Rascasse Audience Intelligence

Mobile Accessories Audience in United States

A data profile of the people who buy, follow and care about Mobile Accessories in United States — modelled from more than twelve digital signal sources. Mobile Accessories has an estimated audience of 385,528 people in United States.

The average Mobile Accessories fan in United States is 28.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Illinois, Texas.

Top brand affinities include OPPO, Google Drive, International education, with strongest over-indexing on OPPO (134.11× the country average).

Demographically, the Mobile Accessories audience skews balanced with an average age of 28.9, and over-indexes on personality traits such as Need for Security, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mobile Accessories fan in United States is balanced, around 28.9 years old, with strong Need for Security tendencies and a notable affinity for OPPO.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mobile Accessories profile in United States.

Audience size
386K
in United States
Gender
47.1%
52.9% male
Age
28.9
average years
Country rank
#42424
Topic in United States
Fig. 01

Search interest · 12-month trend

+34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mobile Accessories fans

47.1% are female, 52.9% are male, average age 28.9.

Fig. 02

Gender split

47.1%
Female
52.9%
Male
Demographic split for Mobile Accessories audience in United States
MetricValue
Female47.1%
Male52.9%
Average age28.9
Estimated audience size385,528
Fig. 03

Age distribution

Ø 28.9
average years
Age distribution of the Mobile Accessories audience in United States
Age bracketShare%
16-1954%
20-2916%
30-3913%
40-4911%
50+6%
Fig. 04

Worldwide distribution

26.8%

of the worldwide Mobile Accessories audience comes from United States.

Worldwide audience distribution share by country for Mobile Accessories
CountryShare
United States26.8%
India11.2%
United Kingdom5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mobile Accessories audience in United States is strongest.

Fig. 05

Top regions by affinity

Mobile Accessories fans by region: top regions in United States
#RegionReachAffinity×
01California~100K2.53×
02Illinois~30K2.28×
03Washington, District of Columbia~2K1.41×
04Wyoming<1K1.39×
05Alaska<1K1.20×
06North Dakota<1K1.18×
07Montana~1K1.14×
08South Dakota~1K1.14×
09Delaware~1K1.10×
10Rhode Island~1K1.08×
11Missouri~7K1.07×
12Oregon~5K1.07×
13Kansas~3K1.07×
14West Virginia~2K1.05×
15Hawaii~2K1.04×
16New Hampshire~2K1.03×
17Maine~1K1.03×
18Idaho~2K1.01×
19New Mexico~2K1.00×
20Nebraska~2K1.00×
21Mississippi~3K0.99×
22Arkansas~3K0.97×
23Colorado~6K0.96×
24Nevada~4K0.96×
25Iowa~3K0.94×
26New York~20K0.93×
27Louisiana~5K0.92×
28Oklahoma~4K0.92×
29Utah~3K0.92×
30Washington~7K0.91×
31Alabama~5K0.91×
32Kentucky~4K0.91×
33Connecticut~4K0.91×
34Virginia~8K0.90×
35South Carolina~5K0.88×
36Tennessee~7K0.87×
37Wisconsin~5K0.87×
38Indiana~6K0.86×
39Minnesota~5K0.86×
40Maryland~6K0.85×
41Arizona~7K0.84×
42Massachusetts~6K0.83×
43New Jersey~8K0.82×
44Michigan~8K0.81×
45North Carolina~9K0.80×
46Ohio~9K0.79×
47Georgia~9K0.79×
48Pennsylvania~10K0.78×
49Florida~20K0.74×
50Texas~20K0.68×
Fig. 06

Affinity by region

Affinity by region — Mobile Accessories, United States
0.68×1.00×2.53×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mobile Accessories audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mobile Accessories audience
#·InterestCategoryAffinity×
01OPPOTechnology & Electronics134.11×
02RB LeipzigSports36.49×
03Borussia MönchengladbachSports33.17×
04International educationBusiness & Career30.14×
05HuaweiTechnology & Electronics20.78×
06RonaldinhoSports20.00×
07FC Schalke 04Sports20.00×
08Office 365Technology & Electronics15.76×
09CougarKids & Family14.05×
10Dropbox (service)Technology & Electronics11.55×
11Time managementBusiness & Career9.85×
12Google DriveTechnology & Electronics8.24×
13SmartwatchTechnology & Electronics6.12×
14Web serverTechnology & Electronics5.88×
15Apple StoreShopping5.70×
16Hair ExtensionsBeauty & Wellness4.84×
17FedExBusiness & Career4.70×
18Solar energyHome & Garden3.98×
19Academic degreeBusiness & Career3.75×
20Mortgage loansBusiness & Career3.36×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mobile Accessories audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Mobile Accessories audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.61×
Convenience OrientationPREMIUM2.31×
Quality AwarenessPREMIUM2.04×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Mobile Accessories audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.87×
Sports ActivityPOWER0.89×
SpiritualityBALANCE0.90×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Mobile Accessories have in United States?

Mobile Accessories has an estimated audience of 385,528 people in United States, concentrated in California and Illinois.

02

What is the gender split and age of Mobile Accessories fans?

47.1% of Mobile Accessories fans are female, 52.9% are male, with an average age of 28.9 years.

03

Which brands do Mobile Accessories fans like most?

Mobile Accessories fans show strongest brand affinity for OPPO (134.11×), Google Drive (8.24×), and International education (30.14×) over the country average.

04

Where do Mobile Accessories fans live in United States?

Mobile Accessories fans in United States are most concentrated in California (reach ~100K), Illinois (reach ~30K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Mobile Accessories fans also like?

Beyond Mobile Accessories itself, the audience over-indexes on Google Drive (8.24×), International education (30.14×), Office 365 (15.76×), and Dropbox (service) (11.55×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mobile Accessories. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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