Rascasse Audience Intelligence

Robert Johnson Audience in United States

A data profile of the people who buy, follow and care about Robert Johnson in United States — modelled from more than twelve digital signal sources. Robert Johnson has an estimated audience of 876,652 people in United States.

#8among Blues in United States#5879among Person in United States#3412in Music & Radio

The average Robert Johnson fan in United States is 38.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include FedEx, Renewable energy, Sustainable energy, with strongest over-indexing on FedEx (3.6× the country average).

Demographically, the Robert Johnson audience skews more male with an average age of 38.5, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Robert Johnson fan in United States is more male, around 38.5 years old, with strong Patriotism tendencies and a notable affinity for FedEx.

Category: Music & Radio · Type: Person · Subtype: Blues

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Robert Johnson profile in United States.

Audience size
877K
in United States
Gender
36.7%♀
63.3% male
Age
38.5
average years
Country rank
#25841
Person in United States
Fig. 01

Search interest · 12-month trend

-69%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Robert Johnson fans

36.7% are female, 63.3% are male, average age 38.5.

Fig. 02

Gender split

36.7%
Female
63.3%
Male
Demographic split for Robert Johnson audience in United States
MetricValue
Female36.7%
Male63.3%
Average age38.5
Estimated audience size876,652
Fig. 03

Age distribution

Ø 38.5
average years
Age distribution of the Robert Johnson audience in United States
Age bracketShare%
16-1925%
20-2917%
30-3918%
40-4920%
50+21%
Fig. 04

Worldwide distribution

39.9%

of the worldwide Robert Johnson audience comes from United States.

Worldwide audience distribution share by country for Robert Johnson
CountryShare
United States39.9%
Brazil19.4%
Germany7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Robert Johnson audience in United States is strongest.

Fig. 05

Top regions by affinity

Robert Johnson fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~40K3.64×
02Louisiana~20K1.46×
03Arkansas~10K1.40×
04Tennessee~30K1.35×
05Alabama~20K1.32×
06Georgia~40K1.18×
07Kentucky~20K1.13×
08North Carolina~40K1.11×
09South Carolina~20K1.09×
10Texas~100K1.08×
11Oklahoma~10K1.06×
12Missouri~20K1.05×
13Illinois~40K1.04×
14Vermont~2K1.04×
15West Virginia~6K1.03×
16New Mexico~6K1.02×
17Indiana~20K0.99×
18Washington, District of Columbia~4K0.99×
19Maryland~20K0.97×
20Montana~3K0.95×
21Delaware~3K0.95×
22Virginia~30K0.94×
23Kansas~9K0.93×
24Nevada~10K0.92×
25California~100K0.91×
26Ohio~30K0.91×
27Oregon~10K0.89×
28Connecticut~10K0.89×
29Maine~4K0.89×
30New York~60K0.88×
31Pennsylvania~40K0.87×
32Colorado~20K0.87×
33New Hampshire~4K0.87×
34Michigan~30K0.86×
35Nebraska~5K0.86×
36Rhode Island~3K0.86×
37Alaska~2K0.86×
38Massachusetts~20K0.85×
39North Dakota~2K0.85×
40Florida~70K0.84×
41Iowa~8K0.84×
42New Jersey~30K0.83×
43Washington~20K0.83×
44Arizona~20K0.82×
45South Dakota~2K0.82×
46Wisconsin~20K0.81×
47Idaho~5K0.79×
48Minnesota~10K0.77×
49Utah~8K0.72×
50Hawaii~4K0.72×
Fig. 06

Affinity by region

Affinity by region — Robert Johnson, United States
0.72×1.00×3.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Robert Johnson audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Robert Johnson audience
#·InterestCategoryAffinity×
01Bob DylanMusic & Radio6.30×
02Sustainable energyHome & Garden4.33×
03Renewable energyBusiness & Career4.00×
04FedExBusiness & Career3.60×
05Internet celebrityInternet & Social Media3.34×
06Weather forecastingHome & Garden3.11×
07Solar energyHome & Garden3.01×
08Mortgage loansBusiness & Career2.37×
09Vehicle insuranceCars & Mobility2.37×
10Pizza HutFood & Beverages2.27×
11TMZInternet & Social Media2.17×
12InnovationBusiness & Career2.09×
13Discount storesShopping2.06×
14SubwayFood & Beverages1.99×
15Domino's PizzaFood & Beverages1.92×
16McDonald'sFood & Beverages1.87×
17TV talkshowsMovies & TV1.78×
18Classical musicMusic & Radio1.70×
19PodcastMusic & Radio1.55×
20BarbecueFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Robert Johnson audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Robert Johnson audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.70×
Convenience OrientationPREMIUM2.20×
Career OrientationPOWER1.61×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Robert Johnson audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.56×
Risk AppetiteTHRILL0.58×
Healthy LifestyleBALANCE0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Robert Johnson have in United States?

Robert Johnson has an estimated audience of 876,652 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Robert Johnson fans?

36.7% of Robert Johnson fans are female, 63.3% are male, with an average age of 38.5 years.

03

Which brands do Robert Johnson fans like most?

Robert Johnson fans show strongest brand affinity for FedEx (3.6×), Renewable energy (4×), and Sustainable energy (4.33×) over the country average.

04

Where do Robert Johnson fans live in United States?

Robert Johnson fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Robert Johnson fans also like?

Beyond Robert Johnson itself, the audience over-indexes on Renewable energy (4×), Sustainable energy (4.33×), Mortgage loans (2.37×), and Pizza Hut (2.27×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Blues audiences in United States

See Robert Johnson audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Robert Johnson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →