NRG Center Audience in United States

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NRG Center has an estimated audience of 338,351 people in United States. 55.0% are female, 45.0% are male, average age 41.4. Top regions: Texas, California, Florida. Top brand affinities: Goop, Governor of Michigan, Vocal harmony, Bank account, Grinch.

The average NRG Center fan in United States is 41.4 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Goop, Governor of Michigan, Vocal harmony, with strongest over-indexing on Goop (7.13× the country average). Demographically, the NRG Center audience skews balanced with an average age of 41.4, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 48 regions tracked by Rascasse.

Category: Business & Career · Type: POI

Demographics of NRG Center fans

Demographic split for NRG Center audience in United States
MetricValue
Female55.0%
Male45.0%
Average age41.4
Estimated audience size338,351

Audience persona

The typical NRG Center fan in United States is balanced, around 41.4 years old, with strong Risk Appetite tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for NRG Center in United States
RegionReachAffinity
Texas253,76423.29×
California12,5850.34×
Florida8,8270.39×
Louisiana8,6551.98×
Virginia5,6650.69×
New York5,0540.27×
Illinois4,8980.43×
Georgia4,0580.39×
Oklahoma4,0091.07×
Ohio3,1580.3×
Washington3,0910.46×
Colorado3,0390.57×
North Carolina2,9660.29×
Tennessee2,9560.44×
Pennsylvania2,9500.26×
New Jersey2,8110.33×
Michigan2,5350.29×
Missouri2,4500.45×
Iowa2,0360.73×
Arkansas1,7940.64×
Maryland1,7560.3×
Indiana1,7050.28×
Massachusetts1,6950.25×
Minnesota1,6670.34×
Mississippi1,5860.57×
Wisconsin1,5630.31×
Kansas1,5400.58×
South Carolina1,2420.24×
Nevada1,1910.36×
Wyoming1,1082.21×
Kentucky1,0480.25×
Utah1,0280.34×
New Mexico8600.51×
Oregon8460.22×
Connecticut8150.24×
West Virginia7140.45×
Nebraska6720.4×
Idaho6600.39×
Hawaii6300.43×
Montana6210.66×
South Dakota6130.78×
North Dakota5970.86×
New Hampshire5890.44×
Rhode Island5680.53×
Maine5680.47×
Vermont5590.94×
Washington, District of Columbia5210.51×
Delaware5090.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for NRG Center audience
BrandAffinityCategory
Goop7.13×Internet & Social Media
Governor of Michigan9.32×Politics & Society
Vocal harmony4.77×Music & Radio
Bank account2.57×Business & Career
Grinch4.15×Movies & TV
Hibachi8.02×Food & Beverages
Wok6.61×Food & Beverages
Google Home5.67×Technology & Electronics
Natural rubber1.66×Cars & Mobility
Hipster7.44×Politics & Society
Grace Slick6.76×Music & Radio
headspace7.14×Health
Cherish (group)8.2×Music & Radio
Israel1.58×Travel & Leisure
El Paso County, Colorado9.58×Travel & Leisure
No Escape (1994 film)8.3×Movies & TV
Fairy godmother5.09×Literature
TV Fanatic7.05×Movies & TV
Historic site2.8×Arts & Culture
Kikar HaShabbat9.73×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by NRG Center audience
TraitClusterScore
Risk AppetiteTHRILL1.8
Early Adopter MentalityPOWER1.42
Luxury OrientationPREMIUM1.42
ExtroversionTHRILL1.41
Design AffinityPREMIUM1.31
SustainabilityBALANCE1.3

Worldwide distribution

Worldwide audience distribution share by country for NRG Center
CountryShare
United States94.7%
China1.9%
Canada0.5%

See NRG Center audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does NRG Center have in United States?

NRG Center has an estimated audience of 338,351 people in United States, concentrated in Texas and California.

What is the gender split and age of NRG Center fans?

55.0% of NRG Center fans are female, 45.0% are male, with an average age of 41.4 years.

Which brands do NRG Center fans like most?

NRG Center fans show strongest brand affinity for Goop (7.13×), Governor of Michigan (9.32×), and Vocal harmony (4.77×) over the country average.

Where do NRG Center fans live in United States?

NRG Center fans in United States are most concentrated in Texas (reach 253,764), California (reach 12,585), and Florida (reach 8,827). These three regions account for the largest share of the active audience.

What other brands do NRG Center fans also like?

Beyond NRG Center itself, the audience over-indexes on Governor of Michigan (9.32×), Vocal harmony (4.77×), Bank account (2.57×), and Grinch (4.15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for NRG Center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.