Rascasse Audience Intelligence

PGA European Tour Audience in United States

A data profile of the people who buy, follow and care about PGA European Tour in United States — modelled from more than twelve digital signal sources. PGA European Tour has an estimated audience of 457,670 people in United States.

#89among Golf in United States#472among Event in United States#3778in Sports

The average PGA European Tour fan in United States is 36.1 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, California, New York.

Top brand affinities include Microsoft, Ryder Cup, Golf cart, with strongest over-indexing on Microsoft (10.39× the country average).

Demographically, the PGA European Tour audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Sports Activity, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical PGA European Tour fan in United States is more male, around 36.1 years old, with strong Sports Activity tendencies and a notable affinity for Microsoft.

Category: Sports · Type: Event · Subtype: Golf

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the PGA European Tour profile in United States.

Audience size
458K
in United States
Gender
30.9%♀
69.1% male
Age
36.1
average years
Country rank
#38578
Event in United States
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of PGA European Tour fans

30.9% are female, 69.1% are male, average age 36.1.

Fig. 02

Gender split

30.9%
Female
69.1%
Male
Demographic split for PGA European Tour audience in United States
MetricValue
Female30.9%
Male69.1%
Average age36.1
Estimated audience size457,670
Fig. 03

Age distribution

Ø 36.1
average years
Age distribution of the PGA European Tour audience in United States
Age bracketShare%
16-1928%
20-2921%
30-3918%
40-4916%
50+16%
Fig. 04

Worldwide distribution

23.8%

of the worldwide PGA European Tour audience comes from United States.

Worldwide audience distribution share by country for PGA European Tour
CountryShare
Japan25.3%
United States23.8%
South Africa11.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the PGA European Tour audience in United States is strongest.

Fig. 05

Top regions by affinity

PGA European Tour fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~10K2.65×
02Florida~50K1.64×
03Vermont~1K1.30×
04Illinois~20K1.27×
05Delaware~2K1.23×
06West Virginia~2K1.12×
07New Hampshire~2K1.12×
08Rhode Island~2K1.12×
09Oklahoma~6K1.11×
10Montana~1K1.10×
11Maine~2K1.09×
12New York~30K1.08×
13Hawaii~2K1.08×
14Idaho~2K1.05×
15New Mexico~2K1.04×
16Washington, District of Columbia~1K1.04×
17Mississippi~4K1.03×
18Nebraska~2K1.03×
19Connecticut~5K1.01×
20Arkansas~4K1.01×
21North Dakota<1K1.01×
22New Jersey~10K1.00×
23South Dakota~1K1.00×
24Alaska<1K1.00×
25Michigan~10K0.99×
26Iowa~4K0.98×
27Nevada~4K0.95×
28Utah~4K0.94×
29South Carolina~6K0.93×
30Louisiana~5K0.93×
31Kentucky~5K0.93×
32Alabama~6K0.92×
33Oregon~5K0.92×
34Wisconsin~6K0.91×
35Missouri~7K0.90×
36Indiana~7K0.89×
37Minnesota~6K0.89×
38Arizona~8K0.88×
39Tennessee~8K0.88×
40Maryland~7K0.88×
41Colorado~6K0.88×
42Massachusetts~8K0.87×
43Georgia~10K0.86×
44Washington~8K0.86×
45Ohio~10K0.84×
46Virginia~9K0.84×
47North Carolina~10K0.83×
48Pennsylvania~10K0.81×
49California~40K0.70×
50Texas~30K0.69×
Fig. 06

Affinity by region

Affinity by region — PGA European Tour, United States
0.69×1.00×2.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the PGA European Tour audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for PGA European Tour audience
#·InterestCategoryAffinity×
01MicrosoftTechnology & Electronics10.39×
02Rickie FowlerSports10.24×
03LPGASports9.72×
04Ryder CupSports9.65×
05Jordan SpiethSports9.30×
06Adam ScottSports8.26×
07John DalySports7.98×
08Golf cartSports7.31×
09Callaway Golf CompanySports6.65×
10Scottie SchefflerSports6.45×
11Professional Golfers AssociationSports6.44×
12Masters TournamentSports5.67×
13TopGolfSports4.93×
14PGA ChampionshipSports4.52×
15PGA TourSports3.86×
16Golf ballSports3.60×
17Golf ChannelSports3.21×
18Golf clubSports3.08×
19Golf courseSports2.92×
20NBASports1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the PGA European Tour audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by PGA European Tour audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER1.61×
DIY MentalityTHRILL1.43×
Quality AwarenessPREMIUM1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by PGA European Tour audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.91×
TraditionCONSERVATISM0.95×
Urban LifestyleOPEN0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does PGA European Tour have in United States?

PGA European Tour has an estimated audience of 457,670 people in United States, concentrated in Florida and California.

02

What is the gender split and age of PGA European Tour fans?

30.9% of PGA European Tour fans are female, 69.1% are male, with an average age of 36.1 years.

03

Which brands do PGA European Tour fans like most?

PGA European Tour fans show strongest brand affinity for Microsoft (10.39×), Ryder Cup (9.65×), and Golf cart (7.31×) over the country average.

04

Where do PGA European Tour fans live in United States?

PGA European Tour fans in United States are most concentrated in Florida (reach ~50K), California (reach ~40K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do PGA European Tour fans also like?

Beyond PGA European Tour itself, the audience over-indexes on Ryder Cup (9.65×), Golf cart (7.31×), Masters Tournament (5.67×), and LPGA (9.72×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See PGA European Tour audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for PGA European Tour. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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