Rap rock Audience in United States

Rap rock logo

Rap rock has an estimated audience of 9,310,664 people in United States. 45.2% are female, 54.8% are male, average age 36.0. Top regions: California, Texas, Florida. Top brand affinities: Israel, Dog breed, Elsword, Combat sport, Urban Outfitters.

The average Rap rock fan in United States is 36.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, Dog breed, Elsword, with strongest over-indexing on Israel (4.01× the country average). Demographically, the Rap rock audience skews balanced with an average age of 36.0, and over-indexes on personality traits such as Risk Appetite, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Rap rock fans

Demographic split for Rap rock audience in United States
MetricValue
Female45.2%
Male54.8%
Average age36.0
Estimated audience size9,310,664

Audience persona

The typical Rap rock fan in United States is balanced, around 36.0 years old, with strong Risk Appetite tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Rap rock in United States
RegionReachAffinity
California924,9180.9×
Texas713,2000.89×
Florida485,1560.77×
New York448,3580.86×
Illinois257,9570.83×
Ohio255,2660.89×
Georgia251,3710.88×
Pennsylvania250,5180.8×
North Carolina244,7870.87×
Virginia240,5601.06×
Michigan205,5760.84×
New Jersey186,8660.79×
Arizona158,6310.83×
Tennessee156,8800.84×
Indiana154,8560.91×
Washington151,9970.81×
Missouri143,9740.96×
Massachusetts143,1500.78×
Maryland140,4890.88×
Kentucky135,4051.16×
South Carolina130,3270.93×
Minnesota124,3350.93×
Alabama114,2630.88×
Wisconsin113,6010.81×
Colorado95,3440.65×
Oregon90,0180.84×
Oklahoma88,1960.85×
Louisiana86,6480.72×
Nevada80,4550.89×
Connecticut75,6160.81×
Mississippi69,0290.9×
Arkansas64,9320.85×
Iowa61,7280.8×
Utah60,5310.73×
Kansas58,8290.8×
West Virginia43,5781.01×
Idaho43,3380.93×
Alaska40,1432.02×
Hawaii38,4420.96×
Delaware38,2161.49×
Nebraska37,8650.81×
New Mexico37,6680.81×
New Hampshire35,9070.98×
Wyoming35,2522.55×
Montana34,9941.35×
South Dakota34,5401.6×
North Dakota33,6311.76×
Rhode Island32,0051.08×
Maine31,9860.96×
Vermont31,4791.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rap rock audience
BrandAffinityCategory
Israel4.01×Travel & Leisure
Dog breed2.09×Pets & Animals
Elsword21.4×Games
Combat sport1.94×Sports
Urban Outfitters1.66×Shopping
Nationality1.76×Politics & Society
Monogram3.11×Home & Garden
REC TEC Grills14.89×Sports
Winemaking3.37×Food & Beverages
Bank account1.82×Business & Career
3D printing1.63×Technology & Electronics
Home staging3.33×Home & Garden
Captain America (1990 film)2.74×Movies & TV
Home Delivery1.86×Food & Beverages
John Havlicek8.77×Sports
JibJab3.13×Internet & Social Media
Riedel (glass manufacturer)13.68×Home & Garden
Zach Ertz4.24×Sports
Wikia1.71×Internet & Social Media
Corona (band)2.76×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rap rock audience
TraitClusterScore
Risk AppetiteTHRILL2.38
ExtroversionTHRILL1.74
TraditionCONSERVATISM1.56
Luxury OrientationPREMIUM1.47
PatriotismCONSERVATISM1.39
Early Adopter MentalityPOWER1.37

Worldwide distribution

Worldwide audience distribution share by country for Rap rock
CountryShare
United States34.8%
United Kingdom5.2%
Mexico5.0%

See Rap rock audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Rap rock have in United States?

Rap rock has an estimated audience of 9,310,664 people in United States, concentrated in California and Texas.

What is the gender split and age of Rap rock fans?

45.2% of Rap rock fans are female, 54.8% are male, with an average age of 36.0 years.

Which brands do Rap rock fans like most?

Rap rock fans show strongest brand affinity for Israel (4.01×), Dog breed (2.09×), and Elsword (21.4×) over the country average.

Where do Rap rock fans live in United States?

Rap rock fans in United States are most concentrated in California (reach 924,918), Texas (reach 713,200), and Florida (reach 485,156). These three regions account for the largest share of the active audience.

What other brands do Rap rock fans also like?

Beyond Rap rock itself, the audience over-indexes on Dog breed (2.09×), Elsword (21.4×), Combat sport (1.94×), and Urban Outfitters (1.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rap rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.