Quidditch Audience in United States

Quidditch logo

Quidditch has an estimated audience of 768,018 people in United States. 69.2% are female, 30.8% are male, average age 30.2. Top regions: California, Texas, Florida. Top brand affinities: Product design, Dog breed, Non-celiac gluten sensitivity, The Halal Guys, Elsword.

The average Quidditch fan in United States is 30.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Product design, Dog breed, Non-celiac gluten sensitivity, with strongest over-indexing on Product design (3.61× the country average). Demographically, the Quidditch audience skews more female with an average age of 30.2, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Quidditch fans

Demographic split for Quidditch audience in United States
MetricValue
Female69.2%
Male30.8%
Average age30.2
Estimated audience size768,018

Audience persona

The typical Quidditch fan in United States is more female, around 30.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for Quidditch in United States
RegionReachAffinity
California95,3701.13×
Texas71,8771.09×
Florida51,1780.98×
New York43,1161×
Pennsylvania25,8251×
Illinois25,5221×
Ohio23,7521×
North Carolina23,4931.02×
Georgia21,6730.92×
Virginia19,8391.06×
Michigan19,7700.98×
New Jersey19,6911.01×
Massachusetts17,8731.18×
Washington17,4471.13×
Arizona16,1331.03×
Indiana14,6391.04×
Tennessee14,5160.94×
Maryland14,0421.06×
Missouri13,7151.11×
Colorado13,5161.12×
Minnesota11,3481.03×
Wisconsin11,1680.97×
South Carolina10,5150.91×
Oregon9,7171.1×
Louisiana9,5480.96×
Kentucky9,4230.98×
Alabama8,9920.84×
Oklahoma8,8951.04×
Utah8,8681.29×
Connecticut7,7881.01×
Nevada7,0720.95×
Kansas6,7801.12×
Iowa6,3461×
Arkansas6,0640.96×
Mississippi4,3210.68×
Idaho4,1531.08×
Nebraska4,1081.07×
West Virginia3,5931×
Hawaii3,3751.02×
New Hampshire3,1091.03×
New Mexico3,0700.8×
Maine2,6920.98×
Washington, District of Columbia2,4731.07×
Rhode Island2,3440.96×
Montana2,0240.95×
Delaware1,6570.78×
South Dakota1,5980.9×
Alaska1,4960.91×
North Dakota1,4050.89×
Vermont1,3751.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Quidditch audience
BrandAffinityCategory
Product design3.61×Business & Career
Dog breed1.57×Pets & Animals
Non-celiac gluten sensitivity14.37×Health
The Halal Guys8.16×Food & Beverages
Elsword20×Games
UK garage6.12×Music & Radio
Natural rubber2×Cars & Mobility
Cam Ward3.62×Sports
Home staging3.94×Home & Garden
Isometric exercise6.37×Sports
Voter registration3.3×Politics & Society
Grinch2.71×Movies & TV
Google Photos1.65×Technology & Electronics
Mothercare2.07×Kids & Family
Pro-Ject2.53×Music & Radio
JDSU1.82×Business & Career
Electrolyte2.66×Health
Vocal harmony2.52×Music & Radio
Grace Slick4.78×Music & Radio
Goop2.84×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Quidditch audience
TraitClusterScore
LGBTQ+ IdentityOPEN3
SustainabilityBALANCE1.48
ExtroversionTHRILL1.38
Pet OwnershipJOY1.35
MindfulnessBALANCE1.29
Community OrientationOPEN1.21

Worldwide distribution

Worldwide audience distribution share by country for Quidditch
CountryShare
United States27.5%
Italy8.0%
United Kingdom7.9%

See Quidditch audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Quidditch have in United States?

Quidditch has an estimated audience of 768,018 people in United States, concentrated in California and Texas.

What is the gender split and age of Quidditch fans?

69.2% of Quidditch fans are female, 30.8% are male, with an average age of 30.2 years.

Which brands do Quidditch fans like most?

Quidditch fans show strongest brand affinity for Product design (3.61×), Dog breed (1.57×), and Non-celiac gluten sensitivity (14.37×) over the country average.

Where do Quidditch fans live in United States?

Quidditch fans in United States are most concentrated in California (reach 95,370), Texas (reach 71,877), and Florida (reach 51,178). These three regions account for the largest share of the active audience.

What other brands do Quidditch fans also like?

Beyond Quidditch itself, the audience over-indexes on Dog breed (1.57×), Non-celiac gluten sensitivity (14.37×), The Halal Guys (8.16×), and Elsword (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Quidditch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.