A data profile of the people who buy, follow and care about National Physique Committee in United States — modelled from more than twelve digital signal sources. National Physique Committee has an estimated audience of 642,115 people in United States.
The average National Physique Committee fan in United States is 34.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Mikaela Shiffrin, Chiwetel Ejiofor, Mr. Olympia, with strongest over-indexing on Mikaela Shiffrin (59.59× the country average).
Demographically, the National Physique Committee audience skews more male with an average age of 34.8, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical National Physique Committee fan in United States is more male, around 34.8 years old, with strong Patriotism tendencies and a notable affinity for Mikaela Shiffrin.
The key figures that characterise the National Physique Committee profile in United States.
42.8% are female, 57.2% are male, average age 34.8.
| Metric | Value |
|---|---|
| Female | 42.8% |
| Male | 57.2% |
| Average age | 34.8 |
| Estimated audience size | 642,115 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 29% | |
| 30-39 | 22% | |
| 40-49 | 16% | |
| 50+ | 9% |
Where the National Physique Committee audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Arkansas | ~10K | 2.32× | |
| 02 | Arizona | ~30K | 1.91× | |
| 03 | Washington, District of Columbia | ~3K | 1.68× | |
| 04 | California | ~80K | 1.15× | |
| 05 | New York | ~40K | 1.12× | |
| 06 | Maine | ~3K | 1.09× | |
| 07 | Virginia | ~20K | 1.08× | |
| 08 | Hawaii | ~3K | 1.07× | |
| 09 | Texas | ~60K | 1.05× | |
| 10 | Washington | ~10K | 1.05× | |
| 11 | Massachusetts | ~10K | 1.04× | |
| 12 | Illinois | ~20K | 1.03× | |
| 13 | Georgia | ~20K | 1.02× | |
| 14 | Tennessee | ~10K | 1.02× | |
| 15 | Maryland | ~10K | 1.02× | |
| 16 | Rhode Island | ~2K | 1.00× | |
| 17 | Florida | ~40K | 0.99× | |
| 18 | Oregon | ~7K | 0.99× | |
| 19 | Connecticut | ~6K | 0.99× | |
| 20 | Utah | ~6K | 0.99× | |
| 21 | Louisiana | ~8K | 0.98× | |
| 22 | Nevada | ~6K | 0.98× | |
| 23 | Pennsylvania | ~20K | 0.97× | |
| 24 | Alaska | ~1K | 0.96× | |
| 25 | North Carolina | ~20K | 0.95× | |
| 26 | New Jersey | ~20K | 0.94× | |
| 27 | Alabama | ~9K | 0.94× | |
| 28 | Mississippi | ~5K | 0.94× | |
| 29 | Kansas | ~5K | 0.93× | |
| 30 | Idaho | ~3K | 0.92× | |
| 31 | Michigan | ~20K | 0.91× | |
| 32 | Colorado | ~9K | 0.91× | |
| 33 | Oklahoma | ~7K | 0.91× | |
| 34 | Vermont | ~1K | 0.91× | |
| 35 | Missouri | ~9K | 0.90× | |
| 36 | South Carolina | ~9K | 0.90× | |
| 37 | Kentucky | ~7K | 0.90× | |
| 38 | New Mexico | ~3K | 0.89× | |
| 39 | West Virginia | ~3K | 0.89× | |
| 40 | Montana | ~2K | 0.89× | |
| 41 | Ohio | ~20K | 0.88× | |
| 42 | New Hampshire | ~2K | 0.88× | |
| 43 | Indiana | ~10K | 0.87× | |
| 44 | Nebraska | ~3K | 0.87× | |
| 45 | North Dakota | ~1K | 0.86× | |
| 46 | Delaware | ~2K | 0.85× | |
| 47 | South Dakota | ~1K | 0.85× | |
| 48 | Minnesota | ~8K | 0.84× | |
| 49 | Iowa | ~4K | 0.83× | |
| 50 | Wisconsin | ~8K | 0.81× |
The strongest cross-interests of the National Physique Committee audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Mikaela Shiffrin | Sports | 59.59× | ||
| 02 | Jen Selter | Sports | 41.49× | ||
| 03 | Chiwetel Ejiofor | Movies & TV | 20.00× | ||
| 04 | Christian Slater | Movies & TV | 20.00× | ||
| 05 | Mr. Olympia | Sports | 14.95× | ||
| 06 | Sprayground | Fashion & Accessoires | 13.44× | ||
| 07 | China Anne McClain | Movies & TV | 12.81× | ||
| 08 | Alexis Bledel | Movies & TV | 12.49× | ||
| 09 | Ronnie Coleman | Sports | 11.15× | ||
| 10 | John Malkovich | Movies & TV | 9.76× | ||
| 11 | Eva Longoria | Movies & TV | 6.62× | ||
| 12 | Sports bra | Fashion & Accessoires | 5.85× | ||
| 13 | Monsters | Movies & TV | 5.73× | ||
| 14 | Female bodybuilding | Sports | 4.98× | ||
| 15 | Protein bar | Food & Beverages | 4.83× | ||
| 16 | High-intensity interval training | Sports | 4.66× | ||
| 17 | Gymshark | Sports | 4.59× | ||
| 18 | Aerobics | Sports | 4.56× | ||
| 19 | Diaper bag | Kids & Family | 2.86× | ||
| 20 | Superman | Movies & TV | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.77× | |
| Risk Appetite | THRILL | 1.64× | |
| Career Orientation | POWER | 1.60× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.79× | |
| Quality Awareness | PREMIUM | 0.81× | |
| Convenience Orientation | PREMIUM | 0.87× |
National Physique Committee has an estimated audience of 642,115 people in United States, concentrated in California and Texas.
42.8% of National Physique Committee fans are female, 57.2% are male, with an average age of 34.8 years.
National Physique Committee fans show strongest brand affinity for Mikaela Shiffrin (59.59×), Chiwetel Ejiofor (20×), and Mr. Olympia (14.95×) over the country average.
National Physique Committee fans in United States are most concentrated in California (reach ~80K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.
Beyond National Physique Committee itself, the audience over-indexes on Chiwetel Ejiofor (20×), Mr. Olympia (14.95×), Christian Slater (20×), and Alexis Bledel (12.49×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for National Physique Committee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.