PGA European Tour Audience in United States
PGA European Tour has an estimated audience of 457,670 people in United States. 30.9% are female, 69.1% are male, average age 36.1. Top regions: New York, Florida, California. Top brand affinities: Microsoft, Ryder Cup, Golf cart, LPGA, PGA Tour.
The average PGA European Tour fan in United States is 36.1 years old, more male, and lives primarily in New York. The audience is concentrated in New York, Florida, California. Top brand affinities include Microsoft, Ryder Cup, Golf cart, with strongest over-indexing on Microsoft (10.39× the country average). Demographically, the PGA European Tour audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Family Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 46 regions tracked by Rascasse.
Category: Sports · Type: Event · Subtype: Golf
Demographics of PGA European Tour fans
| Metric | Value |
|---|---|
| Female | 30.9% |
| Male | 69.1% |
| Average age | 36.1 |
| Estimated audience size | 457,670 |
Audience persona
The typical PGA European Tour fan in United States is more male, around 36.1 years old, with strong Family Orientation tendencies and a notable affinity for Microsoft.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 30,836 | 1.21× |
| Florida | 30,712 | 0.99× |
| California | 25,364 | 0.5× |
| Kansas | 17,599 | 4.88× |
| Illinois | 14,293 | 0.94× |
| Georgia | 10,741 | 0.76× |
| Ohio | 9,280 | 0.66× |
| New Jersey | 9,078 | 0.78× |
| Texas | 9,057 | 0.23× |
| Michigan | 8,489 | 0.71× |
| Pennsylvania | 7,858 | 0.51× |
| Oklahoma | 6,478 | 1.27× |
| Connecticut | 5,195 | 1.13× |
| South Carolina | 4,725 | 0.69× |
| Mississippi | 4,261 | 1.13× |
| Tennessee | 4,199 | 0.46× |
| Virginia | 4,116 | 0.37× |
| Arkansas | 4,101 | 1.09× |
| Indiana | 3,791 | 0.45× |
| Louisiana | 3,788 | 0.64× |
| North Carolina | 3,777 | 0.27× |
| Kentucky | 3,643 | 0.63× |
| Alabama | 3,526 | 0.55× |
| West Virginia | 3,517 | 1.65× |
| Arizona | 3,348 | 0.36× |
| Idaho | 3,248 | 1.42× |
| Missouri | 3,147 | 0.43× |
| Hawaii | 3,103 | 1.58× |
| Iowa | 3,084 | 0.82× |
| Oregon | 3,010 | 0.57× |
| Utah | 2,992 | 0.73× |
| Wisconsin | 2,980 | 0.43× |
| Delaware | 2,962 | 2.35× |
| New Hampshire | 2,898 | 1.61× |
| Nebraska | 2,838 | 1.24× |
| New Mexico | 2,823 | 1.23× |
| Nevada | 2,814 | 0.64× |
| Rhode Island | 2,799 | 1.92× |
| Maine | 2,797 | 1.71× |
| Washington | 2,787 | 0.3× |
| Colorado | 2,779 | 0.39× |
| Vermont | 2,753 | 3.43× |
| Maryland | 2,730 | 0.35× |
| Minnesota | 2,663 | 0.41× |
| Massachusetts | 2,635 | 0.29× |
| Washington, District of Columbia | 1,810 | 1.32× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Microsoft | 10.39× | Technology & Electronics |
| Ryder Cup | 9.65× | Sports |
| Golf cart | 7.31× | Sports |
| LPGA | 9.72× | Sports |
| PGA Tour | 3.86× | Sports |
| Scottie Scheffler | 6.45× | Sports |
| PGA Championship | 4.52× | Sports |
| Jordan Spieth | 9.3× | Sports |
| Justin Rose | 9× | Sports |
| Golf ball | 3.6× | Sports |
| Rickie Fowler | 10.24× | Sports |
| TopGolf | 4.93× | Sports |
| John Daly (golfer) | 7.98× | Sports |
| Callaway Golf Company | 6.65× | Sports |
| Golf course | 2.92× | Sports |
| Golf club | 3.08× | Sports |
| Golf Channel | 3.21× | Sports |
| Adam Scott (golfer) | 8.26× | Sports |
| Jack Nicklaus | 9.72× | Sports |
| Rory McIlroy | 4.35× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.86 |
| Luxury Orientation | PREMIUM | 1.85 |
| Sports Activity | POWER | 1.36 |
| LGBTQ+ Identity | OPEN | 1.31 |
| Sustainability | BALANCE | 1.23 |
| Patriotism | CONSERVATISM | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 25.3% |
| United States | 23.8% |
| South Africa | 11.3% |
See PGA European Tour audiences in other countries
More Golf audiences in United States
- PGA Tour (34,511,908)
- Australian Open (golf) (21,172,297)
- PGA Championship (19,866,669)
- The Open Championship (15,619,276)
- Rory McIlroy (12,200,700)
Frequently asked questions
How many fans does PGA European Tour have in United States?
PGA European Tour has an estimated audience of 457,670 people in United States, concentrated in New York and Florida.
What is the gender split and age of PGA European Tour fans?
30.9% of PGA European Tour fans are female, 69.1% are male, with an average age of 36.1 years.
Which brands do PGA European Tour fans like most?
PGA European Tour fans show strongest brand affinity for Microsoft (10.39×), Ryder Cup (9.65×), and Golf cart (7.31×) over the country average.
Where do PGA European Tour fans live in United States?
PGA European Tour fans in United States are most concentrated in New York (reach 30,836), Florida (reach 30,712), and California (reach 25,364). These three regions account for the largest share of the active audience.
What other brands do PGA European Tour fans also like?
Beyond PGA European Tour itself, the audience over-indexes on Ryder Cup (9.65×), Golf cart (7.31×), LPGA (9.72×), and PGA Tour (3.86×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for PGA European Tour. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.