Samoyed (dog) Audience in United States

Samoyed (dog) has an estimated audience of 8,445,123 people in United States. 66.3% are female, 33.7% are male, average age 38.5. Top regions: California, Texas, New York. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, PSV Eindhoven.

The average Samoyed (dog) fan in United States is 38.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Samoyed (dog) audience skews more female with an average age of 38.5, and over-indexes on personality traits such as Pet Ownership, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

Demographics of Samoyed (dog) fans

Demographic split for Samoyed (dog) audience in United States
MetricValue
Female66.3%
Male33.7%
Average age38.5
Estimated audience size8,445,123

Audience persona

The typical Samoyed (dog) fan in United States is more female, around 38.5 years old, with strong Pet Ownership tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Samoyed (dog) in United States
RegionReachAffinity
California1,155,7631.24×
Texas651,7210.9×
New York601,3161.27×
Florida536,0460.94×
Illinois307,4601.09×
Pennsylvania300,0241.06×
Washington270,1151.59×
Ohio245,0100.94×
New Jersey242,8881.13×
Michigan237,6911.08×
North Carolina235,0390.92×
Georgia232,3560.89×
Virginia223,3651.09×
Massachusetts211,1191.27×
Arizona176,3431.02×
Colorado176,2491.32×
Maryland150,7571.04×
Indiana145,3440.94×
Tennessee138,4900.82×
Minnesota137,0271.13×
Missouri127,7050.94×
Wisconsin126,7111×
Oregon118,1261.22×
Utah106,6811.41×
Connecticut96,6121.14×
South Carolina92,0980.72×
Kentucky89,2590.84×
Nevada85,7281.05×
Alabama83,6560.71×
Oklahoma83,4980.89×
Louisiana70,7180.65×
Kansas65,7030.99×
Iowa63,5740.91×
Arkansas51,2280.74×
Idaho48,5081.15×
Mississippi40,7630.59×
Hawaii39,9021.1×
New Hampshire36,6691.1×
Nebraska36,4960.86×
New Mexico31,9500.75×
West Virginia31,3720.8×
Maine30,4931.01×
Alaska26,5741.47×
Washington, District of Columbia25,9921.02×
Montana25,5461.09×
Rhode Island25,4320.95×
Delaware17,7390.76×
South Dakota15,8180.81×
Vermont14,7731×
North Dakota14,2580.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Samoyed (dog) audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
PSV Eindhoven42.58×Sports
Income tax13.19×Business & Career
Back to the Future14.42×Movies & TV
Deutsche Eishockey Liga37.91×Sports
Carcare9.84×Cars & Mobility
Do it yourself (DIY)3.04×Home & Garden
Feyenoord38.53×Sports
Planet Fitness3.18×Sports
Superman2.1×Movies & TV
Millie Bobby Brown5.33×Movies & TV
Diaper bag5.05×Kids & Family
Charles, Prince of Wales18.87×Politics & Society
Alaskan Malamute7.18×Pets & Animals
Pet store3.94×Pets & Animals
Harry Potter2.56×Movies & TV
Doberman Pinscher5.76×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Samoyed (dog) audience
TraitClusterScore
Pet OwnershipJOY2.12
Design AffinityPREMIUM2
SustainabilityBALANCE1.85
IndulgenceJOY1.79
DIY MentalityTHRILL1.62
PatriotismCONSERVATISM1.58

Worldwide distribution

Worldwide audience distribution share by country for Samoyed (dog)
CountryShare
United States22.9%
Japan21.4%
Germany6.1%

See Samoyed (dog) audiences in other countries

More Dog breed audiences in United States

Frequently asked questions

How many fans does Samoyed (dog) have in United States?

Samoyed (dog) has an estimated audience of 8,445,123 people in United States, concentrated in California and Texas.

What is the gender split and age of Samoyed (dog) fans?

66.3% of Samoyed (dog) fans are female, 33.7% are male, with an average age of 38.5 years.

Which brands do Samoyed (dog) fans like most?

Samoyed (dog) fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Samoyed (dog) fans live in United States?

Samoyed (dog) fans in United States are most concentrated in California (reach 1,155,763), Texas (reach 651,721), and New York (reach 601,316). These three regions account for the largest share of the active audience.

What other brands do Samoyed (dog) fans also like?

Beyond Samoyed (dog) itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and PSV Eindhoven (42.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Samoyed (dog). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.