Scooby-Doo! Mystery Incorporated Audience in United States

Scooby-Doo! Mystery Incorporated logo

Scooby-Doo! Mystery Incorporated has an estimated audience of 446,075 people in United States. 57.7% are female, 42.3% are male, average age 32.2. Top brand affinities: Ciudad Hidalgo, Michoacán, Dog breed, Nationality, Elsword, Arnold Palmer.

Top brand affinities include Ciudad Hidalgo, Michoacán, Dog breed, Nationality, with strongest over-indexing on Ciudad Hidalgo, Michoacán (154.06× the country average). Demographically, the Scooby-Doo! Mystery Incorporated audience skews more female with an average age of 32.2, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Scooby-Doo! Mystery Incorporated fans

Demographic split for Scooby-Doo! Mystery Incorporated audience in United States
MetricValue
Female57.7%
Male42.3%
Average age32.2
Estimated audience size446,075

Audience persona

The typical Scooby-Doo! Mystery Incorporated fan in United States is more female, around 32.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Ciudad Hidalgo, Michoacán.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Scooby-Doo! Mystery Incorporated audience
BrandAffinityCategory
Ciudad Hidalgo, Michoacán154.06×Travel & Leisure
Dog breed2.19×Pets & Animals
Nationality3.87×Politics & Society
Elsword21.5×Games
Arnold Palmer7.22×Sports
Minnesota1.86×Travel & Leisure
Combat sport1.64×Sports
Don Camillo45.71×Movies & TV
Google Photos2.14×Technology & Electronics
3D printing2.17×Technology & Electronics
Go Go's9.38×Music & Radio
Grinch3.21×Movies & TV
Erie County, New York6.63×Travel & Leisure
Mortgage insurance2.99×Business & Career
JDSU2.02×Business & Career
Racing1.72×Cars & Mobility
Captain America (1990 film)2.95×Movies & TV
Panama2.26×Travel & Leisure
Justice1.72×Politics & Society
Assassin's Creed II3.82×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Scooby-Doo! Mystery Incorporated audience
TraitClusterScore
Luxury OrientationPREMIUM2.07
Risk AppetiteTHRILL1.73
LGBTQ+ IdentityOPEN1.58
Convenience OrientationPREMIUM1.46
Price SensitivityPREMIUM1.45
Pet OwnershipJOY1.24

Worldwide distribution

Worldwide audience distribution share by country for Scooby-Doo! Mystery Incorporated
CountryShare
United States59.8%
United Kingdom11.0%
Canada5.8%

See Scooby-Doo! Mystery Incorporated audiences in other countries

More TV series audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Scooby-Doo! Mystery Incorporated. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.