Pizza Ranch Audience in United States

Pizza Ranch logo

Pizza Ranch has an estimated audience of 2,261,136 people in United States. 65.4% are female, 34.6% are male, average age 37.8. Top regions: Iowa, Minnesota, Wisconsin. Top brand affinities: Historic site, Who Wants to Be a Millionaire?, Goop, Governor of Michigan, Pillow.

The average Pizza Ranch fan in United States is 37.8 years old, more female, and lives primarily in Iowa. The audience is concentrated in Iowa, Minnesota, Wisconsin. Top brand affinities include Historic site, Who Wants to Be a Millionaire?, Goop, with strongest over-indexing on Historic site (4.68× the country average). Demographically, the Pizza Ranch audience skews more female with an average age of 37.8, and over-indexes on personality traits such as Convenience Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand

Demographics of Pizza Ranch fans

Demographic split for Pizza Ranch audience in United States
MetricValue
Female65.4%
Male34.6%
Average age37.8
Estimated audience size2,261,136

Audience persona

The typical Pizza Ranch fan in United States is more female, around 37.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Pizza Ranch in United States
RegionReachAffinity
Iowa191,55110.28×
Minnesota146,0654.51×
Wisconsin133,3143.92×
South Dakota65,35412.5×
Illinois53,9290.72×
Missouri53,2831.46×
Nebraska40,9593.61×
Kansas33,2931.87×
North Dakota32,1536.92×
Michigan27,3880.46×
Montana11,5511.84×
Colorado8,3870.24×
Tennessee6,5970.15×
Texas6,5420.03×
California4,6800.02×
Wyoming4,5301.35×
Florida3,2750.02×
Oklahoma3,1330.12×
Indiana3,0200.07×
Ohio2,6800.04×
New York2,2320.02×
Arizona1,7560.04×
Arkansas1,7180.09×
Pennsylvania1,6420.02×
North Carolina1,6390.02×
Kentucky1,6220.06×
Washington1,6110.04×
Virginia1,5800.03×
Georgia1,5740.02×
Oregon1,0650.04×
Utah9110.04×
Alabama8170.03×
New Jersey8070.01×
Louisiana7940.03×
Nevada6840.03×
South Carolina6520.02×
Massachusetts6200.01×
Maryland5700.01×
Idaho5050.04×
Mississippi4670.03×
New Mexico4410.04×
Connecticut2920.01×
West Virginia2010.02×
New Hampshire1960.02×
Washington, District of Columbia1950.03×
Alaska1470.03×
Hawaii1300.01×
Maine1200.01×
Rhode Island850.01×
Delaware810.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pizza Ranch audience
BrandAffinityCategory
Historic site4.68×Arts & Culture
Who Wants to Be a Millionaire?9.97×Movies & TV
Goop5.1×Internet & Social Media
Governor of Michigan6.76×Politics & Society
Pillow1.79×Home & Garden
Israel1.74×Travel & Leisure
Product design1.6×Business & Career
Vocal harmony3.59×Music & Radio
Fairy godmother5.74×Literature
Grinch3.06×Movies & TV
Mathcore5.9×Music & Radio
Hipster6.84×Politics & Society
Wok4.65×Food & Beverages
Hibachi5.47×Food & Beverages
Google Home4.2×Technology & Electronics
Elsword9.97×Games
headspace5.7×Health
Cherish (group)6.59×Music & Radio
Saving1.76×Business & Career
Grace Slick4.83×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pizza Ranch audience
TraitClusterScore
Convenience OrientationPREMIUM1.32
ExtroversionTHRILL1.3
Family OrientationCONSERVATISM1.3
Price SensitivityPREMIUM1.2
Community OrientationOPEN1.18
Need for SecurityCONSERVATISM1.15

Worldwide distribution

Worldwide audience distribution share by country for Pizza Ranch
CountryShare
United States99.8%
Germany0.1%
Italy0.0%

See Pizza Ranch audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Pizza Ranch have in United States?

Pizza Ranch has an estimated audience of 2,261,136 people in United States, concentrated in Iowa and Minnesota.

What is the gender split and age of Pizza Ranch fans?

65.4% of Pizza Ranch fans are female, 34.6% are male, with an average age of 37.8 years.

Which brands do Pizza Ranch fans like most?

Pizza Ranch fans show strongest brand affinity for Historic site (4.68×), Who Wants to Be a Millionaire? (9.97×), and Goop (5.1×) over the country average.

Where do Pizza Ranch fans live in United States?

Pizza Ranch fans in United States are most concentrated in Iowa (reach 191,551), Minnesota (reach 146,065), and Wisconsin (reach 133,314). These three regions account for the largest share of the active audience.

What other brands do Pizza Ranch fans also like?

Beyond Pizza Ranch itself, the audience over-indexes on Who Wants to Be a Millionaire? (9.97×), Goop (5.1×), Governor of Michigan (6.76×), and Pillow (1.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pizza Ranch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.