Nvidia Audience in United States

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Nvidia has an estimated audience of 7,599,676 people in United States. 49.1% are female, 50.9% are male, average age 32.0. Top regions: California, Texas, New York. Top brand affinities: PC game, Counter-Strike: Global Offensive, World of Warcraft, Graphics processing unit, Call of Duty.

The average Nvidia fan in United States is 32.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include PC game, Counter-Strike: Global Offensive, World of Warcraft, with strongest over-indexing on PC game (10.31× the country average). Demographically, the Nvidia audience skews balanced with an average age of 32.0, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand · Subtype: Computer / hardware

Demographics of Nvidia fans

Demographic split for Nvidia audience in United States
MetricValue
Female49.1%
Male50.9%
Average age32.0
Estimated audience size7,599,676

Audience persona

The typical Nvidia fan in United States is balanced, around 32.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for PC game.

Top regions in United States

Top regions ranked by reach for Nvidia in United States
RegionReachAffinity
California1,509,4151.81×
Texas712,5471.09×
New York638,7291.5×
Florida596,0261.16×
Illinois289,1141.14×
New Jersey285,4881.48×
Pennsylvania263,0331.03×
Georgia245,5611.05×
Washington244,6561.6×
North Carolina234,4121.03×
Virginia231,0571.25×
Massachusetts227,9051.52×
Ohio221,0200.94×
Michigan200,8381.01×
Arizona160,5381.03×
Maryland149,7031.15×
Colorado129,2871.08×
Indiana125,6910.91×
Tennessee121,2240.8×
Oregon114,3671.31×
Missouri110,3700.9×
Wisconsin109,1990.96×
Minnesota108,3901×
Connecticut96,4921.27×
South Carolina94,7030.83×
Nevada83,5231.14×
Alabama74,2570.7×
Kentucky72,7650.76×
Louisiana67,9650.69×
Oklahoma65,4710.78×
Utah64,9350.95×
Iowa51,7300.83×
Kansas50,1970.84×
Arkansas48,4140.77×
Hawaii43,4201.33×
Mississippi36,4520.58×
Idaho33,9520.89×
Washington, District of Columbia32,8331.44×
Nebraska32,2610.85×
New Hampshire31,6691.06×
New Mexico28,7920.76×
Rhode Island24,5111.01×
Maine23,2170.85×
West Virginia21,6310.61×
Delaware18,5540.88×
Montana16,4330.78×
Alaska13,3200.82×
South Dakota12,0240.68×
North Dakota12,0060.77×
Vermont10,3520.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nvidia audience
BrandAffinityCategory
PC game10.31×Games
Counter-Strike: Global Offensive11.6×Games
World of Warcraft8.31×Games
Graphics processing unit11.41×Technology & Electronics
Call of Duty11.15×Games
Twitch5.1×Games
Epic Games7.73×Games
Fortnite5.98×Games
League of Legends6.59×Games
Gamer4.2×Games
Nintendo5.97×Games
The Last of Us7.53×Games
Video game industry8.33×Games
Mobile game3.33×Games
Massively multiplayer online role-playing games5.45×Games
Call of Duty: Black Ops9.81×Games
Call of Duty: World at War11.47×Games
Warcraft9.43×Games
Anime convention4.04×Literature
Multiplayer online battle arena9.29×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nvidia audience
TraitClusterScore
Early Adopter MentalityPOWER2.18
Risk AppetiteTHRILL1.46
LGBTQ+ IdentityOPEN1.42
Luxury OrientationPREMIUM1.22
Social Media UsageJOY1.14
ExtroversionTHRILL1.08

Worldwide distribution

Worldwide audience distribution share by country for Nvidia
CountryShare
United States19.9%
China12.8%
Japan7.2%

See Nvidia audiences in other countries

More Computer / hardware audiences in United States

Frequently asked questions

How many fans does Nvidia have in United States?

Nvidia has an estimated audience of 7,599,676 people in United States, concentrated in California and Texas.

What is the gender split and age of Nvidia fans?

49.1% of Nvidia fans are female, 50.9% are male, with an average age of 32.0 years.

Which brands do Nvidia fans like most?

Nvidia fans show strongest brand affinity for PC game (10.31×), Counter-Strike: Global Offensive (11.6×), and World of Warcraft (8.31×) over the country average.

Where do Nvidia fans live in United States?

Nvidia fans in United States are most concentrated in California (reach 1,509,415), Texas (reach 712,547), and New York (reach 638,729). These three regions account for the largest share of the active audience.

What other brands do Nvidia fans also like?

Beyond Nvidia itself, the audience over-indexes on Counter-Strike: Global Offensive (11.6×), World of Warcraft (8.31×), Graphics processing unit (11.41×), and Call of Duty (11.15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nvidia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.