Bicycle pedal Audience in United States

Bicycle pedal has an estimated audience of 1,793,955 people in United States. 20.5% are female, 79.5% are male, average age 46.0. Top regions: California, Texas, Florida. Top brand affinities: CarGurus, PSV Eindhoven, Capital One, Shimano, Google Maps.

The average Bicycle pedal fan in United States is 46.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include CarGurus, PSV Eindhoven, Capital One, with strongest over-indexing on CarGurus (11.19× the country average). Demographically, the Bicycle pedal audience skews more male with an average age of 46.0, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Bicycle pedal fans

Demographic split for Bicycle pedal audience in United States
MetricValue
Female20.5%
Male79.5%
Average age46.0
Estimated audience size1,793,955

Audience persona

The typical Bicycle pedal fan in United States is more male, around 46.0 years old, with strong Patriotism tendencies and a notable affinity for CarGurus.

Top regions in United States

Top regions ranked by reach for Bicycle pedal in United States
RegionReachAffinity
California211,5871.07×
Texas114,2220.74×
Florida98,9040.81×
New York88,7700.89×
Kansas76,1765.39×
Illinois57,0410.95×
Pennsylvania53,7680.89×
Ohio49,9440.9×
Michigan49,8101.06×
Colorado41,8681.48×
North Carolina41,8670.78×
Georgia39,4280.71×
Washington38,2251.06×
Virginia36,0920.83×
Arizona33,8190.92×
New Jersey33,7500.74×
Massachusetts33,7020.95×
Indiana31,4680.96×
Minnesota29,4301.14×
Wisconsin29,2191.08×
Oregon27,9161.36×
Tennessee24,7560.69×
Missouri24,0550.83×
Maryland22,4440.73×
South Carolina20,6170.76×
Utah20,2651.26×
Louisiana18,6870.81×
Alabama17,6100.7×
Oklahoma16,7950.84×
Nevada16,1950.93×
Iowa15,0271.02×
Kentucky14,9760.67×
Connecticut14,1510.79×
Arkansas13,0240.88×
Idaho10,3851.15×
Mississippi9,0820.61×
New Mexico8,0810.9×
Nebraska7,4320.83×
New Hampshire7,1481.01×
Montana6,8951.39×
Maine5,8760.91×
West Virginia5,5700.67×
Hawaii5,1970.67×
Rhode Island5,1130.9×
Alaska4,5961.2×
Vermont4,0231.28×
Washington, District of Columbia3,9120.73×
South Dakota3,4030.82×
Delaware3,1290.63×
North Dakota2,7760.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bicycle pedal audience
BrandAffinityCategory
CarGurus11.19×Cars & Mobility
PSV Eindhoven56.36×Sports
Capital One4.99×Business & Career
Shimano19.74×Cars & Mobility
Google Maps4.32×Internet & Social Media
Bicycle helmet20.28×Cars & Mobility
Planet Fitness3.34×Sports
Moped12.41×Cars & Mobility
AutoZone2.93×Cars & Mobility
Indeed.com2.9×Business & Career
Aaron Rodgers4.36×Sports
Bass guitar3.47×Music & Radio
Electric bicycle7.83×Cars & Mobility
Peter Sagan50.65×Sports
Gala20×News
Enterprise Rent-A-Car3.98×Cars & Mobility
FC Schalke 0420×Sports
Bruce Willis4.58×Movies & TV
Leicester City F.C.16.61×Sports
Golf Channel3.75×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bicycle pedal audience
TraitClusterScore
PatriotismCONSERVATISM1.66
Early Adopter MentalityPOWER1.39
Sports ActivityPOWER1.31
IndividualismJOY1.3
Need for SecurityCONSERVATISM1.3
SustainabilityBALANCE1.25

Worldwide distribution

Worldwide audience distribution share by country for Bicycle pedal
CountryShare
United States27.1%
United Kingdom7.7%
Brazil7.7%

See Bicycle pedal audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Bicycle pedal have in United States?

Bicycle pedal has an estimated audience of 1,793,955 people in United States, concentrated in California and Texas.

What is the gender split and age of Bicycle pedal fans?

20.5% of Bicycle pedal fans are female, 79.5% are male, with an average age of 46.0 years.

Which brands do Bicycle pedal fans like most?

Bicycle pedal fans show strongest brand affinity for CarGurus (11.19×), PSV Eindhoven (56.36×), and Capital One (4.99×) over the country average.

Where do Bicycle pedal fans live in United States?

Bicycle pedal fans in United States are most concentrated in California (reach 211,587), Texas (reach 114,222), and Florida (reach 98,904). These three regions account for the largest share of the active audience.

What other brands do Bicycle pedal fans also like?

Beyond Bicycle pedal itself, the audience over-indexes on PSV Eindhoven (56.36×), Capital One (4.99×), Shimano (19.74×), and Google Maps (4.32×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bicycle pedal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.