A data profile of the people who buy, follow and care about Pin-up girl in United States — modelled from more than twelve digital signal sources. Pin-up girl has an estimated audience of 1,242,134 people in United States.
Pin-up girl has an estimated audience of 1,242,134 people in United States. 57.9% are female, 42.1% are male, average age 36.4. Top brand affinities: International education, Antique shop, Diane Keaton, Vintage clothing, Do it yourself (DIY).
Top brand affinities include International education, Antique shop, Diane Keaton, with strongest over-indexing on International education (18.67× the country average).
Demographically, the Pin-up girl audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Luxury Orientation, Patriotism.
The typical Pin-up girl fan in United States is more female, around 36.4 years old, with strong Luxury Orientation tendencies and a notable affinity for International education.
The key figures that characterise the Pin-up girl profile in United States.
57.9% are female, 42.1% are male, average age 36.4.
| Metric | Value |
|---|---|
| Female | 57.9% |
| Male | 42.1% |
| Average age | 36.4 |
| Estimated audience size | 1,242,134 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 23% | |
| 30-39 | 20% | |
| 40-49 | 20% | |
| 50+ | 13% |
The strongest cross-interests of the Pin-up girl audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | International education | Business & Career | 18.67× | ||
| 02 | Burlesque | Music & Radio | 18.24× | ||
| 03 | Alec Baldwin | Movies & TV | 17.37× | ||
| 04 | Antique shop | Home & Garden | 16.15× | ||
| 05 | The Departed | Movies & TV | 8.07× | ||
| 06 | Al Pacino | Movies & TV | 7.65× | ||
| 07 | Marlon Brando | Movies & TV | 6.77× | ||
| 08 | Scarface (1983 film) | Movies & TV | 5.94× | ||
| 09 | Diane Keaton | Movies & TV | 5.29× | ||
| 10 | Goth subculture | Fashion & Accessoires | 5.22× | ||
| 11 | Flea market | Home & Garden | 4.30× | ||
| 12 | Vintage clothing | Fashion & Accessoires | 4.13× | ||
| 13 | Art exhibition | Arts & Culture | 3.83× | ||
| 14 | Handmade jewelry | Fashion & Accessoires | 3.33× | ||
| 15 | Museum | Arts & Culture | 2.69× | ||
| 16 | Fine art | Business & Career | 2.67× | ||
| 17 | Contemporary art | Arts & Culture | 2.63× | ||
| 18 | Retro style | Fashion & Accessoires | 2.52× | ||
| 19 | Do it yourself (DIY) | Home & Garden | 2.16× | ||
| 20 | Superman | Movies & TV | 1.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.97× | |
| Patriotism | CONSERVATISM | 1.82× | |
| Design Affinity | PREMIUM | 1.78× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.69× | |
| Family Orientation | CONSERVATISM | 0.70× | |
| Social Media Usage | JOY | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Pin-up girl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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