Rascasse Audience Intelligence

Bicycle pedal Audience in United States

A data profile of the people who buy, follow and care about Bicycle pedal in United States — modelled from more than twelve digital signal sources. Bicycle pedal has an estimated audience of 1,793,955 people in United States.

#6687among Topic in United States#1387in Sports

The average Bicycle pedal fan in United States is 46.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Shimano, Moped, Bicycle helmet, with strongest over-indexing on Shimano (21.94× the country average).

Demographically, the Bicycle pedal audience skews more male with an average age of 46.0, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bicycle pedal fan in United States is more male, around 46.0 years old, with strong Patriotism tendencies and a notable affinity for Shimano.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bicycle pedal profile in United States.

Audience size
1.8M
in United States
Gender
20.5%♀
79.5% male
Age
46.0
average years
Country rank
#15499
Topic in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bicycle pedal fans

20.5% are female, 79.5% are male, average age 46.0.

Fig. 02

Gender split

20.5%
Female
79.5%
Male
Demographic split for Bicycle pedal audience in United States
MetricValue
Female20.5%
Male79.5%
Average age46.0
Estimated audience size1,793,955
Fig. 03

Age distribution

Ø 46.0
average years
Age distribution of the Bicycle pedal audience in United States
Age bracketShare%
16-198%
20-2912%
30-3918%
40-4926%
50+36%
Fig. 04

Worldwide distribution

27.1%

of the worldwide Bicycle pedal audience comes from United States.

Worldwide audience distribution share by country for Bicycle pedal
CountryShare
United States27.1%
United Kingdom7.7%
Brazil7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bicycle pedal audience in United States is strongest.

Fig. 05

Top regions by affinity

Bicycle pedal fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~90K6.07×
02Colorado~40K1.37×
03Oregon~30K1.35×
04Utah~20K1.24×
05Montana~6K1.21×
06Vermont~4K1.14×
07Idaho~10K1.08×
08Washington~40K1.07×
09Alaska~4K1.07×
10California~200K1.06×
11Wisconsin~30K1.06×
12Minnesota~30K1.05×
13New Hampshire~7K1.02×
14Michigan~50K1.00×
15Iowa~10K0.98×
16Maine~6K0.97×
17South Dakota~4K0.95×
18Illinois~60K0.94×
19Massachusetts~30K0.93×
20North Dakota~3K0.93×
21Indiana~30K0.92×
22Washington, District of Columbia~5K0.92×
23Arizona~30K0.91×
24Arkansas~10K0.91×
25New Mexico~8K0.91×
26Rhode Island~5K0.91×
27Nevada~20K0.89×
28Nebraska~8K0.88×
29Pennsylvania~50K0.87×
30Ohio~50K0.86×
31West Virginia~7K0.86×
32Virginia~40K0.85×
33Missouri~20K0.85×
34Louisiana~20K0.84×
35Oklahoma~20K0.84×
36Hawaii~6K0.84×
37Delaware~4K0.84×
38Connecticut~10K0.83×
39New York~80K0.82×
40Florida~100K0.79×
41South Carolina~20K0.78×
42Mississippi~10K0.77×
43Maryland~20K0.76×
44Alabama~20K0.76×
45North Carolina~40K0.75×
46Kentucky~20K0.75×
47New Jersey~30K0.73×
48Tennessee~30K0.73×
49Texas~100K0.72×
50Georgia~40K0.70×
Fig. 06

Affinity by region

Affinity by region — Bicycle pedal, United States
0.70×1.00×6.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bicycle pedal audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bicycle pedal audience
#·InterestCategoryAffinity×
01ShimanoCars & Mobility21.94×
02Bicycle helmetCars & Mobility20.73×
03FC Schalke 04Sports20.00×
04J&P CyclesCars & Mobility18.43×
05MopedCars & Mobility17.02×
06Leicester City F.C.Sports16.45×
07Electric bicycleCars & Mobility10.22×
08Hybrid electric vehicleCars & Mobility8.42×
09Sustainable energyHome & Garden6.58×
10Renewable energyBusiness & Career5.58×
11Solar energyHome & Garden5.00×
12Home automationTechnology & Electronics3.79×
13FedExBusiness & Career3.72×
14ScootersCars & Mobility3.60×
15BicycleCars & Mobility3.07×
16CarGurusCars & Mobility2.99×
17Vehicle insuranceCars & Mobility2.75×
18Mortgage loansBusiness & Career2.55×
19AutoZoneCars & Mobility2.34×
20Planet FitnessSports2.02×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bicycle pedal audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bicycle pedal audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.19×
Convenience OrientationPREMIUM2.02×
SustainabilityBALANCE1.94×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bicycle pedal audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.74×
CreativityOPEN0.74×
MindfulnessBALANCE0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bicycle pedal have in United States?

Bicycle pedal has an estimated audience of 1,793,955 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bicycle pedal fans?

20.5% of Bicycle pedal fans are female, 79.5% are male, with an average age of 46.0 years.

03

Which brands do Bicycle pedal fans like most?

Bicycle pedal fans show strongest brand affinity for Shimano (21.94×), Moped (17.02×), and Bicycle helmet (20.73×) over the country average.

04

Where do Bicycle pedal fans live in United States?

Bicycle pedal fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Bicycle pedal fans also like?

Beyond Bicycle pedal itself, the audience over-indexes on Moped (17.02×), Bicycle helmet (20.73×), Sustainable energy (6.58×), and Renewable energy (5.58×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Bicycle pedal audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Bicycle pedal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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