A data profile of the people who buy, follow and care about Range Rover Evoque in United States — modelled from more than twelve digital signal sources. Range Rover Evoque has an estimated audience of 608,933 people in United States.
The average Range Rover Evoque fan in United States is 36.6 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Land Rover Discovery Sport, Google News, Range Rover Sport, with strongest over-indexing on Land Rover Discovery Sport (471.36× the country average).
Demographically, the Range Rover Evoque audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Patriotism, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Range Rover Evoque fan in United States is more male, around 36.6 years old, with strong Patriotism tendencies and a notable affinity for Land Rover Discovery Sport.
The key figures that characterise the Range Rover Evoque profile in United States.
28.0% are female, 72.0% are male, average age 36.6.
| Metric | Value |
|---|---|
| Female | 28.0% |
| Male | 72.0% |
| Average age | 36.6 |
| Estimated audience size | 608,933 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 17% | |
| 30-39 | 19% | |
| 40-49 | 19% | |
| 50+ | 16% |
Where the Range Rover Evoque audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Jersey | ~30K | 1.66× | |
| 02 | Florida | ~70K | 1.53× | |
| 03 | Connecticut | ~9K | 1.44× | |
| 04 | Massachusetts | ~20K | 1.39× | |
| 05 | New York | ~50K | 1.34× | |
| 06 | California | ~90K | 1.32× | |
| 07 | Georgia | ~20K | 1.29× | |
| 08 | Texas | ~70K | 1.28× | |
| 09 | Washington, District of Columbia | ~2K | 1.27× | |
| 10 | Maryland | ~10K | 1.25× | |
| 11 | Illinois | ~20K | 1.19× | |
| 12 | Rhode Island | ~2K | 1.17× | |
| 13 | Nevada | ~7K | 1.14× | |
| 14 | Louisiana | ~9K | 1.09× | |
| 15 | Pennsylvania | ~20K | 1.07× | |
| 16 | Virginia | ~20K | 1.06× | |
| 17 | Arizona | ~10K | 1.06× | |
| 18 | Colorado | ~10K | 1.06× | |
| 19 | Delaware | ~2K | 1.06× | |
| 20 | Washington | ~10K | 1.05× | |
| 21 | Tennessee | ~10K | 1.05× | |
| 22 | North Carolina | ~20K | 1.04× | |
| 23 | Arkansas | ~5K | 1.02× | |
| 24 | South Carolina | ~10K | 1.00× | |
| 25 | Alabama | ~9K | 0.99× | |
| 26 | Mississippi | ~5K | 0.99× | |
| 27 | New Hampshire | ~2K | 0.98× | |
| 28 | Oklahoma | ~7K | 0.97× | |
| 29 | Michigan | ~20K | 0.96× | |
| 30 | Kansas | ~5K | 0.91× | |
| 31 | New Mexico | ~3K | 0.91× | |
| 32 | West Virginia | ~3K | 0.90× | |
| 33 | Maine | ~2K | 0.90× | |
| 34 | Ohio | ~20K | 0.89× | |
| 35 | Indiana | ~10K | 0.89× | |
| 36 | Missouri | ~9K | 0.89× | |
| 37 | Utah | ~5K | 0.89× | |
| 38 | Idaho | ~3K | 0.88× | |
| 39 | Hawaii | ~2K | 0.85× | |
| 40 | Nebraska | ~3K | 0.84× | |
| 41 | Minnesota | ~8K | 0.83× | |
| 42 | Kentucky | ~7K | 0.83× | |
| 43 | Vermont | <1K | 0.83× | |
| 44 | Oregon | ~6K | 0.80× | |
| 45 | South Dakota | ~1K | 0.78× | |
| 46 | North Dakota | ~1K | 0.77× | |
| 47 | Wisconsin | ~7K | 0.76× | |
| 48 | Alaska | <1K | 0.73× | |
| 49 | Montana | ~1K | 0.72× | |
| 50 | Iowa | ~4K | 0.71× |
The strongest cross-interests of the Range Rover Evoque audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Land Rover Discovery Sport | Cars & Mobility | 471.36× | ||
| 02 | Jaguar XE | Cars & Mobility | 173.91× | ||
| 03 | Volvo 200 Series | Cars & Mobility | 153.65× | ||
| 04 | Volvo S80 | Cars & Mobility | 146.67× | ||
| 05 | Range Rover Sport | Cars & Mobility | 115.89× | ||
| 06 | Land Rover Discovery | Cars & Mobility | 96.79× | ||
| 07 | Nexon | Games | 94.87× | ||
| 08 | BMW X5 (E70) | Cars & Mobility | 76.74× | ||
| 09 | BMW Z4 | Cars & Mobility | 74.31× | ||
| 10 | Mercedes-Benz GLA-Class | Cars & Mobility | 62.08× | ||
| 11 | BMW X1 | Cars & Mobility | 59.86× | ||
| 12 | BMW 4 Series | Cars & Mobility | 53.14× | ||
| 13 | Land Rover Defender | Cars & Mobility | 52.34× | ||
| 14 | BMW i8 | Cars & Mobility | 44.80× | ||
| 15 | Audi Q7 | Cars & Mobility | 38.69× | ||
| 16 | Audi Q5 | Cars & Mobility | 38.56× | ||
| 17 | Audi Q3 | Cars & Mobility | 38.36× | ||
| 18 | BMW X5 | Cars & Mobility | 34.34× | ||
| 19 | Electric vehicle conversion | Cars & Mobility | 32.91× | ||
| 20 | Google News | News | 26.38× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.78× | |
| Family Orientation | CONSERVATISM | 2.41× | |
| Luxury Orientation | PREMIUM | 2.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.59× | |
| Spirituality | BALANCE | 0.63× | |
| Creativity | OPEN | 0.65× |
Range Rover Evoque has an estimated audience of 608,933 people in United States, concentrated in California and Texas.
28.0% of Range Rover Evoque fans are female, 72.0% are male, with an average age of 36.6 years.
Range Rover Evoque fans show strongest brand affinity for Land Rover Discovery Sport (471.36×), Google News (26.38×), and Range Rover Sport (115.89×) over the country average.
Range Rover Evoque fans in United States are most concentrated in California (reach ~90K), Texas (reach ~70K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Range Rover Evoque itself, the audience over-indexes on Google News (26.38×), Range Rover Sport (115.89×), BMW X5 (E70) (76.74×), and Mercedes-Benz GLA-Class (62.08×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Range Rover Evoque. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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