RCA Records Audience in United States

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RCA Records has an estimated audience of 370,181 people in United States. 48.8% are female, 51.2% are male, average age 45.9. Top regions: California, Texas, New York. Top brand affinities: Israel, Home equity, TV Fanatic, Home construction, Guelaguetza.

The average RCA Records fan in United States is 45.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Israel, Home equity, TV Fanatic, with strongest over-indexing on Israel (9.85× the country average). Demographically, the RCA Records audience skews balanced with an average age of 45.9, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Brand

Demographics of RCA Records fans

Demographic split for RCA Records audience in United States
MetricValue
Female48.8%
Male51.2%
Average age45.9
Estimated audience size370,181

Audience persona

The typical RCA Records fan in United States is balanced, around 45.9 years old, with strong Patriotism tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for RCA Records in United States
RegionReachAffinity
California75,1811.85×
Texas41,6861.31×
New York38,9991.89×
Florida31,2191.25×
Georgia20,7581.82×
Illinois14,9091.21×
New Jersey13,6451.45×
North Carolina12,5801.13×
Pennsylvania12,0200.96×
Tennessee10,7791.45×
Virginia10,1811.13×
Ohio10,1660.89×
Michigan9,3490.97×
Maryland8,6561.36×
Massachusetts8,5881.18×
Arizona8,4871.12×
Washington6,9940.94×
Alabama6,7531.31×
Indiana6,4280.95×
South Carolina5,8641.05×
Missouri5,5730.93×
Louisiana5,5181.16×
Colorado5,2510.9×
Nevada4,5411.27×
Connecticut4,5371.22×
Wisconsin4,4350.8×
Minnesota4,4300.84×
Kentucky4,4150.95×
Oklahoma3,9510.96×
Oregon3,5930.85×
Mississippi3,5311.16×
Arkansas2,8520.94×
Utah2,7050.82×
Kansas2,4070.83×
Iowa2,1300.7×
Washington, District of Columbia1,5791.42×
New Mexico1,5420.83×
Nebraska1,3900.75×
Hawaii1,3830.87×
West Virginia1,2150.7×
Rhode Island1,1420.97×
Idaho1,1220.6×
New Hampshire9640.66×
Delaware9130.89×
Maine8780.66×
Montana5000.49×
South Dakota4550.53×
North Dakota4430.58×
Alaska4190.53×
Vermont3280.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for RCA Records audience
BrandAffinityCategory
Israel9.85×Travel & Leisure
Home equity8.09×Home & Garden
TV Fanatic19.76×Movies & TV
Home construction2.43×Home & Garden
Guelaguetza9.27×Arts & Culture
Minnesota1.67×Travel & Leisure
Nationality1.94×Politics & Society
The Streets20×Music & Radio
Goop4.45×Internet & Social Media
Wok5.34×Food & Beverages
Jeep Wagoneer4.61×Cars & Mobility
Harlow9.38×Travel & Leisure
Grinch2.96×Movies & TV
headspace5.88×Health
No Escape (1994 film)6.98×Movies & TV
Vocal harmony2.77×Music & Radio
JamBase6.91×Music & Radio
3D printing1.52×Technology & Electronics
Google Home3.84×Technology & Electronics
Home staging3.09×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by RCA Records audience
TraitClusterScore
PatriotismCONSERVATISM2.47
TraditionCONSERVATISM1.6
SpiritualityBALANCE1.38
Urban LifestyleOPEN1.36
Community OrientationOPEN1.36
LGBTQ+ IdentityOPEN1.29

Worldwide distribution

Worldwide audience distribution share by country for RCA Records
CountryShare
United States52.5%
United Kingdom9.6%
France6.0%

See RCA Records audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does RCA Records have in United States?

RCA Records has an estimated audience of 370,181 people in United States, concentrated in California and Texas.

What is the gender split and age of RCA Records fans?

48.8% of RCA Records fans are female, 51.2% are male, with an average age of 45.9 years.

Which brands do RCA Records fans like most?

RCA Records fans show strongest brand affinity for Israel (9.85×), Home equity (8.09×), and TV Fanatic (19.76×) over the country average.

Where do RCA Records fans live in United States?

RCA Records fans in United States are most concentrated in California (reach 75,181), Texas (reach 41,686), and New York (reach 38,999). These three regions account for the largest share of the active audience.

What other brands do RCA Records fans also like?

Beyond RCA Records itself, the audience over-indexes on Home equity (8.09×), TV Fanatic (19.76×), Home construction (2.43×), and Guelaguetza (9.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for RCA Records. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.