Rascasse Audience Intelligence

Out (magazine) Audience in United States

A data profile of the people who buy, follow and care about Out (magazine) in United States — modelled from more than twelve digital signal sources. Out (magazine) has an estimated audience of 2,325,251 people in United States.

The average Out (magazine) fan in United States is 29.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Rick and Morty, Clothing, Dungeons & Dragons, with strongest over-indexing on Rick and Morty (11.74× the country average).

Demographically, the Out (magazine) audience skews more female with an average age of 29.5, and over-indexes on personality traits such as Tradition, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Out (magazine) fan in United States is more female, around 29.5 years old, with strong Tradition tendencies and a notable affinity for Rick and Morty.

Category: Fashion & Accessoires · Type: Website / Newspaper / Magazine · Subtype: Fashion magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Out (magazine) profile in United States.

Audience size
2.3M
in United States
Gender
62.8%
37.2% male
Age
29.5
average years
Country rank
#12617
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Out (magazine)

62.8% are female, 37.2% are male, average age 29.5.

Fig. 02

Gender split

62.8%
Female
37.2%
Male
Demographic split for Out (magazine) audience in United States
MetricValue
Female62.8%
Male37.2%
Average age29.5
Estimated audience size2,325,251
Fig. 03

Age distribution

Ø 29.5
average years
Age distribution of the Out (magazine) audience in United States
Age bracketShare%
16-1950%
20-2920%
30-3912%
40-4910%
50+7%
Fig. 04

Worldwide distribution

27.5%

of the worldwide Out (magazine) audience comes from United States.

Worldwide audience distribution share by country for Out (magazine)
CountryShare
United States27.5%
Brazil23.6%
United Kingdom4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Out (magazine) audience in United States is strongest.

Fig. 05

Top regions by affinity

Out (magazine) fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~10K1.49×
02Massachusetts~60K1.37×
03Virginia~70K1.30×
04New York~200K1.24×
05Connecticut~30K1.19×
06Washington~50K1.16×
07Illinois~90K1.14×
08Colorado~40K1.12×
09Georgia~80K1.11×
10North Dakota~5K1.11×
11Vermont~4K1.10×
12Indiana~50K1.09×
13Maryland~40K1.09×
14Kentucky~30K1.09×
15South Dakota~6K1.09×
16Florida~200K1.05×
17Pennsylvania~80K1.05×
18Louisiana~30K1.04×
19Utah~20K1.04×
20North Carolina~70K1.02×
21South Carolina~40K1.02×
22Nebraska~10K1.02×
23Iowa~20K1.01×
24California~300K1.00×
25Tennessee~50K1.00×
26Kansas~20K0.99×
27Texas~200K0.98×
28Oklahoma~20K0.98×
29New Mexico~10K0.98×
30Missouri~40K0.97×
31Wisconsin~30K0.96×
32Oregon~30K0.96×
33Ohio~70K0.94×
34New Jersey~60K0.94×
35Arkansas~20K0.93×
36Rhode Island~7K0.91×
37West Virginia~10K0.90×
38Montana~6K0.90×
39Alaska~4K0.90×
40Michigan~50K0.89×
41Arizona~40K0.89×
42Alabama~30K0.89×
43Minnesota~30K0.85×
44New Hampshire~8K0.85×
45Mississippi~20K0.84×
46Hawaii~8K0.83×
47Idaho~9K0.81×
48Nevada~20K0.78×
49Delaware~5K0.77×
50Maine~6K0.72×
Fig. 06

Affinity by region

Affinity by region — Out (magazine), United States
0.72×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Out (magazine) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Out (magazine) audience
#·InterestCategoryAffinity×
01Josh BrolinMovies & TV15.05×
02Celebrity GossipNews14.51×
03Gender studiesPolitics & Society14.17×
04Anthony MackieMovies & TV13.63×
05ZimmermannHome & Garden13.62×
06Doctor StrangeLiterature12.73×
07Dungeons & DragonsGames12.65×
08Rick and MortyMovies & TV11.74×
09Pokémon Trading Card GameGames11.55×
10Toyota SupraCars & Mobility10.66×
11captain americaMovies & TV10.39×
12Guardians of the Galaxy (film)Movies & TV9.84×
13Hair ExtensionsBeauty & Wellness5.60×
14Folk musicMusic & Radio5.06×
15ClothingFashion & Accessoires2.95×
16Consumer electronicsTechnology & Electronics2.49×
17Video gamesGames2.21×
18CosmeticsBeauty & Wellness2.21×
19Online shoppingShopping2.08×
20VehiclesCars & Mobility1.90×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Out (magazine) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Out (magazine) audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.29×
PatriotismCONSERVATISM2.28×
Design AffinityPREMIUM1.63×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Out (magazine) audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.65×
Social Media UsageJOY0.87×
SpiritualityBALANCE0.91×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Out (magazine) have in United States?

Out (magazine) has an estimated audience of 2,325,251 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Out (magazine) fans?

62.8% of Out (magazine) fans are female, 37.2% are male, with an average age of 29.5 years.

03

Which brands do Out (magazine) fans like most?

Out (magazine) fans show strongest brand affinity for Rick and Morty (11.74×), Clothing (2.95×), and Dungeons & Dragons (12.65×) over the country average.

04

Where do Out (magazine) fans live in United States?

Out (magazine) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Out (magazine) fans also like?

Beyond Out (magazine) itself, the audience over-indexes on Clothing (2.95×), Dungeons & Dragons (12.65×), Josh Brolin (15.05×), and Consumer electronics (2.49×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Out (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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