Rascasse Audience Intelligence

Pune Audience in United States

A data profile of the people who buy, follow and care about Pune in United States — modelled from more than twelve digital signal sources. Pune has an estimated audience of 1,067,626 people in United States.

#297among City in United States#8453among Topic in United States#1693in Travel & Leisure

The average Pune fan in United States is 38.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Steve Martin, NDTV, Hindustan, with strongest over-indexing on Steve Martin (125.06× the country average).

Demographically, the Pune audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Community Orientation, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pune fan in United States is balanced, around 38.2 years old, with strong Community Orientation tendencies and a notable affinity for Steve Martin.

Category: Travel & Leisure · Type: Topic · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pune profile in United States.

Audience size
1.1M
in United States
Gender
48.3%♀
51.7% male
Age
38.2
average years
Country rank
#22687
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pune fans

48.3% are female, 51.7% are male, average age 38.2.

Fig. 02

Gender split

48.3%
Female
51.7%
Male
Demographic split for Pune audience in United States
MetricValue
Female48.3%
Male51.7%
Average age38.2
Estimated audience size1,067,626
Fig. 03

Age distribution

Ø 38.2
average years
Age distribution of the Pune audience in United States
Age bracketShare%
16-1925%
20-2918%
30-3919%
40-4919%
50+20%
Fig. 04

Worldwide distribution

8.1%

of the worldwide Pune audience comes from United States.

Worldwide audience distribution share by country for Pune
CountryShare
India62.0%
United States8.1%
Japan3.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pune audience in United States is strongest.

Fig. 05

Top regions by affinity

Pune fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~50K1.87×
02Washington~40K1.84×
03Massachusetts~40K1.84×
04Virginia~40K1.71×
05Washington, District of Columbia~5K1.59×
06California~200K1.56×
07New York~90K1.53×
08Illinois~50K1.45×
09North Carolina~40K1.32×
10Texas~100K1.24×
11Georgia~40K1.20×
12Maryland~20K1.13×
13Michigan~30K1.11×
14Colorado~20K1.11×
15Oregon~10K1.11×
16Connecticut~10K1.09×
17Pennsylvania~40K1.07×
18Iowa~9K1.07×
19Minnesota~20K1.06×
20Hawaii~5K1.05×
21Kansas~9K1.03×
22New Hampshire~4K0.99×
23Indiana~20K0.96×
24Ohio~30K0.94×
25South Carolina~20K0.94×
26Nebraska~5K0.94×
27Vermont~2K0.94×
28Wisconsin~10K0.93×
29Utah~9K0.93×
30Arizona~20K0.92×
31Alaska~2K0.92×
32Missouri~20K0.91×
33Rhode Island~3K0.91×
34Delaware~3K0.91×
35Florida~60K0.89×
36Maine~3K0.89×
37North Dakota~2K0.89×
38South Dakota~2K0.88×
39Montana~3K0.87×
40Louisiana~10K0.83×
41Idaho~4K0.83×
42Tennessee~20K0.82×
43West Virginia~4K0.82×
44Nevada~8K0.81×
45Arkansas~7K0.81×
46New Mexico~4K0.81×
47Kentucky~10K0.78×
48Mississippi~7K0.78×
49Oklahoma~9K0.77×
50Alabama~10K0.71×
Fig. 06

Affinity by region

Affinity by region — Pune, United States
0.71×1.00×1.87×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pune audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pune audience
#·InterestCategoryAffinity×
01Steve MartinMovies & TV125.06×
02NDTVMovies & TV73.02×
03HindustanPolitics & Society60.10×
04Cultural tourismTravel & Leisure38.10×
05Saif Ali KhanMovies & TV31.79×
06Sidharth MalhotraFashion & Accessoires27.45×
07Alia BhattMovies & TV27.03×
08Range Rover EvoqueCars & Mobility26.37×
09Ranbir KapoorMovies & TV26.34×
10Shah Rukh KhanMovies & TV19.86×
11Deepika PadukoneMovies & TV19.26×
12Ranveer SinghMovies & TV18.20×
13International educationBusiness & Career14.74×
14City carCars & Mobility14.20×
15HindiPolitics & Society13.54×
16Priyanka ChopraMovies & TV12.00×
17Jennette McCurdyMovies & TV11.75×
18Rosie O'DonnellMovies & TV9.60×
19Indian Premier LeagueSports8.85×
20HinduismPolitics & Society7.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pune audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pune audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.45×
Risk AppetiteTHRILL1.78×
Pet OwnershipJOY1.63×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pune audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.77×
CreativityOPEN0.85×
Early Adopter MentalityPOWER0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pune have in United States?

Pune has an estimated audience of 1,067,626 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pune fans?

48.3% of Pune fans are female, 51.7% are male, with an average age of 38.2 years.

03

Which brands do Pune fans like most?

Pune fans show strongest brand affinity for Steve Martin (125.06×), NDTV (73.02×), and Hindustan (60.1×) over the country average.

04

Where do Pune fans live in United States?

Pune fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Pune fans also like?

Beyond Pune itself, the audience over-indexes on NDTV (73.02×), Hindustan (60.1×), City car (14.2×), and Cultural tourism (38.1×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in United States

See Pune audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Pune. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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