Motorcycle components Audience in United States

Motorcycle components logo

Motorcycle components has an estimated audience of 2,414,299 people in United States. 15.7% are female, 84.3% are male, average age 45.0. Top regions: California, Indiana, Louisiana. Top brand affinities: Israel, N1 road (South Africa), Urban Outfitters, Home construction, Irrigation sprinkler.

The average Motorcycle components fan in United States is 45.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Indiana, Louisiana. Top brand affinities include Israel, N1 road (South Africa), Urban Outfitters, with strongest over-indexing on Israel (7.99× the country average). Demographically, the Motorcycle components audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 31 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Motorcycle components fans

Demographic split for Motorcycle components audience in United States
MetricValue
Female15.7%
Male84.3%
Average age45.0
Estimated audience size2,414,299

Audience persona

The typical Motorcycle components fan in United States is more male, around 45.0 years old, with strong Risk Appetite tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Motorcycle components in United States
RegionReachAffinity
California88,5560.33×
Indiana57,2731.3×
Louisiana50,0731.61×
Kentucky48,1531.59×
Texas47,8850.23×
Florida44,7210.27×
Tennessee44,4040.92×
South Carolina44,0871.21×
Nevada43,3951.86×
Missouri41,6001.07×
Iowa40,7682.05×
North Carolina39,9410.55×
Ohio39,7790.53×
Georgia39,6180.53×
Michigan39,6000.63×
Wisconsin39,3891.08×
Arizona37,9330.77×
New York37,8460.28×
Pennsylvania37,7660.46×
Connecticut37,4551.55×
Oregon36,7201.33×
Utah36,5011.69×
Virginia36,2650.62×
Maryland36,0830.87×
New Jersey35,9960.59×
Illinois35,4230.44×
Minnesota35,1931.02×
Massachusetts34,8320.73×
Washington34,0020.7×
Colorado33,9070.89×
Washington, District of Columbia23,9183.3×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Motorcycle components audience
BrandAffinityCategory
Israel7.99×Travel & Leisure
N1 road (South Africa)8.39×Travel & Leisure
Urban Outfitters2.77×Shopping
Home construction1.68×Home & Garden
Irrigation sprinkler11.09×Home & Garden
Combat sport1.76×Sports
Minnesota1.91×Travel & Leisure
Elsword16.48×Games
Electrolyte4.43×Health
Product design1.76×Business & Career
Kennesaw State University11.53×Business & Career
Keith Stanfield5.68×Movies & TV
Tokyo Story20×Movies & TV
Wikia2.9×Internet & Social Media
Gouda cheese17.22×Food & Beverages
Voltron: Legendary Defender12.82×Movies & TV
Notre Dame Fighting Irish football4.01×Sports
Acoustic music3.5×Music & Radio
Natural rubber1.54×Cars & Mobility
Monogram2.57×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Motorcycle components audience
TraitClusterScore
Risk AppetiteTHRILL1.97
PatriotismCONSERVATISM1.95
Family OrientationCONSERVATISM1.69
DIY MentalityTHRILL1.62
Need for SecurityCONSERVATISM1.59
Convenience OrientationPREMIUM1.41

Worldwide distribution

Worldwide audience distribution share by country for Motorcycle components
CountryShare
United States36.0%
Philippines9.5%
United Kingdom7.7%

See Motorcycle components audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Motorcycle components have in United States?

Motorcycle components has an estimated audience of 2,414,299 people in United States, concentrated in California and Indiana.

What is the gender split and age of Motorcycle components fans?

15.7% of Motorcycle components fans are female, 84.3% are male, with an average age of 45.0 years.

Which brands do Motorcycle components fans like most?

Motorcycle components fans show strongest brand affinity for Israel (7.99×), N1 road (South Africa) (8.39×), and Urban Outfitters (2.77×) over the country average.

Where do Motorcycle components fans live in United States?

Motorcycle components fans in United States are most concentrated in California (reach 88,556), Indiana (reach 57,273), and Louisiana (reach 50,073). These three regions account for the largest share of the active audience.

What other brands do Motorcycle components fans also like?

Beyond Motorcycle components itself, the audience over-indexes on N1 road (South Africa) (8.39×), Urban Outfitters (2.77×), Home construction (1.68×), and Irrigation sprinkler (11.09×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Motorcycle components. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.