A data profile of the people who buy, follow and care about Moped in United States — modelled from more than twelve digital signal sources. Moped has an estimated audience of 4,181,355 people in United States.
The average Moped fan in United States is 46.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Sport touring motorcycle, Electric bicycle, Electric motorcycles and scooters, with strongest over-indexing on Sport touring motorcycle (51.07× the country average).
Demographically, the Moped audience skews more male with an average age of 46.8, and over-indexes on personality traits such as Patriotism, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Moped fan in United States is more male, around 46.8 years old, with strong Patriotism tendencies and a notable affinity for Sport touring motorcycle.
The key figures that characterise the Moped profile in United States.
19.9% are female, 80.1% are male, average age 46.8.
| Metric | Value |
|---|---|
| Female | 19.9% |
| Male | 80.1% |
| Average age | 46.8 |
| Estimated audience size | 4,181,355 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 12% | |
| 30-39 | 17% | |
| 40-49 | 25% | |
| 50+ | 40% |
of the worldwide Moped audience comes from United States.
| Country | Share |
|---|---|
| United States | 28.6% |
| France | 10.7% |
| United Kingdom | 6.8% |
Where the Moped audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~40K | 2.48× | |
| 02 | Connecticut | ~60K | 1.35× | |
| 03 | Iowa | ~50K | 1.33× | |
| 04 | Michigan | ~100K | 1.28× | |
| 05 | Kentucky | ~70K | 1.28× | |
| 06 | Arkansas | ~40K | 1.28× | |
| 07 | Massachusetts | ~100K | 1.24× | |
| 08 | Indiana | ~90K | 1.19× | |
| 09 | Rhode Island | ~20K | 1.19× | |
| 10 | South Carolina | ~70K | 1.10× | |
| 11 | South Dakota | ~10K | 1.09× | |
| 12 | Virginia | ~100K | 1.07× | |
| 13 | Wisconsin | ~70K | 1.06× | |
| 14 | Missouri | ~70K | 1.05× | |
| 15 | Kansas | ~30K | 1.04× | |
| 16 | Oklahoma | ~50K | 1.03× | |
| 17 | Georgia | ~100K | 1.01× | |
| 18 | North Carolina | ~100K | 1.01× | |
| 19 | Washington, District of Columbia | ~10K | 1.00× | |
| 20 | New York | ~200K | 0.99× | |
| 21 | North Dakota | ~8K | 0.98× | |
| 22 | Nevada | ~40K | 0.96× | |
| 23 | New Hampshire | ~20K | 0.96× | |
| 24 | Maine | ~10K | 0.96× | |
| 25 | Ohio | ~100K | 0.95× | |
| 26 | Nebraska | ~20K | 0.95× | |
| 27 | New Jersey | ~100K | 0.94× | |
| 28 | Texas | ~300K | 0.93× | |
| 29 | Maryland | ~70K | 0.93× | |
| 30 | Utah | ~30K | 0.93× | |
| 31 | Florida | ~300K | 0.92× | |
| 32 | West Virginia | ~20K | 0.91× | |
| 33 | Minnesota | ~50K | 0.89× | |
| 34 | Louisiana | ~50K | 0.89× | |
| 35 | Illinois | ~100K | 0.88× | |
| 36 | California | ~400K | 0.87× | |
| 37 | Washington | ~70K | 0.87× | |
| 38 | Mississippi | ~30K | 0.86× | |
| 39 | Pennsylvania | ~100K | 0.85× | |
| 40 | Alabama | ~50K | 0.85× | |
| 41 | Idaho | ~20K | 0.84× | |
| 42 | Delaware | ~10K | 0.84× | |
| 43 | Oregon | ~40K | 0.82× | |
| 44 | Tennessee | ~70K | 0.81× | |
| 45 | Alaska | ~7K | 0.81× | |
| 46 | New Mexico | ~20K | 0.80× | |
| 47 | Montana | ~9K | 0.79× | |
| 48 | Arizona | ~70K | 0.78× | |
| 49 | Colorado | ~50K | 0.78× | |
| 50 | Vermont | ~6K | 0.78× |
The strongest cross-interests of the Moped audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sport touring motorcycle | Cars & Mobility | 51.07× | ||
| 02 | Motorized bicycle | Cars & Mobility | 41.35× | ||
| 03 | Folding bicycle | Cars & Mobility | 34.52× | ||
| 04 | Ford Escort (Europe) | Cars & Mobility | 33.87× | ||
| 05 | Designer label | Fashion & Accessoires | 23.44× | ||
| 06 | Electric bicycle | Cars & Mobility | 22.01× | ||
| 07 | Electric utility | Home & Garden | 20.64× | ||
| 08 | Scorpion | Pets & Animals | 20.40× | ||
| 09 | Motorcycle components | Cars & Mobility | 18.48× | ||
| 10 | Electric motorcycles and scooters | Cars & Mobility | 18.03× | ||
| 11 | Bicycle pedal | Sports | 17.02× | ||
| 12 | Banshee (comics) | Literature | 16.36× | ||
| 13 | Bicycle frame | Sports | 16.01× | ||
| 14 | Motorcycle trials | Sports | 13.98× | ||
| 15 | Tim Horton | Sports | 13.77× | ||
| 16 | Santa Cruz | Music & Radio | 9.21× | ||
| 17 | Hovercraft | Cars & Mobility | 6.88× | ||
| 18 | Tesla Supercharger | Cars & Mobility | 6.42× | ||
| 19 | Wrench | Home & Garden | 4.48× | ||
| 20 | Nancy Mace | Politics & Society | 3.70× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.04× | |
| Career Orientation | POWER | 1.71× | |
| Quality Awareness | PREMIUM | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.86× | |
| Creativity | OPEN | 0.89× | |
| Design Affinity | PREMIUM | 0.92× |
Moped has an estimated audience of 4,181,355 people in United States, concentrated in California and Texas.
19.9% of Moped fans are female, 80.1% are male, with an average age of 46.8 years.
Moped fans show strongest brand affinity for Sport touring motorcycle (51.07×), Electric bicycle (22.01×), and Electric motorcycles and scooters (18.03×) over the country average.
Moped fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Moped itself, the audience over-indexes on Electric bicycle (22.01×), Electric motorcycles and scooters (18.03×), Tim Horton (13.77×), and Ford Escort (Europe) (33.87×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Moped. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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