A data profile of the people who buy, follow and care about Out (magazine) in United States — modelled from more than twelve digital signal sources. Out (magazine) has an estimated audience of 2,325,251 people in United States.
The average Out (magazine) fan in United States is 29.5 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Rick and Morty, Clothing, Dungeons & Dragons, with strongest over-indexing on Rick and Morty (11.74× the country average).
Demographically, the Out (magazine) audience skews more female with an average age of 29.5, and over-indexes on personality traits such as Tradition, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Out (magazine) fan in United States is more female, around 29.5 years old, with strong Tradition tendencies and a notable affinity for Rick and Morty.
The key figures that characterise the Out (magazine) profile in United States.
62.8% are female, 37.2% are male, average age 29.5.
| Metric | Value |
|---|---|
| Female | 62.8% |
| Male | 37.2% |
| Average age | 29.5 |
| Estimated audience size | 2,325,251 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 50% | |
| 20-29 | 20% | |
| 30-39 | 12% | |
| 40-49 | 10% | |
| 50+ | 7% |
of the worldwide Out (magazine) audience comes from United States.
| Country | Share |
|---|---|
| United States | 27.5% |
| Brazil | 23.6% |
| United Kingdom | 4.6% |
Where the Out (magazine) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~10K | 1.49× | |
| 02 | Massachusetts | ~60K | 1.37× | |
| 03 | Virginia | ~70K | 1.30× | |
| 04 | New York | ~200K | 1.24× | |
| 05 | Connecticut | ~30K | 1.19× | |
| 06 | Washington | ~50K | 1.16× | |
| 07 | Illinois | ~90K | 1.14× | |
| 08 | Colorado | ~40K | 1.12× | |
| 09 | Georgia | ~80K | 1.11× | |
| 10 | North Dakota | ~5K | 1.11× | |
| 11 | Vermont | ~4K | 1.10× | |
| 12 | Indiana | ~50K | 1.09× | |
| 13 | Maryland | ~40K | 1.09× | |
| 14 | Kentucky | ~30K | 1.09× | |
| 15 | South Dakota | ~6K | 1.09× | |
| 16 | Florida | ~200K | 1.05× | |
| 17 | Pennsylvania | ~80K | 1.05× | |
| 18 | Louisiana | ~30K | 1.04× | |
| 19 | Utah | ~20K | 1.04× | |
| 20 | North Carolina | ~70K | 1.02× | |
| 21 | South Carolina | ~40K | 1.02× | |
| 22 | Nebraska | ~10K | 1.02× | |
| 23 | Iowa | ~20K | 1.01× | |
| 24 | California | ~300K | 1.00× | |
| 25 | Tennessee | ~50K | 1.00× | |
| 26 | Kansas | ~20K | 0.99× | |
| 27 | Texas | ~200K | 0.98× | |
| 28 | Oklahoma | ~20K | 0.98× | |
| 29 | New Mexico | ~10K | 0.98× | |
| 30 | Missouri | ~40K | 0.97× | |
| 31 | Wisconsin | ~30K | 0.96× | |
| 32 | Oregon | ~30K | 0.96× | |
| 33 | Ohio | ~70K | 0.94× | |
| 34 | New Jersey | ~60K | 0.94× | |
| 35 | Arkansas | ~20K | 0.93× | |
| 36 | Rhode Island | ~7K | 0.91× | |
| 37 | West Virginia | ~10K | 0.90× | |
| 38 | Montana | ~6K | 0.90× | |
| 39 | Alaska | ~4K | 0.90× | |
| 40 | Michigan | ~50K | 0.89× | |
| 41 | Arizona | ~40K | 0.89× | |
| 42 | Alabama | ~30K | 0.89× | |
| 43 | Minnesota | ~30K | 0.85× | |
| 44 | New Hampshire | ~8K | 0.85× | |
| 45 | Mississippi | ~20K | 0.84× | |
| 46 | Hawaii | ~8K | 0.83× | |
| 47 | Idaho | ~9K | 0.81× | |
| 48 | Nevada | ~20K | 0.78× | |
| 49 | Delaware | ~5K | 0.77× | |
| 50 | Maine | ~6K | 0.72× |
The strongest cross-interests of the Out (magazine) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Josh Brolin | Movies & TV | 15.05× | ||
| 02 | Celebrity Gossip | News | 14.51× | ||
| 03 | Gender studies | Politics & Society | 14.17× | ||
| 04 | Anthony Mackie | Movies & TV | 13.63× | ||
| 05 | Zimmermann | Home & Garden | 13.62× | ||
| 06 | Doctor Strange | Literature | 12.73× | ||
| 07 | Dungeons & Dragons | Games | 12.65× | ||
| 08 | Rick and Morty | Movies & TV | 11.74× | ||
| 09 | Pokémon Trading Card Game | Games | 11.55× | ||
| 10 | Toyota Supra | Cars & Mobility | 10.66× | ||
| 11 | captain america | Movies & TV | 10.39× | ||
| 12 | Guardians of the Galaxy (film) | Movies & TV | 9.84× | ||
| 13 | Hair Extensions | Beauty & Wellness | 5.60× | ||
| 14 | Folk music | Music & Radio | 5.06× | ||
| 15 | Clothing | Fashion & Accessoires | 2.95× | ||
| 16 | Consumer electronics | Technology & Electronics | 2.49× | ||
| 17 | Video games | Games | 2.21× | ||
| 18 | Cosmetics | Beauty & Wellness | 2.21× | ||
| 19 | Online shopping | Shopping | 2.08× | ||
| 20 | Vehicles | Cars & Mobility | 1.90× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 2.29× | |
| Patriotism | CONSERVATISM | 2.28× | |
| Design Affinity | PREMIUM | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.65× | |
| Social Media Usage | JOY | 0.87× | |
| Spirituality | BALANCE | 0.91× |
Out (magazine) has an estimated audience of 2,325,251 people in United States, concentrated in California and Texas.
62.8% of Out (magazine) fans are female, 37.2% are male, with an average age of 29.5 years.
Out (magazine) fans show strongest brand affinity for Rick and Morty (11.74×), Clothing (2.95×), and Dungeons & Dragons (12.65×) over the country average.
Out (magazine) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Out (magazine) itself, the audience over-indexes on Clothing (2.95×), Dungeons & Dragons (12.65×), Josh Brolin (15.05×), and Consumer electronics (2.49×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Out (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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