Rascasse Audience Intelligence

Folding bicycle Audience in United States

A data profile of the people who buy, follow and care about Folding bicycle in United States — modelled from more than twelve digital signal sources. Folding bicycle has an estimated audience of 627,952 people in United States.

#10464among Topic in United States#934in Cars & Mobility

The average Folding bicycle fan in United States is 38.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Florida.

Top brand affinities include Moped, Kick scooter, Obsessed (2009 film), with strongest over-indexing on Moped (34.52× the country average).

Demographically, the Folding bicycle audience skews more male with an average age of 38.8, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Folding bicycle fan in United States is more male, around 38.8 years old, with strong Patriotism tendencies and a notable affinity for Moped.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Folding bicycle profile in United States.

Audience size
628K
in United States
Gender
34.7%♀
65.3% male
Age
38.8
average years
Country rank
#31937
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Folding bicycle fans

34.7% are female, 65.3% are male, average age 38.8.

Fig. 02

Gender split

34.7%
Female
65.3%
Male
Demographic split for Folding bicycle audience in United States
MetricValue
Female34.7%
Male65.3%
Average age38.8
Estimated audience size627,952
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the Folding bicycle audience in United States
Age bracketShare%
16-1928%
20-2915%
30-3914%
40-4918%
50+25%
Fig. 04

Worldwide distribution

17.0%

of the worldwide Folding bicycle audience comes from United States.

Worldwide audience distribution share by country for Folding bicycle
CountryShare
United States17.0%
Japan11.1%
Indonesia9.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Folding bicycle audience in United States is strongest.

Fig. 05

Top regions by affinity

Folding bicycle fans by region: top regions in United States
#RegionReachAffinity×
01New York~80K2.34×
02California~100K1.84×
03Hawaii~5K1.78×
04New Jersey~30K1.65×
05Massachusetts~20K1.61×
06Washington, District of Columbia~3K1.58×
07Washington~20K1.43×
08Oregon~10K1.35×
09Maryland~10K1.26×
10Illinois~30K1.23×
11Virginia~20K1.20×
12Connecticut~8K1.20×
13Florida~50K1.17×
14Pennsylvania~20K1.11×
15Rhode Island~2K1.09×
16Alaska~1K1.08×
17Nevada~6K1.07×
18Delaware~2K1.05×
19Michigan~20K0.98×
20Arizona~10K0.96×
21Vermont~1K0.96×
22Maine~2K0.95×
23New Hampshire~2K0.94×
24Texas~50K0.92×
25Ohio~20K0.91×
26Colorado~9K0.90×
27Louisiana~7K0.90×
28North Dakota~1K0.90×
29Minnesota~8K0.89×
30Idaho~3K0.89×
31Georgia~20K0.88×
32Indiana~10K0.87×
33New Mexico~3K0.87×
34South Dakota~1K0.87×
35Montana~1K0.86×
36West Virginia~2K0.85×
37North Carolina~20K0.83×
38Utah~5K0.83×
39Nebraska~3K0.83×
40Wisconsin~8K0.81×
41Oklahoma~6K0.81×
42Iowa~4K0.80×
43Kansas~4K0.79×
44South Carolina~7K0.78×
45Arkansas~4K0.78×
46Missouri~8K0.77×
47Kentucky~6K0.77×
48Mississippi~4K0.77×
49Tennessee~10K0.76×
50Alabama~6K0.71×
Fig. 06

Affinity by region

Affinity by region — Folding bicycle, United States
0.71×1.00×2.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Folding bicycle audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Folding bicycle audience
#·InterestCategoryAffinity×
01MopedCars & Mobility34.52×
02Kick scooterCars & Mobility31.54×
03ShimanoCars & Mobility18.21×
04Bicycle helmetCars & Mobility14.94×
05Obsessed (2009 film)Movies & TV8.92×
06CommutingCars & Mobility8.83×
07SupermotoCars & Mobility8.71×
08Touring motorcycleCars & Mobility7.06×
09Cruiser (motorcycle)Cars & Mobility6.11×
10Electric bicycleCars & Mobility5.72×
11Motorcycle accessoriesCars & Mobility5.09×
12Electric motorcycles and scootersCars & Mobility5.06×
13Antique carCars & Mobility4.44×
14Extreme sportSports3.70×
15Lawn mowerHome & Garden3.38×
16Discount TireShopping2.73×
17BicycleCars & Mobility2.65×
18InnovationBusiness & Career2.43×
19T-MobileTechnology & Electronics1.79×
20EBayShopping1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Folding bicycle audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Folding bicycle audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.53×
Risk AppetiteTHRILL1.99×
Need for SecurityCONSERVATISM1.65×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Folding bicycle audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.82×
ExtroversionTHRILL0.82×
Healthy LifestyleBALANCE0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Folding bicycle have in United States?

Folding bicycle has an estimated audience of 627,952 people in United States, concentrated in California and New York.

02

What is the gender split and age of Folding bicycle fans?

34.7% of Folding bicycle fans are female, 65.3% are male, with an average age of 38.8 years.

03

Which brands do Folding bicycle fans like most?

Folding bicycle fans show strongest brand affinity for Moped (34.52×), Kick scooter (31.54×), and Obsessed (2009 film) (8.92×) over the country average.

04

Where do Folding bicycle fans live in United States?

Folding bicycle fans in United States are most concentrated in California (reach ~100K), New York (reach ~80K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Folding bicycle fans also like?

Beyond Folding bicycle itself, the audience over-indexes on Kick scooter (31.54×), Obsessed (2009 film) (8.92×), Shimano (18.21×), and Bicycle helmet (14.94×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Folding bicycle audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Folding bicycle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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