Audi Q5 Audience in United States

Audi Q5 logo

Audi Q5 has an estimated audience of 2,091,307 people in United States. 30.7% are female, 69.3% are male, average age 39.1. Top regions: California, Texas, New York. Top brand affinities: Audi Q7, Audi Q8, Alternative fuel vehicle, Audi A6, Porsche Boxster.

The average Audi Q5 fan in United States is 39.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Audi Q7, Audi Q8, Alternative fuel vehicle, with strongest over-indexing on Audi Q7 (77.1× the country average). Demographically, the Audi Q5 audience skews more male with an average age of 39.1, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

Demographics of Audi Q5 fans

Demographic split for Audi Q5 audience in United States
MetricValue
Female30.7%
Male69.3%
Average age39.1
Estimated audience size2,091,307

Audience persona

The typical Audi Q5 fan in United States is more male, around 39.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Audi Q7.

Top regions in United States

Top regions ranked by reach for Audi Q5 in United States
RegionReachAffinity
California304,1811.32×
Texas216,3721.2×
New York181,6191.55×
Florida171,0861.21×
New Jersey95,1581.79×
Illinois93,6431.34×
Pennsylvania87,7351.25×
Georgia75,1341.17×
North Carolina70,7161.12×
Massachusetts68,1361.65×
Ohio62,5160.97×
Virginia56,9931.12×
Michigan52,5180.96×
Washington51,5571.23×
Colorado42,7191.3×
Tennessee42,6951.02×
Maryland40,3571.12×
Arizona39,0720.92×
Connecticut34,6881.65×
Missouri34,2061.01×
South Carolina31,6701.01×
Indiana30,3830.8×
Minnesota28,9370.97×
Wisconsin27,4250.87×
Louisiana26,7840.99×
Alabama26,0650.89×
Oregon21,3470.89×
Nevada20,1431×
Oklahoma19,4670.84×
Utah18,8791.01×
Kentucky18,8390.72×
Arkansas13,2040.77×
Kansas12,7000.77×
Mississippi12,6220.73×
Iowa11,6790.68×
New Hampshire10,1101.23×
Idaho8,9200.85×
Nebraska8,1590.78×
Rhode Island7,5791.14×
Washington, District of Columbia7,2961.16×
Maine7,2320.97×
West Virginia6,7520.69×
New Mexico6,3100.6×
Delaware6,0041.04×
Hawaii5,5750.62×
Montana4,1300.71×
Vermont3,6270.99×
Alaska2,8610.64×
North Dakota2,7320.64×
South Dakota2,7000.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Audi Q5 audience
BrandAffinityCategory
Audi Q777.1×Cars & Mobility
Audi Q877.74×Cars & Mobility
Alternative fuel vehicle47.99×Cars & Mobility
Audi A656.01×Cars & Mobility
Porsche Boxster86.23×Cars & Mobility
Audi Q356.05×Cars & Mobility
Audi A555.03×Cars & Mobility
BMW X152.95×Cars & Mobility
Audi A341.6×Cars & Mobility
Audi A753.68×Cars & Mobility
Audi A859.39×Cars & Mobility
Mercedes-Benz GLA-Class38.9×Cars & Mobility
Audi A439.61×Cars & Mobility
BMW X633.87×Cars & Mobility
Porsche Cayenne29.46×Cars & Mobility
BMW X734.36×Cars & Mobility
BMW 1 Series49.31×Cars & Mobility
BMW X523.87×Cars & Mobility
Porsche Macan31.47×Cars & Mobility
Mercedes-Benz S-Class31.8×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Audi Q5 audience
TraitClusterScore
Luxury OrientationPREMIUM2.29
Quality AwarenessPREMIUM1.81
Early Adopter MentalityPOWER1.69
Design AffinityPREMIUM1.61
IndulgenceJOY1.55
Family OrientationCONSERVATISM1.55

Worldwide distribution

Worldwide audience distribution share by country for Audi Q5
CountryShare
United States10.3%
Ukraine10.1%
Japan7.0%

See Audi Q5 audiences in other countries

More Car type audiences in United States

Frequently asked questions

How many fans does Audi Q5 have in United States?

Audi Q5 has an estimated audience of 2,091,307 people in United States, concentrated in California and Texas.

What is the gender split and age of Audi Q5 fans?

30.7% of Audi Q5 fans are female, 69.3% are male, with an average age of 39.1 years.

Which brands do Audi Q5 fans like most?

Audi Q5 fans show strongest brand affinity for Audi Q7 (77.1×), Audi Q8 (77.74×), and Alternative fuel vehicle (47.99×) over the country average.

Where do Audi Q5 fans live in United States?

Audi Q5 fans in United States are most concentrated in California (reach 304,181), Texas (reach 216,372), and New York (reach 181,619). These three regions account for the largest share of the active audience.

What other brands do Audi Q5 fans also like?

Beyond Audi Q5 itself, the audience over-indexes on Audi Q8 (77.74×), Alternative fuel vehicle (47.99×), Audi A6 (56.01×), and Porsche Boxster (86.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Audi Q5. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.