Netgear Audience in United States

Netgear logo

Netgear has an estimated audience of 1,110,025 people in United States. 28.1% are female, 71.9% are male, average age 44.1. Top regions: California, Texas, Florida. Top brand affinities: Micro Center, Origin (digital distribution software), UniFi, Riddick (film), GOG.com.

The average Netgear fan in United States is 44.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Micro Center, Origin (digital distribution software), UniFi, with strongest over-indexing on Micro Center (26.48× the country average). Demographically, the Netgear audience skews more male with an average age of 44.1, and over-indexes on personality traits such as Convenience Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand · Subtype: Computer / hardware

Demographics of Netgear fans

Demographic split for Netgear audience in United States
MetricValue
Female28.1%
Male71.9%
Average age44.1
Estimated audience size1,110,025

Audience persona

The typical Netgear fan in United States is more male, around 44.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Micro Center.

Top regions in United States

Top regions ranked by reach for Netgear in United States
RegionReachAffinity
California142,8041.17×
Texas92,0380.96×
Florida72,9570.97×
New York55,7670.9×
Illinois39,2671.06×
North Carolina35,8011.07×
Pennsylvania35,6460.95×
Georgia34,8831.02×
Ohio31,2460.91×
Washington29,4001.32×
Michigan28,2200.97×
Virginia26,7630.99×
Arizona24,8701.1×
New Jersey24,6260.87×
Tennessee23,2061.04×
Massachusetts21,1820.97×
Colorado19,0081.09×
Wisconsin17,9651.08×
Indiana17,7950.88×
Missouri16,8390.94×
Maryland16,8000.88×
South Carolina15,5830.93×
Alabama15,4711×
Minnesota15,3820.97×
Louisiana15,2251.06×
Oregon13,5381.06×
Kentucky13,0250.94×
Connecticut11,6141.04×
Utah11,4681.15×
Oklahoma11,3750.92×
Nevada11,3091.05×
Iowa9,5291.04×
Arkansas8,7000.95×
Mississippi7,7590.85×
Kansas7,7390.88×
Idaho6,7311.21×
New Mexico6,2761.13×
Hawaii6,0141.26×
Nebraska5,3110.95×
West Virginia5,0360.97×
New Hampshire4,9261.13×
Maine4,2151.06×
Montana3,3691.09×
Washington, District of Columbia2,7420.82×
Alaska2,6011.1×
Delaware2,4760.81×
South Dakota2,2380.87×
North Dakota2,2160.97×
Rhode Island2,1090.6×
Vermont1,8440.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Netgear audience
BrandAffinityCategory
Micro Center26.48×Shopping
Origin (digital distribution software)55.84×Games
UniFi86.83×Technology & Electronics
Riddick (film)85.04×Movies & TV
GOG.com61.14×Games
D-Link127.69×Technology & Electronics
A Million Ways to Die in the West57.47×Movies & TV
GameZone89.6×Sports
Newegg18.57×Shopping
ASRock81.86×Technology & Electronics
Green Man Gaming57.38×Shopping
Somali cat79.93×Pets & Animals
Voice command device32.83×Technology & Electronics
Best Buy4.67×Shopping
Uplay81.93×Internet & Social Media
Google Voice12.29×Technology & Electronics
TP-Link42.49×Technology & Electronics
Reddit4.56×Internet & Social Media
Micron Technology67.07×Business & Career
The UPS Store5.17×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Netgear audience
TraitClusterScore
Convenience OrientationPREMIUM2.23
Early Adopter MentalityPOWER2.14
Need for SecurityCONSERVATISM2.12
LGBTQ+ IdentityOPEN2.11
Family OrientationCONSERVATISM2.01
Quality AwarenessPREMIUM1.92

Worldwide distribution

Worldwide audience distribution share by country for Netgear
CountryShare
United States41.7%
Germany5.7%
Japan5.4%

See Netgear audiences in other countries

More Computer / hardware audiences in United States

Frequently asked questions

How many fans does Netgear have in United States?

Netgear has an estimated audience of 1,110,025 people in United States, concentrated in California and Texas.

What is the gender split and age of Netgear fans?

28.1% of Netgear fans are female, 71.9% are male, with an average age of 44.1 years.

Which brands do Netgear fans like most?

Netgear fans show strongest brand affinity for Micro Center (26.48×), Origin (digital distribution software) (55.84×), and UniFi (86.83×) over the country average.

Where do Netgear fans live in United States?

Netgear fans in United States are most concentrated in California (reach 142,804), Texas (reach 92,038), and Florida (reach 72,957). These three regions account for the largest share of the active audience.

What other brands do Netgear fans also like?

Beyond Netgear itself, the audience over-indexes on Origin (digital distribution software) (55.84×), UniFi (86.83×), Riddick (film) (85.04×), and GOG.com (61.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Netgear. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.