Pleasure riding Audience in United States
Pleasure riding has an estimated audience of 363,133 people in United States. 56.7% are female, 43.3% are male, average age 36.3. Top regions: North Carolina, Mississippi, Minnesota. Top brand affinities: Tech News, Voter registration, Electrolyte, Historic site, UK garage.
The average Pleasure riding fan in United States is 36.3 years old, more female, and lives primarily in North Carolina. The audience is concentrated in North Carolina, Mississippi, Minnesota. Top brand affinities include Tech News, Voter registration, Electrolyte, with strongest over-indexing on Tech News (36.36× the country average). Demographically, the Pleasure riding audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 30 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Pleasure riding fans
| Metric | Value |
|---|---|
| Female | 56.7% |
| Male | 43.3% |
| Average age | 36.3 |
| Estimated audience size | 363,133 |
Audience persona
The typical Pleasure riding fan in United States is more female, around 36.3 years old, with strong Patriotism tendencies and a notable affinity for Tech News.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| North Carolina | 38,035 | 3.48× |
| Mississippi | 7,754 | 2.59× |
| Minnesota | 7,268 | 1.4× |
| Oklahoma | 6,736 | 1.67× |
| Kentucky | 6,630 | 1.46× |
| Alabama | 6,417 | 1.26× |
| Tennessee | 6,113 | 0.84× |
| South Carolina | 6,070 | 1.11× |
| Indiana | 5,914 | 0.89× |
| Missouri | 5,727 | 0.98× |
| Florida | 5,683 | 0.23× |
| Texas | 5,651 | 0.18× |
| Iowa | 5,613 | 1.88× |
| Ohio | 5,477 | 0.49× |
| Georgia | 5,454 | 0.49× |
| Michigan | 5,452 | 0.57× |
| Wisconsin | 5,423 | 0.99× |
| Virginia | 5,409 | 0.61× |
| California | 5,225 | 0.13× |
| Pennsylvania | 5,200 | 0.43× |
| Nevada | 5,121 | 1.46× |
| Oregon | 5,056 | 1.21× |
| Utah | 5,025 | 1.55× |
| Maryland | 4,968 | 0.8× |
| New Jersey | 4,956 | 0.54× |
| Illinois | 4,877 | 0.4× |
| New York | 4,810 | 0.24× |
| Massachusetts | 4,795 | 0.67× |
| Washington | 4,681 | 0.64× |
| Colorado | 4,668 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tech News | 36.36× | Technology & Electronics |
| Voter registration | 10.23× | Politics & Society |
| Electrolyte | 8.57× | Health |
| Historic site | 6.74× | Arts & Culture |
| UK garage | 7.28× | Music & Radio |
| Collectable | 2.07× | Kids & Family |
| Product design | 2.4× | Business & Career |
| Pro-Ject | 4.4× | Music & Radio |
| Governor of Michigan | 7.52× | Politics & Society |
| Stamp collecting | 4.13× | Home & Garden |
| Fairy godmother | 6.05× | Literature |
| Jingoism | 1.74× | Politics & Society |
| Halsey, Oregon | 6.53× | Travel & Leisure |
| Goop | 4.04× | Internet & Social Media |
| Pillow | 1.6× | Home & Garden |
| Throne of Glass | 5.43× | Literature |
| Hibachi | 5.77× | Food & Beverages |
| Mathcore | 5.7× | Music & Radio |
| Unique Gifts | 1.63× | Shopping |
| Elsword | 10.83× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.86 |
| Community Orientation | OPEN | 1.52 |
| Need for Security | CONSERVATISM | 1.41 |
| Creativity | OPEN | 1.27 |
| DIY Mentality | THRILL | 1.27 |
| Pet Ownership | JOY | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 45.9% |
| Germany | 20.7% |
| Australia | 7.6% |
See Pleasure riding audiences in other countries
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Frequently asked questions
How many fans does Pleasure riding have in United States?
Pleasure riding has an estimated audience of 363,133 people in United States, concentrated in North Carolina and Mississippi.
What is the gender split and age of Pleasure riding fans?
56.7% of Pleasure riding fans are female, 43.3% are male, with an average age of 36.3 years.
Which brands do Pleasure riding fans like most?
Pleasure riding fans show strongest brand affinity for Tech News (36.36×), Voter registration (10.23×), and Electrolyte (8.57×) over the country average.
Where do Pleasure riding fans live in United States?
Pleasure riding fans in United States are most concentrated in North Carolina (reach 38,035), Mississippi (reach 7,754), and Minnesota (reach 7,268). These three regions account for the largest share of the active audience.
What other brands do Pleasure riding fans also like?
Beyond Pleasure riding itself, the audience over-indexes on Voter registration (10.23×), Electrolyte (8.57×), Historic site (6.74×), and UK garage (7.28×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Pleasure riding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.