Rascasse Audience Intelligence

Range Rover Evoque Audience in United States

A data profile of the people who buy, follow and care about Range Rover Evoque in United States — modelled from more than twelve digital signal sources. Range Rover Evoque has an estimated audience of 608,933 people in United States.

The average Range Rover Evoque fan in United States is 36.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Land Rover Discovery Sport, Google News, Range Rover Sport, with strongest over-indexing on Land Rover Discovery Sport (471.36× the country average).

Demographically, the Range Rover Evoque audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Range Rover Evoque fan in United States is more male, around 36.6 years old, with strong Patriotism tendencies and a notable affinity for Land Rover Discovery Sport.

Category: Cars & Mobility · Type: Car Model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Range Rover Evoque profile in United States.

Audience size
609K
in United States
Gender
28.0%
72.0% male
Age
36.6
average years
Country rank
#32515
Car Model in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Range Rover Evoque fans

28.0% are female, 72.0% are male, average age 36.6.

Fig. 02

Gender split

28.0%
Female
72.0%
Male
Demographic split for Range Rover Evoque audience in United States
MetricValue
Female28.0%
Male72.0%
Average age36.6
Estimated audience size608,933
Fig. 03

Age distribution

Ø 36.6
average years
Age distribution of the Range Rover Evoque audience in United States
Age bracketShare%
16-1929%
20-2917%
30-3919%
40-4919%
50+16%
Fig. 04

Worldwide distribution

5.8%

of the worldwide Range Rover Evoque audience comes from United States.

Worldwide audience distribution share by country for Range Rover Evoque
CountryShare
United Kingdom11.1%
Italy10.5%
Brazil6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Range Rover Evoque audience in United States is strongest.

Fig. 05

Top regions by affinity

Range Rover Evoque fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~30K1.66×
02Florida~70K1.53×
03Connecticut~9K1.44×
04Massachusetts~20K1.39×
05New York~50K1.34×
06California~90K1.32×
07Georgia~20K1.29×
08Texas~70K1.28×
09Washington, District of Columbia~2K1.27×
10Maryland~10K1.25×
11Illinois~20K1.19×
12Rhode Island~2K1.17×
13Nevada~7K1.14×
14Louisiana~9K1.09×
15Pennsylvania~20K1.07×
16Virginia~20K1.06×
17Arizona~10K1.06×
18Colorado~10K1.06×
19Delaware~2K1.06×
20Washington~10K1.05×
21Tennessee~10K1.05×
22North Carolina~20K1.04×
23Arkansas~5K1.02×
24South Carolina~10K1.00×
25Alabama~9K0.99×
26Mississippi~5K0.99×
27New Hampshire~2K0.98×
28Oklahoma~7K0.97×
29Michigan~20K0.96×
30Kansas~5K0.91×
31New Mexico~3K0.91×
32West Virginia~3K0.90×
33Maine~2K0.90×
34Ohio~20K0.89×
35Indiana~10K0.89×
36Missouri~9K0.89×
37Utah~5K0.89×
38Idaho~3K0.88×
39Hawaii~2K0.85×
40Nebraska~3K0.84×
41Minnesota~8K0.83×
42Kentucky~7K0.83×
43Vermont<1K0.83×
44Oregon~6K0.80×
45South Dakota~1K0.78×
46North Dakota~1K0.77×
47Wisconsin~7K0.76×
48Alaska<1K0.73×
49Montana~1K0.72×
50Iowa~4K0.71×
Fig. 06

Affinity by region

Affinity by region — Range Rover Evoque, United States
0.71×1.00×1.66×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Range Rover Evoque audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Range Rover Evoque audience
#·InterestCategoryAffinity×
01Land Rover Discovery SportCars & Mobility471.36×
02Jaguar XECars & Mobility173.91×
03Volvo 200 SeriesCars & Mobility153.65×
04Volvo S80Cars & Mobility146.67×
05Range Rover SportCars & Mobility115.89×
06Land Rover DiscoveryCars & Mobility96.79×
07NexonGames94.87×
08BMW X5 (E70)Cars & Mobility76.74×
09BMW Z4Cars & Mobility74.31×
10Mercedes-Benz GLA-ClassCars & Mobility62.08×
11BMW X1Cars & Mobility59.86×
12BMW 4 SeriesCars & Mobility53.14×
13Land Rover DefenderCars & Mobility52.34×
14BMW i8Cars & Mobility44.80×
15Audi Q7Cars & Mobility38.69×
16Audi Q5Cars & Mobility38.56×
17Audi Q3Cars & Mobility38.36×
18BMW X5Cars & Mobility34.34×
19Electric vehicle conversionCars & Mobility32.91×
20Google NewsNews26.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Range Rover Evoque audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Range Rover Evoque audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.78×
Family OrientationCONSERVATISM2.41×
Luxury OrientationPREMIUM2.40×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Range Rover Evoque audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.59×
SpiritualityBALANCE0.63×
CreativityOPEN0.65×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Range Rover Evoque have in United States?

Range Rover Evoque has an estimated audience of 608,933 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Range Rover Evoque fans?

28.0% of Range Rover Evoque fans are female, 72.0% are male, with an average age of 36.6 years.

03

Which brands do Range Rover Evoque fans like most?

Range Rover Evoque fans show strongest brand affinity for Land Rover Discovery Sport (471.36×), Google News (26.38×), and Range Rover Sport (115.89×) over the country average.

04

Where do Range Rover Evoque fans live in United States?

Range Rover Evoque fans in United States are most concentrated in California (reach ~90K), Texas (reach ~70K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Range Rover Evoque fans also like?

Beyond Range Rover Evoque itself, the audience over-indexes on Google News (26.38×), Range Rover Sport (115.89×), BMW X5 (E70) (76.74×), and Mercedes-Benz GLA-Class (62.08×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Range Rover Evoque. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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