A data profile of the people who buy, follow and care about Night photography in United States — modelled from more than twelve digital signal sources. Night photography has an estimated audience of 3,105,664 people in United States.
The average Night photography fan in United States is 32.6 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Digital camera, Superman, Cultural tourism, with strongest over-indexing on Digital camera (16.6× the country average).
Demographically, the Night photography audience skews balanced with an average age of 32.6, and over-indexes on personality traits such as Travelling, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Night photography fan in United States is balanced, around 32.6 years old, with strong Travelling tendencies and a notable affinity for Digital camera.
The key figures that characterise the Night photography profile in United States.
51.6% are female, 48.4% are male, average age 32.6.
| Metric | Value |
|---|---|
| Female | 51.6% |
| Male | 48.4% |
| Average age | 32.6 |
| Estimated audience size | 3,105,664 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 27% | |
| 30-39 | 18% | |
| 40-49 | 14% | |
| 50+ | 8% |
of the worldwide Night photography audience comes from United States.
| Country | Share |
|---|---|
| China | 19.9% |
| United States | 13.9% |
| Japan | 10.0% |
Where the Night photography audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~40K | 1.33× | |
| 02 | Alaska | ~9K | 1.32× | |
| 03 | California | ~400K | 1.23× | |
| 04 | Vermont | ~7K | 1.20× | |
| 05 | Washington | ~70K | 1.17× | |
| 06 | North Dakota | ~7K | 1.15× | |
| 07 | South Dakota | ~8K | 1.12× | |
| 08 | Hawaii | ~10K | 1.11× | |
| 09 | Montana | ~10K | 1.11× | |
| 10 | Oregon | ~40K | 1.09× | |
| 11 | Colorado | ~50K | 1.08× | |
| 12 | Idaho | ~20K | 1.08× | |
| 13 | Maine | ~10K | 1.06× | |
| 14 | Rhode Island | ~10K | 1.05× | |
| 15 | New Hampshire | ~10K | 1.02× | |
| 16 | Delaware | ~9K | 1.02× | |
| 17 | New Mexico | ~20K | 1.00× | |
| 18 | West Virginia | ~10K | 1.00× | |
| 19 | Maryland | ~50K | 0.99× | |
| 20 | Kansas | ~20K | 0.98× | |
| 21 | Arizona | ~60K | 0.96× | |
| 22 | Iowa | ~20K | 0.96× | |
| 23 | Nebraska | ~10K | 0.96× | |
| 24 | Washington, District of Columbia | ~9K | 0.96× | |
| 25 | Wisconsin | ~40K | 0.93× | |
| 26 | Connecticut | ~30K | 0.93× | |
| 27 | Nevada | ~30K | 0.93× | |
| 28 | Mississippi | ~20K | 0.93× | |
| 29 | Arkansas | ~20K | 0.93× | |
| 30 | Missouri | ~50K | 0.92× | |
| 31 | Virginia | ~70K | 0.91× | |
| 32 | Massachusetts | ~50K | 0.90× | |
| 33 | Kentucky | ~30K | 0.90× | |
| 34 | Oklahoma | ~30K | 0.90× | |
| 35 | Alabama | ~40K | 0.89× | |
| 36 | New York | ~200K | 0.87× | |
| 37 | Minnesota | ~40K | 0.87× | |
| 38 | Louisiana | ~40K | 0.87× | |
| 39 | Indiana | ~50K | 0.86× | |
| 40 | South Carolina | ~40K | 0.85× | |
| 41 | Texas | ~200K | 0.84× | |
| 42 | Pennsylvania | ~90K | 0.84× | |
| 43 | New Jersey | ~70K | 0.84× | |
| 44 | Michigan | ~70K | 0.83× | |
| 45 | Tennessee | ~50K | 0.82× | |
| 46 | Illinois | ~80K | 0.81× | |
| 47 | North Carolina | ~70K | 0.80× | |
| 48 | Ohio | ~80K | 0.79× | |
| 49 | Georgia | ~70K | 0.76× | |
| 50 | Florida | ~200K | 0.73× |
The strongest cross-interests of the Night photography audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cultural tourism | Travel & Leisure | 36.65× | ||
| 02 | Drone racing | Sports | 33.47× | ||
| 03 | Bodrum | Travel & Leisure | 16.95× | ||
| 04 | Digital camera | Technology & Electronics | 16.60× | ||
| 05 | International education | Business & Career | 16.20× | ||
| 06 | Christoph Waltz | Movies & TV | 9.34× | ||
| 07 | Nikon | Technology & Electronics | 9.07× | ||
| 08 | Canon | Technology & Electronics | 7.39× | ||
| 09 | Minnesota Wild | Sports | 6.27× | ||
| 10 | Disneyland Paris | Travel & Leisure | 6.18× | ||
| 11 | Antique car | Cars & Mobility | 6.11× | ||
| 12 | Fine-art photography | Technology & Electronics | 6.07× | ||
| 13 | Wildlife photography | Technology & Electronics | 5.81× | ||
| 14 | Standup paddleboarding | Sports | 5.71× | ||
| 15 | Birdwatching | Pets & Animals | 5.61× | ||
| 16 | Digital photography | Business & Career | 5.02× | ||
| 17 | Travel photography | Technology & Electronics | 4.73× | ||
| 18 | UEFA Champions League | Sports | 3.24× | ||
| 19 | Superman | Movies & TV | 3.14× | ||
| 20 | Do it yourself (DIY) | Home & Garden | 2.02× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 2.58× | |
| Pet Ownership | JOY | 2.56× | |
| Community Orientation | OPEN | 2.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.73× | |
| Social Media Usage | JOY | 0.89× | |
| Family Orientation | CONSERVATISM | 0.93× |
Night photography has an estimated audience of 3,105,664 people in United States, concentrated in California and Texas.
51.6% of Night photography fans are female, 48.4% are male, with an average age of 32.6 years.
Night photography fans show strongest brand affinity for Digital camera (16.6×), Superman (3.14×), and Cultural tourism (36.65×) over the country average.
Night photography fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Night photography itself, the audience over-indexes on Superman (3.14×), Cultural tourism (36.65×), International education (16.2×), and Digital photography (5.02×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Night photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.