A data profile of the people who buy, follow and care about Ritchie Valens in United States — modelled from more than twelve digital signal sources. Ritchie Valens has an estimated audience of 1,848,506 people in United States.
The average Ritchie Valens fan in United States is 38.3 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Colorado Rockies, Jessica Alba, 23andMe, with strongest over-indexing on Colorado Rockies (50.6× the country average).
Demographically, the Ritchie Valens audience skews balanced with an average age of 38.3, and over-indexes on personality traits such as Convenience Orientation, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Ritchie Valens fan in United States is balanced, around 38.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Colorado Rockies.
The key figures that characterise the Ritchie Valens profile in United States.
52.0% are female, 48.0% are male, average age 38.3.
| Metric | Value |
|---|---|
| Female | 52.0% |
| Male | 48.0% |
| Average age | 38.3 |
| Estimated audience size | 1,848,506 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 21% | |
| 30-39 | 25% | |
| 40-49 | 20% | |
| 50+ | 16% |
Where the Ritchie Valens audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Mexico | ~20K | 2.63× | |
| 02 | California | ~400K | 2.23× | |
| 03 | Arizona | ~60K | 1.91× | |
| 04 | Texas | ~200K | 1.80× | |
| 05 | Nevada | ~20K | 1.70× | |
| 06 | Oklahoma | ~20K | 1.31× | |
| 07 | Iowa | ~20K | 1.27× | |
| 08 | Colorado | ~30K | 1.25× | |
| 09 | Kansas | ~10K | 1.16× | |
| 10 | Nebraska | ~8K | 1.15× | |
| 11 | Idaho | ~8K | 1.14× | |
| 12 | North Dakota | ~3K | 1.13× | |
| 13 | Illinois | ~50K | 1.11× | |
| 14 | Utah | ~10K | 1.11× | |
| 15 | South Dakota | ~4K | 1.11× | |
| 16 | Oregon | ~20K | 1.10× | |
| 17 | Wyoming | ~2K | 1.08× | |
| 18 | Hawaii | ~7K | 1.07× | |
| 19 | Washington | ~30K | 1.01× | |
| 20 | Arkansas | ~10K | 0.99× | |
| 21 | Montana | ~4K | 0.98× | |
| 22 | Alaska | ~3K | 0.98× | |
| 23 | Wisconsin | ~20K | 0.93× | |
| 24 | Indiana | ~20K | 0.89× | |
| 25 | Minnesota | ~20K | 0.88× | |
| 26 | Louisiana | ~20K | 0.88× | |
| 27 | Kentucky | ~20K | 0.86× | |
| 28 | North Carolina | ~40K | 0.83× | |
| 29 | Tennessee | ~20K | 0.82× | |
| 30 | Missouri | ~20K | 0.82× | |
| 31 | Mississippi | ~10K | 0.81× | |
| 32 | West Virginia | ~6K | 0.81× | |
| 33 | Michigan | ~30K | 0.80× | |
| 34 | New Jersey | ~30K | 0.80× | |
| 35 | Florida | ~80K | 0.79× | |
| 36 | Alabama | ~20K | 0.79× | |
| 37 | Connecticut | ~10K | 0.77× | |
| 38 | Delaware | ~3K | 0.76× | |
| 39 | Georgia | ~30K | 0.73× | |
| 40 | Ohio | ~30K | 0.73× | |
| 41 | Rhode Island | ~3K | 0.73× | |
| 42 | Pennsylvania | ~40K | 0.72× | |
| 43 | New York | ~60K | 0.71× | |
| 44 | South Carolina | ~20K | 0.70× | |
| 45 | Virginia | ~20K | 0.68× | |
| 46 | New Hampshire | ~4K | 0.68× | |
| 47 | Maryland | ~20K | 0.67× | |
| 48 | Maine | ~4K | 0.67× | |
| 49 | Massachusetts | ~20K | 0.64× | |
| 50 | Washington, District of Columbia | ~3K | 0.59× |
The strongest cross-interests of the Ritchie Valens audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dynamo Dresden | Sports | 60.91× | ||
| 02 | Colorado Rockies | Sports | 50.60× | ||
| 03 | Deportivo Alavés | Sports | 32.24× | ||
| 04 | 23andMe | Health | 31.43× | ||
| 05 | Jessica Alba | Movies & TV | 24.12× | ||
| 06 | Atlético Madrid | Sports | 15.23× | ||
| 07 | X Games | Sports | 12.11× | ||
| 08 | Shakira | Music & Radio | 8.73× | ||
| 09 | San Diego Padres | Sports | 6.82× | ||
| 10 | Milwaukee Brewers | Sports | 5.92× | ||
| 11 | Hypermarket | Shopping | 5.24× | ||
| 12 | Las Vegas Raiders | Sports | 5.06× | ||
| 13 | Non-alcoholic beverage | Food & Beverages | 4.64× | ||
| 14 | Detroit Tigers | Sports | 4.21× | ||
| 15 | Renewable energy | Business & Career | 4.00× | ||
| 16 | Sustainable energy | Home & Garden | 3.85× | ||
| 17 | Solar energy | Home & Garden | 3.61× | ||
| 18 | Discount stores | Shopping | 3.55× | ||
| 19 | FedEx | Business & Career | 3.14× | ||
| 20 | Pizza Hut | Food & Beverages | 2.46× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 2.66× | |
| Price Sensitivity | PREMIUM | 2.15× | |
| Family Orientation | CONSERVATISM | 2.11× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.54× | |
| Pet Ownership | JOY | 0.56× | |
| Luxury Orientation | PREMIUM | 0.58× |
Ritchie Valens has an estimated audience of 1,848,506 people in United States, concentrated in California and Texas.
52.0% of Ritchie Valens fans are female, 48.0% are male, with an average age of 38.3 years.
Ritchie Valens fans show strongest brand affinity for Colorado Rockies (50.6×), Jessica Alba (24.12×), and 23andMe (31.43×) over the country average.
Ritchie Valens fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Ritchie Valens itself, the audience over-indexes on Jessica Alba (24.12×), 23andMe (31.43×), X Games (12.11×), and Atlético Madrid (15.23×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ritchie Valens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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