Rascasse Audience Intelligence

Richard Branson Audience in United States

A data profile of the people who buy, follow and care about Richard Branson in United States — modelled from more than twelve digital signal sources. Richard Branson has an estimated audience of 1,331,337 people in United States.

#39among Entrepreneur in United States#4031among Person in United States#1331in Business & Career

The average Richard Branson fan in United States is 40.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Mark Zuckerberg, Virgin Atlantic, Cruises, with strongest over-indexing on Mark Zuckerberg (7.06× the country average).

Demographically, the Richard Branson audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Career Orientation, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Richard Branson fan in United States is balanced, around 40.5 years old, with strong Career Orientation tendencies and a notable affinity for Mark Zuckerberg.

Category: Business & Career · Type: Person · Subtype: Entrepreneur

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Richard Branson profile in United States.

Audience size
1.3M
in United States
Gender
45.9%♀
54.1% male
Age
40.5
average years
Country rank
#19371
Person in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Richard Branson fans

45.9% are female, 54.1% are male, average age 40.5.

Fig. 02

Gender split

45.9%
Female
54.1%
Male
Demographic split for Richard Branson audience in United States
MetricValue
Female45.9%
Male54.1%
Average age40.5
Estimated audience size1,331,337
Fig. 03

Age distribution

Ø 40.5
average years
Age distribution of the Richard Branson audience in United States
Age bracketShare%
16-1917%
20-2917%
30-3920%
40-4923%
50+22%
Fig. 04

Worldwide distribution

25.7%

of the worldwide Richard Branson audience comes from United States.

Worldwide audience distribution share by country for Richard Branson
CountryShare
United States25.7%
United Kingdom21.8%
Australia5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Richard Branson audience in United States is strongest.

Fig. 05

Top regions by affinity

Richard Branson fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~6K1.42×
02Florida~100K1.37×
03New York~90K1.28×
04Alaska~4K1.25×
05Massachusetts~30K1.24×
06Washington~30K1.19×
07New Jersey~40K1.18×
08New Hampshire~6K1.18×
09Nevada~10K1.17×
10California~200K1.13×
11Connecticut~10K1.12×
12Arizona~30K1.08×
13Rhode Island~4K1.07×
14Georgia~40K1.06×
15Virginia~30K1.06×
16Oregon~20K1.06×
17Maine~5K1.05×
18Hawaii~6K1.04×
19Illinois~40K1.02×
20Utah~10K1.01×
21Montana~4K1.01×
22Vermont~2K1.00×
23Pennsylvania~40K0.99×
24Tennessee~30K0.99×
25Maryland~20K0.99×
26Colorado~20K0.99×
27North Carolina~40K0.97×
28Missouri~20K0.97×
29South Carolina~20K0.97×
30Michigan~30K0.96×
31Idaho~6K0.96×
32Wisconsin~20K0.94×
33Alabama~20K0.94×
34Delaware~3K0.94×
35Ohio~40K0.93×
36Minnesota~20K0.92×
37New Mexico~6K0.92×
38Texas~100K0.91×
39Indiana~20K0.91×
40Kansas~9K0.91×
41Kentucky~10K0.90×
42Nebraska~6K0.88×
43North Dakota~2K0.88×
44Louisiana~10K0.87×
45Oklahoma~10K0.86×
46West Virginia~5K0.86×
47Iowa~9K0.84×
48Arkansas~9K0.84×
49South Dakota~2K0.80×
50Mississippi~8K0.77×
Fig. 06

Affinity by region

Affinity by region — Richard Branson, United States
0.77×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Richard Branson audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Richard Branson audience
#·InterestCategoryAffinity×
01Necker Island (British Virgin Islands)Travel & Leisure12.83×
02Virgin AtlanticTravel & Leisure9.88×
03British Virgin IslandsTravel & Leisure7.22×
04Mark ZuckerbergBusiness & Career7.06×
05Mark CubanBusiness & Career5.49×
06Larry EllisonBusiness & Career4.07×
07Warren BuffettBusiness & Career3.76×
08Peter ThielBusiness & Career3.63×
09Cruise lineTravel & Leisure3.47×
10Jeff BezosBusiness & Career3.31×
11Western UnionBusiness & Career2.65×
12CanvaTechnology & Electronics2.43×
13Royal Caribbean Cruises Ltd.Travel & Leisure2.16×
14CruisesTravel & Leisure1.74×
15Formula OneSports1.73×
16Google FlightsTravel & Leisure1.57×
17InvestorBusiness & Career1.56×
18Facebook MessengerInternet & Social Media1.55×
19Staples (Canada)Business & Career1.53×
20Yahoo! FinanceBusiness & Career1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Richard Branson audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Richard Branson audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.41×
Quality AwarenessPREMIUM1.34×
TraditionCONSERVATISM1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Richard Branson audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.93×
ExtroversionTHRILL0.99×
SpiritualityBALANCE1.03×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Richard Branson have in United States?

Richard Branson has an estimated audience of 1,331,337 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Richard Branson fans?

45.9% of Richard Branson fans are female, 54.1% are male, with an average age of 40.5 years.

03

Which brands do Richard Branson fans like most?

Richard Branson fans show strongest brand affinity for Mark Zuckerberg (7.06×), Virgin Atlantic (9.88×), and Cruises (1.74×) over the country average.

04

Where do Richard Branson fans live in United States?

Richard Branson fans in United States are most concentrated in California (reach ~200K), Florida (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Richard Branson fans also like?

Beyond Richard Branson itself, the audience over-indexes on Virgin Atlantic (9.88×), Cruises (1.74×), Yahoo! Finance (1.52×), and Facebook Messenger (1.55×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Richard Branson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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