Rascasse Audience Intelligence

Midsomer Murders Audience in United States

A data profile of the people who buy, follow and care about Midsomer Murders in United States — modelled from more than twelve digital signal sources. Midsomer Murders has an estimated audience of 1,127,536 people in United States.

The average Midsomer Murders fan in United States is 48.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Endeavour (TV series), Matlock (TV series), Death in Paradise (TV series), with strongest over-indexing on Endeavour (TV series) (56.5× the country average).

Demographically, the Midsomer Murders audience skews more female with an average age of 48.9, and over-indexes on personality traits such as Tradition, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Midsomer Murders fan in United States is more female, around 48.9 years old, with strong Tradition tendencies and a notable affinity for Endeavour (TV series).

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Midsomer Murders profile in United States.

Audience size
1.1M
in United States
Gender
61.2%
38.8% male
Age
48.9
average years
Country rank
#21803
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Midsomer Murders viewers

61.2% are female, 38.8% are male, average age 48.9.

Fig. 02

Gender split

61.2%
Female
38.8%
Male
Demographic split for Midsomer Murders audience in United States
MetricValue
Female61.2%
Male38.8%
Average age48.9
Estimated audience size1,127,536
Fig. 03

Age distribution

Ø 48.9
average years
Age distribution of the Midsomer Murders audience in United States
Age bracketShare%
16-1910%
20-297%
30-3911%
40-4919%
50+53%
Fig. 04

Worldwide distribution

21.4%

of the worldwide Midsomer Murders audience comes from United States.

Worldwide audience distribution share by country for Midsomer Murders
CountryShare
United Kingdom27.8%
United States21.4%
Germany16.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Midsomer Murders audience in United States is strongest.

Fig. 05

Top regions by affinity

Midsomer Murders fans by region: top regions in United States
#RegionReachAffinity×
01Maine~6K1.51×
02Oregon~20K1.43×
03Vermont~3K1.37×
04Montana~4K1.29×
05Wisconsin~20K1.27×
06New Hampshire~6K1.22×
07Washington~30K1.19×
08New Mexico~7K1.18×
09Minnesota~20K1.17×
10Arkansas~10K1.13×
11Idaho~6K1.10×
12Pennsylvania~40K1.09×
13North Carolina~40K1.09×
14Virginia~30K1.08×
15South Carolina~20K1.08×
16Connecticut~10K1.08×
17Delaware~3K1.07×
18Ohio~40K1.06×
19Rhode Island~4K1.06×
20Iowa~10K1.05×
21Arizona~20K1.04×
22Missouri~20K1.04×
23West Virginia~6K1.04×
24Alaska~3K1.04×
25Tennessee~20K1.03×
26Kansas~9K1.03×
27Oklahoma~10K1.02×
28Michigan~30K1.00×
29Massachusetts~20K0.99×
30Alabama~20K0.99×
31Maryland~20K0.98×
32Kentucky~10K0.97×
33Indiana~20K0.93×
34Mississippi~9K0.91×
35Colorado~20K0.89×
36Nebraska~5K0.89×
37Georgia~30K0.87×
38Florida~70K0.84×
39Illinois~30K0.84×
40South Dakota~2K0.84×
41New York~50K0.81×
42Utah~8K0.80×
43New Jersey~20K0.79×
44North Dakota~2K0.77×
45Louisiana~10K0.76×
46Nevada~8K0.75×
47California~90K0.73×
48Washington, District of Columbia~2K0.72×
49Texas~70K0.68×
50Hawaii~3K0.61×
Fig. 06

Affinity by region

Affinity by region — Midsomer Murders, United States
0.61×1.00×1.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Midsomer Murders audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Midsomer Murders audience
#·InterestCategoryAffinity×
01Koshien StadiumTopic89.28×
02The Chase (UK game show)Movies & TV75.94×
03Agatha Christie's PoirotMovies & TV70.98×
04In Plain SightMovies & TV64.02×
05Death in Paradise (TV series)Movies & TV63.78×
06Endeavour (TV series)Movies & TV56.50×
07PocoyoLiterature55.56×
08The Wild Wild WestMovies & TV49.90×
09Drop Dead DivaMovies & TV45.50×
10Matlock (TV series)Movies & TV45.47×
11The Love BoatMovies & TV43.82×
12Agatha ChristieLiterature39.74×
13Memories of MurderMovies & TV35.84×
14Cozy mysteryLiterature30.47×
15The NannyMovies & TV29.50×
16BroadchurchMovies & TV27.81×
17Chihuahua (state)Travel & Leisure22.61×
18Sherlock (TV series)Movies & TV19.31×
19Criminal MindsMovies & TV11.02×
20True DetectiveMovies & TV7.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Midsomer Murders audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Midsomer Murders audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.65×
SpiritualityBALANCE1.64×
Community OrientationOPEN1.63×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Midsomer Murders audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.89×
ExtroversionTHRILL1.09×
Quality AwarenessPREMIUM1.12×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Midsomer Murders have in United States?

Midsomer Murders has an estimated audience of 1,127,536 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Midsomer Murders viewers?

61.2% of Midsomer Murders fans are female, 38.8% are male, with an average age of 48.9 years.

03

Which brands do Midsomer Murders fans like most?

Midsomer Murders fans show strongest brand affinity for Endeavour (TV series) (56.5×), Matlock (TV series) (45.47×), and Death in Paradise (TV series) (63.78×) over the country average.

04

Where do Midsomer Murders fans live in United States?

Midsomer Murders fans in United States are most concentrated in California (reach ~90K), Texas (reach ~70K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Midsomer Murders fans also like?

Beyond Midsomer Murders itself, the audience over-indexes on Matlock (TV series) (45.47×), Death in Paradise (TV series) (63.78×), Agatha Christie (39.74×), and In Plain Sight (64.02×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Midsomer Murders. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →