2K0.98×
30Arizona~10K0.96×
31Colorado~10K0.96×
32Wisconsin~9K0.94×
33Pennsylvania~20K0.93×
34Nevada~6K0.93×
35Delaware~2K0.92×
36California~60K0.91×
37Illinois~20K0.91×
38Alaska~1K0.91×
39Florida~40K0.89×
40Minnesota~8K0.89×
41New Jersey~10K0.87×
42Connecticut~6K0.87×
43Washington~10K0.83×
44Oregon~6K0.83×
45New Hampshire~2K0.82×
46Washington, District of Columbia~2K0.82×
47Rhode Island~2K0.81×
48Maine~2K0.78×
49Massachusetts~10K0.77×
50New York~30K0.76×
Fig. 06

Affinity by region

Affinity by region — Michael Oher, United States
0.76×1.00×1.66×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Michael Oher audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Michael Oher audience
#·InterestCategoryAffinity×
01Lily CollinsMovies & TV21.00×
02Mona Lisa SmileMovies & TV18.56×
03Josh DuhamelFashion & Accessoires16.30×
04Eli ManningSports16.30×
05Toni ColletteMovies & TV13.53×
06Winona RyderMovies & TV11.84×
07Russell WilsonSports11.69×
08Brett FavreSports10.53×
09Dumb and DumberMovies & TV10.34×
10Jamie Lee CurtisMovies & TV10.26×
11Jack NicholsonMovies & TV9.83×
12Baker MayfieldSports8.91×
13Dak PrescottSports8.32×
14Matthew StaffordSports8.31×
15Emmy RossumMovies & TV8.19×
16Sharon OsbourneMovies & TV6.92×
17Golden Globe AwardMovies & TV3.90×
18TMZInternet & Social Media2.34×
19RedditInternet & Social Media2.07×
20NFLSports1.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Michael Oher audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Michael Oher audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.57×
Career OrientationPOWER1.43×
TravellingTHRILL1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Michael Oher audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.67×
Luxury OrientationPREMIUM0.69×
MindfulnessBALANCE0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Michael Oher have in United States?

Michael Oher has an estimated audience of 689,026 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Michael Oher fans?

61.7% of Michael Oher fans are female, 38.3% are male, with an average age of 40.0 years.

03

Which brands do Michael Oher fans like most?

Michael Oher fans show strongest brand affinity for Lily Collins (21×), Winona Ryder (11.84×), and Russell Wilson (11.69×) over the country average.

04

Where do Michael Oher fans live in United States?

Michael Oher fans in United States are most concentrated in California (reach ~60K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Michael Oher fans also like?

Beyond Michael Oher itself, the audience over-indexes on Winona Ryder (11.84×), Russell Wilson (11.69×), Jamie Lee Curtis (10.26×), and Josh Duhamel (16.3×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More American football audiences in United States

See Michael Oher audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Michael Oher. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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