Rascasse Audience Intelligence

North Sea Audience in United States

A data profile of the people who buy, follow and care about North Sea in United States — modelled from more than twelve digital signal sources. North Sea has an estimated audience of 1,055,867 people in United States.

#166among Region in United States#2034among POI in United States#1703in Travel & Leisure

The average North Sea fan in United States is 42.1 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, New York.

Top brand affinities include Schleswig-Holstein, Trentino-Alto Adige/Südtirol, ConocoPhillips, with strongest over-indexing on Schleswig-Holstein (146.04× the country average).

Demographically, the North Sea audience skews more male with an average age of 42.1, and over-indexes on personality traits such as Patriotism, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical North Sea fan in United States is more male, around 42.1 years old, with strong Patriotism tendencies and a notable affinity for Schleswig-Holstein.

Category: Travel & Leisure · Type: POI · Subtype: Region

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the North Sea profile in United States.

Audience size
1.1M
in United States
Gender
30.9%♀
69.1% male
Age
42.1
average years
Country rank
#22841
POI in United States
Fig. 01

Search interest · 12-month trend

-19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of North Sea fans

30.9% are female, 69.1% are male, average age 42.1.

Fig. 02

Gender split

30.9%
Female
69.1%
Male
Demographic split for North Sea audience in United States
MetricValue
Female30.9%
Male69.1%
Average age42.1
Estimated audience size1,055,867
Fig. 03

Age distribution

Ø 42.1
average years
Age distribution of the North Sea audience in United States
Age bracketShare%
16-1918%
20-2913%
30-3917%
40-4922%
50+29%
Fig. 04

Worldwide distribution

6.4%

of the worldwide North Sea audience comes from United States.

Worldwide audience distribution share by country for North Sea
CountryShare
Germany24.9%
Belgium21.8%
United Kingdom9.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the North Sea audience in United States is strongest.

Fig. 05

Top regions by affinity

North Sea fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~3K1.53×
02Alabama~20K1.35×
03Virginia~30K1.28×
04South Dakota~3K1.17×
05North Dakota~2K1.13×
06Maine~4K1.12×
07New York~70K1.11×
08Massachusetts~20K1.11×
09Texas~100K1.10×
10Louisiana~20K1.10×
11Connecticut~10K1.10×
12Minnesota~20K1.09×
13New Hampshire~4K1.06×
14Arizona~20K1.04×
15South Carolina~20K1.04×
16Wisconsin~20K1.03×
17West Virginia~5K1.03×
18Montana~3K1.03×
19Michigan~30K1.02×
20Washington~20K1.01×
21Rhode Island~3K1.01×
22Vermont~2K1.01×
23Georgia~30K1.00×
24Nebraska~5K1.00×
25Oklahoma~10K0.99×
26Washington, District of Columbia~3K0.99×
27Pennsylvania~30K0.98×
28Hawaii~4K0.98×
29Missouri~20K0.97×
30Kentucky~10K0.97×
31Kansas~8K0.97×
32Tennessee~20K0.96×
33Indiana~20K0.96×
34Ohio~30K0.95×
35North Carolina~30K0.95×
36Maryland~20K0.95×
37Mississippi~8K0.95×
38New Jersey~30K0.94×
39Iowa~8K0.93×
40Illinois~30K0.92×
41Arkansas~8K0.92×
42Delaware~3K0.92×
43Idaho~5K0.91×
44Utah~8K0.89×
45Colorado~10K0.88×
46Oregon~10K0.86×
47Florida~60K0.83×
48California~100K0.82×
49New Mexico~4K0.79×
50Nevada~7K0.71×
Fig. 06

Affinity by region

Affinity by region — North Sea, United States
0.71×1.00×1.53×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the North Sea audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for North Sea audience
#·InterestCategoryAffinity×
01Schleswig-HolsteinTravel & Leisure146.04×
02Trentino-Alto Adige/SüdtirolTravel & Leisure44.71×
03City of BrusselsTravel & Leisure44.69×
04Buffalo Fire DepartmentNGO / Political Party40.54×
05BournemouthTravel & Leisure40.53×
06AntwerpTravel & Leisure31.80×
07ConocoPhillipsBusiness & Career16.18×
08DunkirkMovies & TV15.09×
09Outlander (film)Movies & TV7.76×
10Buffalo SabresSports6.23×
11M&T BankBusiness & Career6.05×
12Dick CheneyPolitics & Society4.55×
13PeacemakerMovies & TV2.11×
14Eastern Time ZonePolitics & Society2.03×
15United StatesTravel & Leisure1.78×
16Online shoppingShopping1.75×
17CultureLiterature1.74×
18Personal financeBusiness & Career1.61×
19Fitness and wellnessSports1.57×
20Outdoor recreationSports1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the North Sea audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by North Sea audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.92×
TravellingTHRILL1.77×
Community OrientationOPEN1.69×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by North Sea audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.87×
Early Adopter MentalityPOWER0.93×
DIY MentalityTHRILL0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does North Sea have in United States?

North Sea has an estimated audience of 1,055,867 people in United States, concentrated in Texas and California.

02

What is the gender split and age of North Sea fans?

30.9% of North Sea fans are female, 69.1% are male, with an average age of 42.1 years.

03

Which brands do North Sea fans like most?

North Sea fans show strongest brand affinity for Schleswig-Holstein (146.04×), Trentino-Alto Adige/Südtirol (44.71×), and ConocoPhillips (16.18×) over the country average.

04

Where do North Sea fans live in United States?

North Sea fans in United States are most concentrated in Texas (reach ~100K), California (reach ~100K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do North Sea fans also like?

Beyond North Sea itself, the audience over-indexes on Trentino-Alto Adige/Südtirol (44.71×), ConocoPhillips (16.18×), Online shopping (1.75×), and Dick Cheney (4.55×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Region audiences in United States

See North Sea audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for North Sea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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