Saint Patrick Audience in United States

Saint Patrick logo

Saint Patrick has an estimated audience of 1,929,131 people in United States. 62.0% are female, 38.0% are male, average age 42.2. Top regions: California, Florida, Texas. Top brand affinities: Google Maps, Indeed.com, Capital One, Enterprise Rent-A-Car, CarGurus.

The average Saint Patrick fan in United States is 42.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Google Maps, Indeed.com, Capital One, with strongest over-indexing on Google Maps (5.86× the country average). Demographically, the Saint Patrick audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Entrepreneur

Demographics of Saint Patrick fans

Demographic split for Saint Patrick audience in United States
MetricValue
Female62.0%
Male38.0%
Average age42.2
Estimated audience size1,929,131

Audience persona

The typical Saint Patrick fan in United States is more female, around 42.2 years old, with strong Patriotism tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Saint Patrick in United States
RegionReachAffinity
California227,3871.07×
Florida152,8321.17×
Texas148,5120.9×
New York147,8791.37×
Pennsylvania81,5161.25×
Illinois70,1141.09×
Massachusetts69,4501.83×
New Jersey62,6551.28×
Ohio59,2941×
Georgia57,9660.98×
North Carolina57,6670.99×
Virginia52,7111.12×
Arizona48,5261.23×
Michigan47,5920.94×
Washington39,5471.02×
Indiana37,6961.07×
Tennessee35,2430.91×
Maryland33,8191.02×
Alabama32,7831.22×
Missouri29,7290.96×
Colorado28,1140.92×
South Carolina27,2390.94×
Louisiana25,6871.03×
Kentucky24,3911.01×
Wisconsin22,7480.78×
Minnesota20,7780.75×
Connecticut19,9391.03×
Oklahoma19,3380.9×
Oregon19,1330.87×
Kansas15,3101.01×
Nevada15,3010.82×
Utah14,2500.82×
Iowa14,0740.89×
Mississippi13,0820.82×
Arkansas12,1870.77×
Nebraska9,6220.99×
New Mexico8,8490.91×
West Virginia8,5500.95×
Hawaii8,3361.01×
Idaho8,1730.84×
New Hampshire7,7861.02×
Maine6,6790.97×
Washington, District of Columbia6,3281.09×
Rhode Island6,3251.03×
Montana5,2850.99×
Delaware5,1300.96×
Alaska5,0151.22×
North Dakota3,7000.93×
Vermont3,0520.9×
South Dakota2,8980.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Saint Patrick audience
BrandAffinityCategory
Google Maps5.86×Internet & Social Media
Indeed.com5.17×Business & Career
Capital One4.83×Business & Career
Enterprise Rent-A-Car6.22×Cars & Mobility
CarGurus5.16×Cars & Mobility
Circle K5.07×Shopping
Google News4.21×News
Apple Store5.16×Shopping
Diane Keaton3.98×Movies & TV
Beetlejuice3.08×Movies & TV
Bruce Willis4.24×Movies & TV
Aaron Rodgers3.7×Sports
AccuWeather3.7×Home & Garden
DeviantArt4.07×Internet & Social Media
Khan Academy4.67×Business & Career
DuckDuckGo4.94×Internet & Social Media
ICloud5.04×Technology & Electronics
Catherine Zeta-Jones5.85×Movies & TV
Made in USA2.92×Business & Career
Livemusic2.61×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Saint Patrick audience
TraitClusterScore
PatriotismCONSERVATISM2.3
Family OrientationCONSERVATISM1.97
SpiritualityBALANCE1.47
TravellingTHRILL1.4
Need for SecurityCONSERVATISM1.4
IndulgenceJOY1.37

Worldwide distribution

Worldwide audience distribution share by country for Saint Patrick
CountryShare
United States68.4%
United Kingdom7.1%
Canada4.3%

See Saint Patrick audiences in other countries

More Entrepreneur audiences in United States

Frequently asked questions

How many fans does Saint Patrick have in United States?

Saint Patrick has an estimated audience of 1,929,131 people in United States, concentrated in California and Florida.

What is the gender split and age of Saint Patrick fans?

62.0% of Saint Patrick fans are female, 38.0% are male, with an average age of 42.2 years.

Which brands do Saint Patrick fans like most?

Saint Patrick fans show strongest brand affinity for Google Maps (5.86×), Indeed.com (5.17×), and Capital One (4.83×) over the country average.

Where do Saint Patrick fans live in United States?

Saint Patrick fans in United States are most concentrated in California (reach 227,387), Florida (reach 152,832), and Texas (reach 148,512). These three regions account for the largest share of the active audience.

What other brands do Saint Patrick fans also like?

Beyond Saint Patrick itself, the audience over-indexes on Indeed.com (5.17×), Capital One (4.83×), Enterprise Rent-A-Car (6.22×), and CarGurus (5.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Saint Patrick. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.