Roger Staubach Audience in United States

Roger Staubach logo

Roger Staubach has an estimated audience of 1,132,257 people in United States. 14.0% are female, 86.0% are male, average age 49.7. Top regions: Texas, California, Florida. Top brand affinities: Jingoism, MK, Lulu 黃路梓茵, Pro-Ject, Urban Outfitters.

The average Roger Staubach fan in United States is 49.7 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Jingoism, MK, Lulu 黃路梓茵, with strongest over-indexing on Jingoism (3.41× the country average). Demographically, the Roger Staubach audience skews more male with an average age of 49.7, and over-indexes on personality traits such as Family Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Roger Staubach fans

Demographic split for Roger Staubach audience in United States
MetricValue
Female14.0%
Male86.0%
Average age49.7
Estimated audience size1,132,257

Audience persona

The typical Roger Staubach fan in United States is more male, around 49.7 years old, with strong Family Orientation tendencies and a notable affinity for Jingoism.

Top regions in United States

Top regions ranked by reach for Roger Staubach in United States
RegionReachAffinity
Texas227,8972.34×
California75,6180.61×
Florida64,7130.84×
Pennsylvania44,1541.16×
New York43,8960.69×
Ohio43,6511.25×
North Carolina35,0351.03×
Georgia34,3710.99×
Virginia33,6761.22×
Illinois31,3890.83×
New Jersey26,9650.94×
Tennessee26,7011.18×
Michigan24,9260.84×
Arizona23,8081.03×
Maryland22,5181.16×
South Carolina20,9181.23×
Oklahoma20,7561.65×
Indiana20,6891×
Missouri20,2111.11×
Alabama18,9641.2×
Colorado17,0210.95×
Louisiana17,0171.17×
Washington16,2350.71×
Massachusetts15,7140.7×
Kentucky14,8381.05×
Wisconsin14,4470.85×
Minnesota12,5920.78×
Arkansas12,2731.32×
Kansas10,7661.21×
Mississippi10,6821.15×
Connecticut10,6450.94×
Iowa10,3431.11×
Oregon9,4910.73×
Nevada9,0360.83×
New Mexico8,4171.48×
West Virginia7,6221.45×
Utah6,9670.69×
Nebraska6,2401.1×
Idaho5,0350.89×
Hawaii3,6320.75×
Washington, District of Columbia3,3921×
New Hampshire3,2780.73×
Delaware3,2511.04×
Maine2,8760.71×
Rhode Island2,7220.76×
Montana2,7100.86×
South Dakota2,2930.88×
North Dakota1,7210.74×
Alaska1,6100.66×
Wyoming1,4630.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Roger Staubach audience
BrandAffinityCategory
Jingoism3.41×Politics & Society
MK5.68×Music & Radio
Lulu 黃路梓茵3.14×Movies & TV
Pro-Ject4.05×Music & Radio
Urban Outfitters1.75×Shopping
Keith Stanfield5.5×Movies & TV
Elsword13.51×Games
Product design1.59×Business & Career
Israel1.65×Travel & Leisure
Hipster6.83×Politics & Society
Vocal harmony3.14×Music & Radio
Grinch2.52×Movies & TV
Governor of Michigan4.09×Politics & Society
Home staging2.88×Home & Garden
Wikia1.85×Internet & Social Media
Hog Hunting1.85×Sports
Wok3.25×Food & Beverages
Goop2.64×Internet & Social Media
Jesse Plemons1.67×Movies & TV
Jaws2.56×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Roger Staubach audience
TraitClusterScore
Family OrientationCONSERVATISM1.5
PatriotismCONSERVATISM1.35
Need for SecurityCONSERVATISM1.26
Quality AwarenessPREMIUM1.23
Career OrientationPOWER1.2
Price SensitivityPREMIUM1.18

Worldwide distribution

Worldwide audience distribution share by country for Roger Staubach
CountryShare
United States98.7%
Germany1.0%
Italy0.2%

See Roger Staubach audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Roger Staubach have in United States?

Roger Staubach has an estimated audience of 1,132,257 people in United States, concentrated in Texas and California.

What is the gender split and age of Roger Staubach fans?

14.0% of Roger Staubach fans are female, 86.0% are male, with an average age of 49.7 years.

Which brands do Roger Staubach fans like most?

Roger Staubach fans show strongest brand affinity for Jingoism (3.41×), MK (5.68×), and Lulu 黃路梓茵 (3.14×) over the country average.

Where do Roger Staubach fans live in United States?

Roger Staubach fans in United States are most concentrated in Texas (reach 227,897), California (reach 75,618), and Florida (reach 64,713). These three regions account for the largest share of the active audience.

What other brands do Roger Staubach fans also like?

Beyond Roger Staubach itself, the audience over-indexes on MK (5.68×), Lulu 黃路梓茵 (3.14×), Pro-Ject (4.05×), and Urban Outfitters (1.75×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Roger Staubach. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.