Intel Audience in United States

Intel logo

Intel has an estimated audience of 5,570,332 people in United States. 29.3% are female, 70.7% are male, average age 36.3. Top regions: California, Oregon, Texas. Top brand affinities: Great Clips, LinkedIn, United States, FedEx, Breaking news.

The average Intel fan in United States is 36.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Oregon, Texas. Top brand affinities include Great Clips, LinkedIn, United States, with strongest over-indexing on Great Clips (4.2× the country average). Demographically, the Intel audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand · Subtype: Computer / hardware

Demographics of Intel fans

Demographic split for Intel audience in United States
MetricValue
Female29.3%
Male70.7%
Average age36.3
Estimated audience size5,570,332

Audience persona

The typical Intel fan in United States is more male, around 36.3 years old, with strong Risk Appetite tendencies and a notable affinity for Great Clips.

Top regions in United States

Top regions ranked by reach for Intel in United States
RegionReachAffinity
California1,143,8241.87×
Oregon559,7448.77×
Texas505,3921.06×
Arizona353,2613.11×
New York340,6461.09×
Florida265,2380.7×
Washington185,4731.66×
Ohio180,8251.05×
Illinois156,5150.84×
New Jersey147,0091.04×
Pennsylvania134,1380.72×
Georgia124,2900.72×
Virginia122,3140.9×
Massachusetts121,0881.1×
North Carolina117,7800.7×
Michigan97,9330.67×
New Mexico84,9013.04×
Maryland78,3570.82×
Colorado77,9430.89×
Indiana66,1660.65×
Tennessee64,8430.58×
Missouri57,6130.64×
Minnesota55,0380.69×
Wisconsin50,2830.6×
Connecticut45,8730.82×
Nevada45,0290.84×
South Carolina42,3650.51×
Utah38,1710.77×
Alabama37,3250.48×
Kentucky33,9340.49×
Oklahoma32,3600.52×
Louisiana30,9940.43×
Idaho27,6660.99×
Kansas27,6320.63×
Iowa27,1550.59×
Arkansas23,0260.5×
Hawaii20,9620.88×
Mississippi19,5780.43×
New Hampshire19,1460.87×
Washington, District of Columbia16,7201×
Nebraska15,5850.56×
Maine13,2700.67×
West Virginia11,1910.43×
Rhode Island10,8380.61×
Montana9,0690.59×
Alaska8,4580.71×
Delaware8,3330.54×
Vermont6,9750.71×
North Dakota6,2800.55×
South Dakota5,8670.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Intel audience
BrandAffinityCategory
Great Clips4.2×Beauty & Wellness
LinkedIn2.31×Internet & Social Media
United States1.61×Travel & Leisure
FedEx3.17×Business & Career
Breaking news2.13×Movies & TV
Indeed.com2.35×Business & Career
Menards2.88×Home & Garden
Computer processors4.25×Technology & Electronics
News broadcasting2.07×Business & Career
Wells Fargo2.14×Business & Career
Knowledge1.93×Business & Career
Social networking service2.07×Technology & Electronics
Social network1.57×Internet & Social Media
AutoZone2.16×Cars & Mobility
Mobile phones1.6×Technology & Electronics
Video games1.58×Games
Software1.6×Technology & Electronics
Local news2.11×News
Android (operating system)1.71×Technology & Electronics
T-Mobile1.95×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Intel audience
TraitClusterScore
Risk AppetiteTHRILL1.67
Luxury OrientationPREMIUM1.65
Early Adopter MentalityPOWER1.5
Convenience OrientationPREMIUM1.32
LGBTQ+ IdentityOPEN1.21
IndulgenceJOY1.2

Worldwide distribution

Worldwide audience distribution share by country for Intel
CountryShare
United States22.7%
India7.1%
Japan4.9%

See Intel audiences in other countries

More Computer / hardware audiences in United States

Frequently asked questions

How many fans does Intel have in United States?

Intel has an estimated audience of 5,570,332 people in United States, concentrated in California and Oregon.

What is the gender split and age of Intel fans?

29.3% of Intel fans are female, 70.7% are male, with an average age of 36.3 years.

Which brands do Intel fans like most?

Intel fans show strongest brand affinity for Great Clips (4.2×), LinkedIn (2.31×), and United States (1.61×) over the country average.

Where do Intel fans live in United States?

Intel fans in United States are most concentrated in California (reach 1,143,824), Oregon (reach 559,744), and Texas (reach 505,392). These three regions account for the largest share of the active audience.

What other brands do Intel fans also like?

Beyond Intel itself, the audience over-indexes on LinkedIn (2.31×), United States (1.61×), FedEx (3.17×), and Breaking news (2.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Intel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.