Out (magazine) Audience in United States

Out (magazine) has an estimated audience of 2,294,111 people in United States. 62.8% are female, 37.2% are male, average age 29.5. Top regions: California, Texas, Florida. Top brand affinities: Hair Extensions, Dungeons & Dragons, Toyota Supra, Rick and Morty, Josh Brolin.

The average Out (magazine) fan in United States is 29.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Hair Extensions, Dungeons & Dragons, Toyota Supra, with strongest over-indexing on Hair Extensions (5.98× the country average). Demographically, the Out (magazine) audience skews more female with an average age of 29.5, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Website / Newspaper / Magazine · Subtype: Fashion magazine

Demographics of Out (magazine) fans

Demographic split for Out (magazine) audience in United States
MetricValue
Female62.8%
Male37.2%
Average age29.5
Estimated audience size2,294,111

Audience persona

The typical Out (magazine) fan in United States is more female, around 29.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Hair Extensions.

Top regions in United States

Top regions ranked by reach for Out (magazine) in United States
RegionReachAffinity
California261,3881.04×
Texas202,4491.03×
Florida168,3671.08×
New York167,0231.3×
Illinois91,3371.2×
Pennsylvania82,3221.07×
Georgia80,7451.14×
Virginia74,1601.33×
North Carolina72,1601.05×
Ohio68,7200.97×
Massachusetts64,4921.43×
New Jersey57,3160.98×
Washington55,8831.21×
Michigan55,8180.93×
Indiana48,0131.15×
Tennessee45,8711×
Maryland43,3511.1×
Colorado41,7181.15×
Arizona41,5380.89×
Missouri36,4890.99×
South Carolina34,9591.01×
Wisconsin33,6540.98×
Kentucky31,1031.08×
Alabama30,0770.94×
Louisiana29,7361.01×
Minnesota29,1470.89×
Connecticut27,1771.18×
Oregon26,3181×
Oklahoma25,2990.99×
Utah21,2411.03×
Iowa19,4101.03×
Kansas17,6370.98×
Nevada17,4980.79×
Arkansas16,8770.89×
Mississippi15,1860.8×
Nebraska11,3950.99×
New Mexico10,5710.92×
Washington, District of Columbia10,4371.51×
Idaho9,1840.8×
West Virginia8,7600.82×
New Hampshire7,4520.82×
Hawaii7,2790.74×
Rhode Island6,3970.88×
Maine5,7720.7×
Montana5,5910.88×
South Dakota5,3051×
North Dakota4,8081.02×
Delaware4,5380.72×
Vermont4,2801.06×
Alaska4,0250.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Out (magazine) audience
BrandAffinityCategory
Hair Extensions5.98×Beauty & Wellness
Dungeons & Dragons10.33×Games
Toyota Supra13.19×Cars & Mobility
Rick and Morty5.78×Movies & TV
Josh Brolin10.58×Movies & TV
Superman1.82×Movies & TV
Do it yourself (DIY)2.18×Home & Garden
Cyberpunk 207711.33×Games
Harry Potter2.04×Movies & TV
Chris Evans (actor)6.95×Movies & TV
Singer-songwriter2.12×Music & Radio
Bored Panda5.27×Internet & Social Media
Gay pride4.16×Politics & Society
Houston Astros4.11×Sports
New York Post3.25×News
Natural skin care3×Beauty & Wellness
Spotify1.52×Internet & Social Media
Sebastian Stan8.03×Movies & TV
Lego Star Wars11.16×Kids & Family
Film festival4.11×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Out (magazine) audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.38
SustainabilityBALANCE1.69
Luxury OrientationPREMIUM1.65
Early Adopter MentalityPOWER1.52
TraditionCONSERVATISM1.37
Sports ActivityPOWER1.31

Worldwide distribution

Worldwide audience distribution share by country for Out (magazine)
CountryShare
United States27.9%
Brazil24.2%
United Kingdom4.6%

See Out (magazine) audiences in other countries

More Fashion magazine audiences in United States

Frequently asked questions

How many fans does Out (magazine) have in United States?

Out (magazine) has an estimated audience of 2,294,111 people in United States, concentrated in California and Texas.

What is the gender split and age of Out (magazine) fans?

62.8% of Out (magazine) fans are female, 37.2% are male, with an average age of 29.5 years.

Which brands do Out (magazine) fans like most?

Out (magazine) fans show strongest brand affinity for Hair Extensions (5.98×), Dungeons & Dragons (10.33×), and Toyota Supra (13.19×) over the country average.

Where do Out (magazine) fans live in United States?

Out (magazine) fans in United States are most concentrated in California (reach 261,388), Texas (reach 202,449), and Florida (reach 168,367). These three regions account for the largest share of the active audience.

What other brands do Out (magazine) fans also like?

Beyond Out (magazine) itself, the audience over-indexes on Dungeons & Dragons (10.33×), Toyota Supra (13.19×), Rick and Morty (5.78×), and Josh Brolin (10.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Out (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.