A data profile of the people who buy, follow and care about Memories of Murder in United States — modelled from more than twelve digital signal sources. Memories of Murder has an estimated audience of 579,467 people in United States.
The average Memories of Murder fan in United States is 26.2 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include The Strangers (2008 film), Midsomer Murders, True Detective, with strongest over-indexing on The Strangers (2008 film) (120.42× the country average).
Demographically, the Memories of Murder audience skews more female with an average age of 26.2, and over-indexes on personality traits such as Patriotism, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Memories of Murder fan in United States is more female, around 26.2 years old, with strong Patriotism tendencies and a notable affinity for The Strangers (2008 film).
The key figures that characterise the Memories of Murder profile in United States.
59.5% are female, 40.5% are male, average age 26.2.
| Metric | Value |
|---|---|
| Female | 59.5% |
| Male | 40.5% |
| Average age | 26.2 |
| Estimated audience size | 579,467 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 66% | |
| 20-29 | 11% | |
| 30-39 | 10% | |
| 40-49 | 8% | |
| 50+ | 4% |
Where the Memories of Murder audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~100K | 1.68× | |
| 02 | Washington, District of Columbia | ~3K | 1.62× | |
| 03 | New York | ~50K | 1.59× | |
| 04 | Washington | ~20K | 1.56× | |
| 05 | Massachusetts | ~20K | 1.53× | |
| 06 | Oregon | ~10K | 1.43× | |
| 07 | Illinois | ~30K | 1.30× | |
| 08 | New Jersey | ~20K | 1.26× | |
| 09 | Virginia | ~20K | 1.23× | |
| 10 | Connecticut | ~7K | 1.21× | |
| 11 | Vermont | ~1K | 1.17× | |
| 12 | Utah | ~6K | 1.16× | |
| 13 | Texas | ~60K | 1.14× | |
| 14 | Hawaii | ~3K | 1.14× | |
| 15 | Rhode Island | ~2K | 1.11× | |
| 16 | Maryland | ~10K | 1.10× | |
| 17 | Minnesota | ~10K | 1.09× | |
| 18 | Colorado | ~10K | 1.08× | |
| 19 | Pennsylvania | ~20K | 1.05× | |
| 20 | Maine | ~2K | 1.05× | |
| 21 | Nevada | ~6K | 0.99× | |
| 22 | Georgia | ~20K | 0.98× | |
| 23 | Arizona | ~10K | 0.96× | |
| 24 | North Carolina | ~20K | 0.95× | |
| 25 | New Hampshire | ~2K | 0.95× | |
| 26 | Kansas | ~4K | 0.93× | |
| 27 | Michigan | ~10K | 0.92× | |
| 28 | Alaska | ~1K | 0.92× | |
| 29 | Wisconsin | ~8K | 0.91× | |
| 30 | Missouri | ~9K | 0.89× | |
| 31 | Nebraska | ~3K | 0.89× | |
| 32 | Indiana | ~10K | 0.88× | |
| 33 | Florida | ~40K | 0.87× | |
| 34 | Montana | ~1K | 0.87× | |
| 35 | Ohio | ~20K | 0.86× | |
| 36 | Idaho | ~3K | 0.86× | |
| 37 | Kentucky | ~7K | 0.85× | |
| 38 | Iowa | ~4K | 0.85× | |
| 39 | New Mexico | ~3K | 0.85× | |
| 40 | Delaware | ~1K | 0.85× | |
| 41 | Tennessee | ~10K | 0.82× | |
| 42 | Oklahoma | ~6K | 0.82× | |
| 43 | Arkansas | ~4K | 0.79× | |
| 44 | South Dakota | ~1K | 0.78× | |
| 45 | North Dakota | <1K | 0.78× | |
| 46 | Louisiana | ~6K | 0.74× | |
| 47 | West Virginia | ~2K | 0.72× | |
| 48 | South Carolina | ~6K | 0.69× | |
| 49 | Alabama | ~6K | 0.66× | |
| 50 | Mississippi | ~3K | 0.63× |
The strongest cross-interests of the Memories of Murder audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Strangers (2008 film) | Movies & TV | 120.42× | ||
| 02 | Midsomer Murders | Movies & TV | 35.84× | ||
| 03 | Murdoch Mysteries | Movies & TV | 31.43× | ||
| 04 | Desperate Housewives | Movies & TV | 11.35× | ||
| 05 | 24 (TV series) | Movies & TV | 11.35× | ||
| 06 | Black Mirror (TV series) | Movies & TV | 9.93× | ||
| 07 | Michelle Pfeiffer | Movies & TV | 8.61× | ||
| 08 | True Detective | Movies & TV | 8.08× | ||
| 09 | Dave & Buster's | Food & Beverages | 7.26× | ||
| 10 | QVC | Movies & TV | 6.84× | ||
| 11 | Crime fiction | Literature | 6.76× | ||
| 12 | Ethan Hawke | Movies & TV | 6.65× | ||
| 13 | Book discussion club | Literature | 6.13× | ||
| 14 | Sustainable energy | Home & Garden | 5.33× | ||
| 15 | FedEx | Business & Career | 4.98× | ||
| 16 | Weather forecasting | Home & Garden | 4.72× | ||
| 17 | Renewable energy | Business & Career | 4.26× | ||
| 18 | Apple TV | Movies & TV | 3.57× | ||
| 19 | Internet & Social Media | 2.62× | |||
| 20 | Mortgage loans | Business & Career | 2.62× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.81× | |
| Family Orientation | CONSERVATISM | 2.50× | |
| Sustainability | BALANCE | 1.80× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.67× | |
| Healthy Lifestyle | BALANCE | 0.85× | |
| Pet Ownership | JOY | 0.87× |
Memories of Murder has an estimated audience of 579,467 people in United States, concentrated in California and Texas.
59.5% of Memories of Murder fans are female, 40.5% are male, with an average age of 26.2 years.
Memories of Murder fans show strongest brand affinity for The Strangers (2008 film) (120.42×), Midsomer Murders (35.84×), and True Detective (8.08×) over the country average.
Memories of Murder fans in United States are most concentrated in California (reach ~100K), Texas (reach ~60K), and New York (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Memories of Murder itself, the audience over-indexes on Midsomer Murders (35.84×), True Detective (8.08×), QVC (6.84×), and FedEx (4.98×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Memories of Murder. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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