Rascasse Audience Intelligence

Motorcycle trials Audience in United States

A data profile of the people who buy, follow and care about Motorcycle trials in United States — modelled from more than twelve digital signal sources. Motorcycle trials has an estimated audience of 2,674,039 people in United States.

#146among Sport in United States#5430among Topic in United States#1003in Sports

The average Motorcycle trials fan in United States is 37.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Supermoto, Motorcycle helmet, Extreme sport, with strongest over-indexing on Supermoto (50.85× the country average).

Demographically, the Motorcycle trials audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Motorcycle trials fan in United States is more male, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for Supermoto.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Motorcycle trials profile in United States.

Audience size
2.7M
in United States
Gender
21.8%♀
78.2% male
Age
37.3
average years
Country rank
#11300
Topic in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Motorcycle trials fans

21.8% are female, 78.2% are male, average age 37.3.

Fig. 02

Gender split

21.8%
Female
78.2%
Male
Demographic split for Motorcycle trials audience in United States
MetricValue
Female21.8%
Male78.2%
Average age37.3
Estimated audience size2,674,039
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Motorcycle trials audience in United States
Age bracketShare%
16-1925%
20-2920%
30-3918%
40-4919%
50+17%
Fig. 04

Worldwide distribution

24.4%

of the worldwide Motorcycle trials audience comes from United States.

Worldwide audience distribution share by country for Motorcycle trials
CountryShare
United States24.4%
Japan8.0%
United Kingdom7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Motorcycle trials audience in United States is strongest.

Fig. 05

Top regions by affinity

Motorcycle trials fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~6K1.38×
02Montana~10K1.30×
03North Dakota~7K1.25×
04South Dakota~8K1.24×
05Alaska~7K1.24×
06Maine~10K1.21×
07Rhode Island~10K1.20×
08West Virginia~10K1.16×
09New Hampshire~10K1.12×
10New Mexico~10K1.11×
11Idaho~10K1.10×
12Nevada~30K1.08×
13Hawaii~10K1.07×
14Nebraska~10K1.03×
15Washington, District of Columbia~8K1.02×
16Mississippi~20K1.01×
17Kansas~20K1.01×
18Delaware~7K1.01×
19Arkansas~20K1.00×
20Iowa~20K0.98×
21Oklahoma~30K0.97×
22Utah~20K0.96×
23Kentucky~30K0.95×
24Louisiana~30K0.94×
25Oregon~30K0.94×
26Connecticut~30K0.94×
27Alabama~30K0.93×
28South Carolina~40K0.91×
29Missouri~40K0.90×
30Wisconsin~40K0.90×
31Minnesota~30K0.90×
32Tennessee~50K0.89×
33Indiana~40K0.89×
34Maryland~40K0.89×
35Colorado~40K0.89×
36Arizona~50K0.87×
37Massachusetts~50K0.87×
38New Jersey~60K0.86×
39Virginia~60K0.86×
40Washington~50K0.86×
41North Carolina~70K0.85×
42Michigan~60K0.85×
43Georgia~70K0.84×
44Ohio~70K0.84×
45Illinois~70K0.83×
46Pennsylvania~70K0.82×
47Florida~100K0.77×
48New York~100K0.73×
49Texas~200K0.72×
50California~200K0.63×
Fig. 06

Affinity by region

Affinity by region — Motorcycle trials, United States
0.63×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Motorcycle trials audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Motorcycle trials audience
#·InterestCategoryAffinity×
01SupermotoCars & Mobility50.85×
02James StewartMovies & TV40.69×
03Isle of Man TTSports36.15×
04Dakar RallySports30.82×
05AlpinestarsCars & Mobility27.20×
06Motorcycle helmetCars & Mobility24.99×
07Cruiser (motorcycle)Cars & Mobility19.38×
08Touring motorcycleCars & Mobility18.49×
09Single track (mountain biking)Sports14.78×
10X GamesSports14.44×
11MopedCars & Mobility13.98×
12Johnny KnoxvilleMovies & TV13.58×
13Motorcycle accessoriesCars & Mobility13.40×
14Extreme sportSports13.09×
15Radio-controlled carKids & Family9.51×
16Custom motorcycleCars & Mobility9.42×
17MotorboatCars & Mobility7.21×
18Racing gamesGames5.88×
19Solar energyHome & Garden4.93×
20NASCARSports4.25×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Motorcycle trials audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Motorcycle trials audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.13×
Risk AppetiteTHRILL3.83×
Convenience OrientationPREMIUM1.98×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Motorcycle trials audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.57×
Healthy LifestyleBALANCE0.61×
Design AffinityPREMIUM0.63×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Motorcycle trials have in United States?

Motorcycle trials has an estimated audience of 2,674,039 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Motorcycle trials fans?

21.8% of Motorcycle trials fans are female, 78.2% are male, with an average age of 37.3 years.

03

Which brands do Motorcycle trials fans like most?

Motorcycle trials fans show strongest brand affinity for Supermoto (50.85×), Motorcycle helmet (24.99×), and Extreme sport (13.09×) over the country average.

04

Where do Motorcycle trials fans live in United States?

Motorcycle trials fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Motorcycle trials fans also like?

Beyond Motorcycle trials itself, the audience over-indexes on Motorcycle helmet (24.99×), Extreme sport (13.09×), Touring motorcycle (18.49×), and Cruiser (motorcycle) (19.38×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Motorcycle trials. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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