Milestones Audience in United States
Milestones has an estimated audience of 1,831,928 people in United States. 52.5% are female, 47.5% are male, average age 37.6. Top brand affinities: Grinch, Goof, Holt Renfrew, Harvey Mudd College, GILT.
Top brand affinities include Grinch, Goof, Holt Renfrew, with strongest over-indexing on Grinch (6.48× the country average). Demographically, the Milestones audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity.
Category: Music & Radio · Type: Person · Subtype: Punk
Demographics of Milestones fans
| Metric | Value |
|---|---|
| Female | 52.5% |
| Male | 47.5% |
| Average age | 37.6 |
| Estimated audience size | 1,831,928 |
Audience persona
The typical Milestones fan in United States is balanced, around 37.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Grinch.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Grinch | 6.48× | Movies & TV |
| Goof | 19.37× | Movies & TV |
| Holt Renfrew | 20× | Shopping |
| Harvey Mudd College | 32.65× | Business & Career |
| GILT | 17.14× | Shopping |
| Historic site | 5.83× | Arts & Culture |
| Vivian Campbell | 25.88× | Music & Radio |
| College of the Holy Cross | 20× | Business & Career |
| Easy Home Meals | 48.18× | Food & Beverages |
| Joe Haden | 23.13× | Sports |
| Eyelashes Regrow | 15.3× | Beauty & Wellness |
| Vocal harmony | 4.14× | Music & Radio |
| Hofstra University | 17.41× | Business & Career |
| La Jolla | 8.12× | Travel & Leisure |
| RPG World | 57.22× | Literature |
| Google Photos | 2.02× | Technology & Electronics |
| MULIA | 14× | Travel & Leisure |
| Henry Hugglemonster | 14.92× | Movies & TV |
| Edvard Grieg | 19.21× | Literature |
| Nebraska Cornhuskers | 6.33× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.86 |
| LGBTQ+ Identity | OPEN | 2.26 |
| Risk Appetite | THRILL | 1.24 |
| Individualism | JOY | 1.1 |
| Social Media Usage | JOY | 1.09 |
| Mindfulness | BALANCE | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| Canada | 45.3% |
| United States | 26.8% |
| Japan | 4.6% |
See Milestones audiences in other countries
More Punk audiences in United States
- Casey (36,114,748)
- Slope (9,868,824)
- Shutdown (6,234,026)
- PUP (6,045,829)
- Foundation (4,859,600)
How to read this data
Audience size is the estimated number of people in United States who actively search for Milestones. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.