Rascasse Audience Intelligence

Designer label Audience in United States

A data profile of the people who buy, follow and care about Designer label in United States — modelled from more than twelve digital signal sources. Designer label has an estimated audience of 1,291,057 people in United States.

#7816among Topic in United States#842in Fashion & Accessoires

The average Designer label fan in United States is 39.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Reddit, Vegemite, Moped, with strongest over-indexing on Reddit (8.65× the country average).

Demographically, the Designer label audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Indulgence, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Designer label fan in United States is more female, around 39.6 years old, with strong Indulgence tendencies and a notable affinity for Reddit.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Designer label profile in United States.

Audience size
1.3M
in United States
Gender
71.3%♀
28.7% male
Age
39.6
average years
Country rank
#19813
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Designer label fans

71.3% are female, 28.7% are male, average age 39.6.

Fig. 02

Gender split

71.3%
Female
28.7%
Male
Demographic split for Designer label audience in United States
MetricValue
Female71.3%
Male28.7%
Average age39.6
Estimated audience size1,291,057
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Designer label audience in United States
Age bracketShare%
16-1918%
20-2919%
30-3921%
40-4921%
50+20%
Fig. 04

Worldwide distribution

34.9%

of the worldwide Designer label audience comes from United States.

Worldwide audience distribution share by country for Designer label
CountryShare
United States34.9%
United Kingdom12.7%
Italy5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Designer label audience in United States is strongest.

Fig. 05

Top regions by affinity

Designer label fans by region: top regions in United States
#RegionReachAffinity×
01South Dakota~3K1.09×
02Vermont~2K1.08×
03Rhode Island~4K1.07×
04Delaware~4K1.07×
05Washington, District of Columbia~4K1.06×
06Mississippi~10K1.04×
07Kansas~10K1.04×
08New Mexico~7K1.04×
09Hawaii~6K1.04×
10Maine~5K1.03×
11Oklahoma~10K1.02×
12Utah~10K1.02×
13Connecticut~10K1.01×
14Nevada~10K1.01×
15Arkansas~10K1.01×
16West Virginia~6K1.01×
17New Hampshire~5K1.01×
18Louisiana~20K1.00×
19Nebraska~6K1.00×
20Montana~4K1.00×
21Alaska~3K1.00×
22North Dakota~3K1.00×
23Alabama~20K0.99×
24Kentucky~20K0.99×
25Iowa~10K0.99×
26Idaho~6K0.99×
27South Carolina~20K0.98×
28Missouri~20K0.97×
29Wisconsin~20K0.97×
30Minnesota~20K0.97×
31Oregon~10K0.97×
32Virginia~30K0.96×
33Tennessee~20K0.96×
34Indiana~20K0.96×
35Maryland~20K0.96×
36Colorado~20K0.96×
37Arizona~30K0.95×
38Massachusetts~20K0.95×
39Michigan~30K0.94×
40New Jersey~30K0.94×
41Washington~20K0.94×
42Georgia~40K0.93×
43Ohio~40K0.93×
44North Carolina~40K0.93×
45Pennsylvania~40K0.92×
46Illinois~40K0.91×
47Florida~80K0.87×
48New York~60K0.87×
49Texas~90K0.84×
50California~100K0.81×
Fig. 06

Affinity by region

Affinity by region — Designer label, United States
0.81×1.00×1.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Designer label audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Designer label audience
#·InterestCategoryAffinity×
01VegemiteFood & Beverages62.79×
02Shared spaceCars & Mobility34.35×
03MopedCars & Mobility23.44×
04Ice cream makerFood & Beverages22.64×
05Table tennisSports12.80×
06Sun tanningBeauty & Wellness11.79×
07RedditInternet & Social Media8.65×
08Dunkin' DonutsFood & Beverages6.56×
09Burger KingFood & Beverages5.31×
10Masters TournamentSports4.85×
11BakeryFood & Beverages3.41×
12Theme parksTravel & Leisure2.95×
13Wendy'sFood & Beverages2.75×
14Credit cardsBusiness & Career2.61×
15BankingBusiness & Career2.56×
16Beauty salonsBeauty & Wellness2.50×
17PinterestInternet & Social Media2.39×
18XInternet & Social Media2.25×
19WalmartShopping2.13×
20CookingFood & Beverages1.83×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Designer label audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Designer label audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY4.42×
Quality AwarenessPREMIUM3.06×
Social Media UsageJOY2.45×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Designer label audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.76×
ExtroversionTHRILL0.77×
Luxury OrientationPREMIUM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Designer label have in United States?

Designer label has an estimated audience of 1,291,057 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Designer label fans?

71.3% of Designer label fans are female, 28.7% are male, with an average age of 39.6 years.

03

Which brands do Designer label fans like most?

Designer label fans show strongest brand affinity for Reddit (8.65×), Vegemite (62.79×), and Moped (23.44×) over the country average.

04

Where do Designer label fans live in United States?

Designer label fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Designer label fans also like?

Beyond Designer label itself, the audience over-indexes on Vegemite (62.79×), Moped (23.44×), Sun tanning (11.79×), and Burger King (5.31×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Designer label audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Designer label. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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