Rascasse Audience Intelligence

Monza Audience in United States

A data profile of the people who buy, follow and care about Monza in United States — modelled from more than twelve digital signal sources. Monza has an estimated audience of 1,423,128 people in United States.

#265among City in United States#1557among POI in United States#1413in Travel & Leisure

The average Monza fan in United States is 37.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Virginia, Florida.

Top brand affinities include Godzilla (2014 film), Robert De Niro, Circuit de Spa-Francorchamps, with strongest over-indexing on Godzilla (2014 film) (53.07× the country average).

Demographically, the Monza audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Monza fan in United States is more male, around 37.2 years old, with strong Patriotism tendencies and a notable affinity for Godzilla (2014 film).

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Monza profile in United States.

Audience size
1.4M
in United States
Gender
38.8%♀
61.2% male
Age
37.2
average years
Country rank
#18476
POI in United States
Fig. 01

Search interest · 12-month trend

+15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Monza fans

38.8% are female, 61.2% are male, average age 37.2.

Fig. 02

Gender split

38.8%
Female
61.2%
Male
Demographic split for Monza audience in United States
MetricValue
Female38.8%
Male61.2%
Average age37.2
Estimated audience size1,423,128
Fig. 03

Age distribution

Ø 37.2
average years
Age distribution of the Monza audience in United States
Age bracketShare%
16-1925%
20-2920%
30-3920%
40-4920%
50+16%
Fig. 04

Worldwide distribution

25.3%

of the worldwide Monza audience comes from United States.

Worldwide audience distribution share by country for Monza
CountryShare
Italy52.0%
United States25.3%
Romania2.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Monza audience in United States is strongest.

Fig. 05

Top regions by affinity

Monza fans by region: top regions in United States
#RegionReachAffinity×
01Virginia~100K4.00×
02Washington, District of Columbia~8K1.84×
03Connecticut~20K1.63×
04Massachusetts~40K1.46×
05California~200K1.24×
06New York~100K1.20×
07Rhode Island~5K1.18×
08New Jersey~40K1.15×
09Florida~100K1.14×
10Washington~30K1.14×
11New Hampshire~6K1.13×
12Colorado~20K1.09×
13Maryland~30K1.03×
14Vermont~3K1.03×
15Utah~10K1.02×
16Illinois~50K1.00×
17North Carolina~40K1.00×
18Pennsylvania~50K0.99×
19Oregon~20K0.99×
20Maine~5K0.98×
21Nevada~10K0.95×
22Georgia~40K0.94×
23Wisconsin~20K0.94×
24Indiana~20K0.93×
25Montana~4K0.93×
26Minnesota~20K0.91×
27Kansas~10K0.91×
28Texas~100K0.90×
29South Carolina~20K0.90×
30Alaska~3K0.90×
31Missouri~20K0.89×
32Hawaii~5K0.89×
33Nebraska~6K0.88×
34Idaho~6K0.88×
35South Dakota~3K0.88×
36North Dakota~3K0.88×
37Ohio~40K0.87×
38Michigan~30K0.87×
39Arizona~20K0.86×
40Tennessee~20K0.86×
41Kentucky~20K0.86×
42Delaware~3K0.86×
43Iowa~10K0.85×
44West Virginia~6K0.85×
45Arkansas~9K0.80×
46New Mexico~6K0.80×
47Oklahoma~10K0.79×
48Alabama~10K0.75×
49Louisiana~10K0.75×
50Mississippi~9K0.75×
Fig. 06

Affinity by region

Affinity by region — Monza, United States
0.75×1.00×4.00×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Monza audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Monza audience
#·InterestCategoryAffinity×
01Bahrain Grand PrixSports56.27×
02Godzilla (2014 film)Movies & TV53.07×
03Circuit de Spa-FrancorchampsSports51.09×
04FIFA MobileGames27.61×
05Zachary LeviMovies & TV19.94×
06CastingMovies & TV17.25×
07Suki WaterhouseFashion & Accessoires16.14×
08Robert De NiroMovies & TV16.01×
09Radio-controlled carKids & Family9.83×
10Dennis QuaidMovies & TV9.38×
11ZootopiaMovies & TV6.67×
12Brittany SnowMovies & TV5.73×
13Alfa RomeoCars & Mobility5.61×
14Auto showCars & Mobility5.51×
15Custom motorcycleCars & Mobility5.40×
16Chat roomInternet & Social Media5.30×
17CarcareCars & Mobility5.29×
18Audible.comLiterature5.08×
19Diaper bagKids & Family3.32×
20Planet FitnessSports2.98×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Monza audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Monza audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.44×
Need for SecurityCONSERVATISM1.64×
Quality AwarenessPREMIUM1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Monza audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.77×
Pet OwnershipJOY0.77×
ExtroversionTHRILL0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Monza have in United States?

Monza has an estimated audience of 1,423,128 people in United States, concentrated in California and Virginia.

02

What is the gender split and age of Monza fans?

38.8% of Monza fans are female, 61.2% are male, with an average age of 37.2 years.

03

Which brands do Monza fans like most?

Monza fans show strongest brand affinity for Godzilla (2014 film) (53.07×), Robert De Niro (16.01×), and Circuit de Spa-Francorchamps (51.09×) over the country average.

04

Where do Monza fans live in United States?

Monza fans in United States are most concentrated in California (reach ~200K), Virginia (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Monza fans also like?

Beyond Monza itself, the audience over-indexes on Robert De Niro (16.01×), Circuit de Spa-Francorchamps (51.09×), Zachary Levi (19.94×), and FIFA Mobile (27.61×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in United States

See Monza audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Monza. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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