Reborn! Audience in United States
Reborn! has an estimated audience of 533,174 people in United States. 50.5% are female, 49.5% are male, average age 31.6. Top regions: California, Texas, Florida. Top brand affinities: Baby Alive, YuYu Hakusho, Build-A-Bear Workshop, Rakuten, Daniel Day-Lewis.
The average Reborn! fan in United States is 31.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Baby Alive, YuYu Hakusho, Build-A-Bear Workshop, with strongest over-indexing on Baby Alive (254.04× the country average). Demographically, the Reborn! audience skews balanced with an average age of 31.6, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Literature · Type: Book / Manga / Comic · Subtype: Manga
Demographics of Reborn! fans
| Metric | Value |
|---|---|
| Female | 50.5% |
| Male | 49.5% |
| Average age | 31.6 |
| Estimated audience size | 533,174 |
Audience persona
The typical Reborn! fan in United States is balanced, around 31.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Baby Alive.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 49,678 | 0.85× |
| Texas | 39,697 | 0.87× |
| Florida | 35,129 | 0.97× |
| New York | 31,998 | 1.07× |
| Pennsylvania | 26,718 | 1.49× |
| Georgia | 19,741 | 1.2× |
| Ohio | 19,414 | 1.18× |
| Virginia | 18,765 | 1.44× |
| North Carolina | 17,800 | 1.11× |
| Illinois | 16,416 | 0.92× |
| Michigan | 14,508 | 1.04× |
| Tennessee | 13,112 | 1.23× |
| Missouri | 12,028 | 1.4× |
| Indiana | 11,465 | 1.18× |
| Alabama | 10,912 | 1.46× |
| New Jersey | 10,900 | 0.8× |
| South Carolina | 10,683 | 1.33× |
| Washington | 9,680 | 0.91× |
| Kentucky | 9,561 | 1.43× |
| Maryland | 9,434 | 1.03× |
| Arizona | 8,945 | 0.82× |
| Louisiana | 8,659 | 1.26× |
| Wisconsin | 8,629 | 1.08× |
| Oklahoma | 8,261 | 1.4× |
| Arkansas | 8,002 | 1.82× |
| Massachusetts | 7,952 | 0.76× |
| Minnesota | 7,108 | 0.93× |
| Kansas | 7,059 | 1.68× |
| Mississippi | 5,909 | 1.35× |
| Oregon | 5,509 | 0.9× |
| Colorado | 4,936 | 0.59× |
| Nevada | 4,386 | 0.85× |
| Connecticut | 4,301 | 0.8× |
| West Virginia | 4,274 | 1.72× |
| Iowa | 3,818 | 0.87× |
| Utah | 3,805 | 0.8× |
| Idaho | 2,436 | 0.91× |
| Nebraska | 2,038 | 0.76× |
| New Mexico | 1,875 | 0.7× |
| Maine | 1,503 | 0.79× |
| New Hampshire | 1,348 | 0.64× |
| Delaware | 1,268 | 0.86× |
| Hawaii | 1,177 | 0.51× |
| Rhode Island | 1,112 | 0.66× |
| Washington, District of Columbia | 1,038 | 0.65× |
| Montana | 1,023 | 0.69× |
| South Dakota | 982 | 0.8× |
| North Dakota | 837 | 0.76× |
| Alaska | 650 | 0.57× |
| Vermont | 597 | 0.64× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Baby Alive | 254.04× | Kids & Family |
| YuYu Hakusho | 96.73× | Literature |
| Build-A-Bear Workshop | 30.91× | Kids & Family |
| Rakuten | 16.38× | Shopping |
| Daniel Day-Lewis | 20× | Movies & TV |
| Anime and manga fandom | 7.23× | Literature |
| Pixiv | 18.54× | Internet & Social Media |
| Diablo (series) | 16.64× | Games |
| Subnautica | 53.98× | Games |
| Fruits Basket | 26.64× | Literature |
| Natalie Dormer | 20× | Movies & TV |
| Hatsune Miku | 21.09× | Literature |
| Alicia Vikander | 21.25× | Movies & TV |
| Colin Farrell | 15.38× | Movies & TV |
| Eva Green | 15.33× | Movies & TV |
| Rose Leslie | 20× | Movies & TV |
| VCA Animal Hospitals | 40.44× | Health |
| BTS | 8.7× | Music & Radio |
| Pokémon | 4.22× | Games |
| Digital art | 5.08× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.25 |
| Patriotism | CONSERVATISM | 1.23 |
| Tradition | CONSERVATISM | 1.17 |
| Spirituality | BALANCE | 1.12 |
| Pet Ownership | JOY | 1.09 |
| Extroversion | THRILL | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 42.7% |
| United States | 11.7% |
| Brazil | 9.9% |
See Reborn! audiences in other countries
More Manga audiences in United States
- My Hero Academia (8,295,237)
- Hunter × Hunter (7,007,947)
- Fairy Tail (4,448,415)
- Yu-Gi-Oh! (4,137,971)
- Inuyasha (4,045,985)
Frequently asked questions
How many fans does Reborn! have in United States?
Reborn! has an estimated audience of 533,174 people in United States, concentrated in California and Texas.
What is the gender split and age of Reborn! fans?
50.5% of Reborn! fans are female, 49.5% are male, with an average age of 31.6 years.
Which brands do Reborn! fans like most?
Reborn! fans show strongest brand affinity for Baby Alive (254.04×), YuYu Hakusho (96.73×), and Build-A-Bear Workshop (30.91×) over the country average.
Where do Reborn! fans live in United States?
Reborn! fans in United States are most concentrated in California (reach 49,678), Texas (reach 39,697), and Florida (reach 35,129). These three regions account for the largest share of the active audience.
What other brands do Reborn! fans also like?
Beyond Reborn! itself, the audience over-indexes on YuYu Hakusho (96.73×), Build-A-Bear Workshop (30.91×), Rakuten (16.38×), and Daniel Day-Lewis (20×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Reborn!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.