Peace movement Audience in United States
Peace movement has an estimated audience of 380,392 people in United States. 61.7% are female, 38.3% are male, average age 47.6. Top regions: California, New York, Texas. Top brand affinities: Hebe, Urban Outfitters, Steampunk, Dog breed, Whataburger.
The average Peace movement fan in United States is 47.6 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Hebe, Urban Outfitters, Steampunk, with strongest over-indexing on Hebe (16.34× the country average). Demographically, the Peace movement audience skews more female with an average age of 47.6, and over-indexes on personality traits such as Patriotism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 46 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Peace movement fans
| Metric | Value |
|---|---|
| Female | 61.7% |
| Male | 38.3% |
| Average age | 47.6 |
| Estimated audience size | 380,392 |
Audience persona
The typical Peace movement fan in United States is more female, around 47.6 years old, with strong Patriotism tendencies and a notable affinity for Hebe.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 10,145 | 0.24× |
| New York | 6,892 | 0.32× |
| Texas | 5,224 | 0.16× |
| Florida | 4,992 | 0.19× |
| Mississippi | 4,301 | 1.37× |
| Pennsylvania | 3,846 | 0.3× |
| Louisiana | 3,824 | 0.78× |
| Arkansas | 3,821 | 1.22× |
| Oklahoma | 3,737 | 0.88× |
| Kentucky | 3,678 | 0.77× |
| Kansas | 3,644 | 1.22× |
| Alabama | 3,560 | 0.67× |
| North Carolina | 3,559 | 0.31× |
| West Virginia | 3,551 | 2× |
| Alaska | 3,543 | 4.35× |
| Wisconsin | 3,510 | 0.61× |
| Virginia | 3,462 | 0.37× |
| Tennessee | 3,391 | 0.44× |
| South Carolina | 3,367 | 0.59× |
| Ohio | 3,291 | 0.28× |
| Indiana | 3,281 | 0.47× |
| Idaho | 3,279 | 1.72× |
| Michigan | 3,276 | 0.33× |
| Missouri | 3,177 | 0.52× |
| Arizona | 3,138 | 0.4× |
| Hawaii | 3,132 | 1.92× |
| Iowa | 3,114 | 0.99× |
| Nevada | 3,099 | 0.84× |
| Montana | 3,089 | 2.93× |
| Washington | 3,030 | 0.4× |
| Georgia | 3,026 | 0.26× |
| Maryland | 2,985 | 0.46× |
| New Hampshire | 2,926 | 1.95× |
| Massachusetts | 2,882 | 0.38× |
| Connecticut | 2,861 | 0.75× |
| New Mexico | 2,850 | 1.49× |
| Rhode Island | 2,825 | 2.33× |
| Maine | 2,823 | 2.07× |
| Colorado | 2,805 | 0.47× |
| Oregon | 2,804 | 0.64× |
| Utah | 2,788 | 0.82× |
| Vermont | 2,779 | 4.16× |
| New Jersey | 2,749 | 0.28× |
| Illinois | 2,705 | 0.21× |
| Minnesota | 2,688 | 0.49× |
| Washington, District of Columbia | 1,827 | 1.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hebe | 16.34× | Home & Garden |
| Urban Outfitters | 3.04× | Shopping |
| Steampunk | 7.02× | Fashion & Accessoires |
| Dog breed | 1.51× | Pets & Animals |
| Whataburger | 2.09× | Food & Beverages |
| 3D printing | 2.9× | Technology & Electronics |
| Collectable | 1.7× | Kids & Family |
| Solo climbing | 7.08× | Sports |
| Israel | 2.08× | Travel & Leisure |
| Stamp collecting | 4.55× | Home & Garden |
| Natural rubber | 1.85× | Cars & Mobility |
| Enfamil | 5.94× | Kids & Family |
| Buying and Selling Real Estate | 6.44× | Home & Garden |
| Jeep Wagoneer | 3.91× | Cars & Mobility |
| Kendra Scott | 1.98× | Fashion & Accessoires |
| Electrolyte | 2.86× | Health |
| UK garage | 3.27× | Music & Radio |
| Home Bargains | 6.88× | Shopping |
| Home staging | 2.96× | Home & Garden |
| Pro-Ject | 2.22× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.68 |
| Sustainability | BALANCE | 2.52 |
| Individualism | JOY | 2.47 |
| Community Orientation | OPEN | 2.2 |
| Spirituality | BALANCE | 2.14 |
| Mindfulness | BALANCE | 1.84 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.9% |
| United Kingdom | 13.2% |
| Italy | 6.8% |
See Peace movement audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Peace movement have in United States?
Peace movement has an estimated audience of 380,392 people in United States, concentrated in California and New York.
What is the gender split and age of Peace movement fans?
61.7% of Peace movement fans are female, 38.3% are male, with an average age of 47.6 years.
Which brands do Peace movement fans like most?
Peace movement fans show strongest brand affinity for Hebe (16.34×), Urban Outfitters (3.04×), and Steampunk (7.02×) over the country average.
Where do Peace movement fans live in United States?
Peace movement fans in United States are most concentrated in California (reach 10,145), New York (reach 6,892), and Texas (reach 5,224). These three regions account for the largest share of the active audience.
What other brands do Peace movement fans also like?
Beyond Peace movement itself, the audience over-indexes on Urban Outfitters (3.04×), Steampunk (7.02×), Dog breed (1.51×), and Whataburger (2.09×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Peace movement. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.