Rascasse Audience Intelligence

Sebring International Raceway Audience in United States

A data profile of the people who buy, follow and care about Sebring International Raceway in United States — modelled from more than twelve digital signal sources. Sebring International Raceway has an estimated audience of 319,551 people in United States.

The average Sebring International Raceway fan in United States is 43.3 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include National Auto Sport Association, Max Verstappen, FIA World Endurance Championship, with strongest over-indexing on National Auto Sport Association (41.57× the country average).

Demographically, the Sebring International Raceway audience skews more male with an average age of 43.3, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sebring International Raceway fan in United States is more male, around 43.3 years old, with strong Patriotism tendencies and a notable affinity for National Auto Sport Association.

Category: Sports · Type: POI · Subtype: Racecourse

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sebring International Raceway profile in United States.

Audience size
320K
in United States
Gender
20.7%
79.3% male
Age
43.3
average years
Country rank
#46806
POI in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sebring International Raceway fans

20.7% are female, 79.3% are male, average age 43.3.

Fig. 02

Gender split

20.7%
Female
79.3%
Male
Demographic split for Sebring International Raceway audience in United States
MetricValue
Female20.7%
Male79.3%
Average age43.3
Estimated audience size319,551
Fig. 03

Age distribution

Ø 43.3
average years
Age distribution of the Sebring International Raceway audience in United States
Age bracketShare%
16-1913%
20-2916%
30-3919%
40-4922%
50+31%
Fig. 04

Worldwide distribution

40.2%

of the worldwide Sebring International Raceway audience comes from United States.

Worldwide audience distribution share by country for Sebring International Raceway
CountryShare
United States40.2%
France25.1%
Sweden8.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sebring International Raceway audience in United States is strongest.

Fig. 05

Top regions by affinity

Sebring International Raceway fans by region: top regions in United States
#RegionReachAffinity×
01Florida~200K14.60×
02Indiana~9K1.52×
03Georgia~10K1.27×
04Michigan~10K1.19×
05Ohio~10K1.17×
06Wisconsin~5K1.08×
07South Carolina~5K1.04×
08Kentucky~4K1.04×
09North Carolina~10K1.02×
10New Hampshire~1K1.00×
11Vermont<1K0.98×
12Tennessee~6K0.97×
13Connecticut~3K0.95×
14Maine~1K0.95×
15Alaska<1K0.94×
16North Dakota<1K0.93×
17South Dakota<1K0.92×
18Virginia~7K0.91×
19West Virginia~1K0.91×
20Delaware<1K0.91×
21Montana<1K0.90×
22Rhode Island<1K0.89×
23Alabama~4K0.88×
24Hawaii~1K0.85×
25Washington, District of Columbia<1K0.85×
26Mississippi~2K0.84×
27Nebraska~1K0.84×
28Iowa~2K0.83×
29Idaho~1K0.83×
30Colorado~4K0.82×
31New Mexico~1K0.82×
32Pennsylvania~9K0.80×
33Arkansas~2K0.80×
34Kansas~2K0.80×
35Missouri~4K0.77×
36Oklahoma~3K0.77×
37Illinois~8K0.76×
38Louisiana~3K0.76×
39Minnesota~3K0.74×
40Nevada~2K0.74×
41Massachusetts~5K0.73×
42Utah~2K0.73×
43Oregon~3K0.70×
44Maryland~4K0.69×
45New Jersey~5K0.67×
46Washington~4K0.66×
47New York~10K0.65×
48Arizona~4K0.63×
49Texas~20K0.56×
50California~20K0.52×
Fig. 06

Affinity by region

Affinity by region — Sebring International Raceway, United States
0.52×1.00×14.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sebring International Raceway audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sebring International Raceway audience
#·InterestCategoryAffinity×
01FIA World Endurance ChampionshipSports83.32×
02Circuit of the AmericasSports67.46×
03Brown ShoeFashion & Accessoires41.76×
04National Auto Sport AssociationSports41.57×
05Michael SchumacherSports40.11×
0624 Hours NürburgringSports35.23×
07Auto Club SpeedwaySports26.15×
08Circuit de Spa-FrancorchampsSports25.94×
09Max VerstappenSports23.45×
10Suki WaterhouseFashion & Accessoires20.00×
11Daytona International SpeedwaySports18.22×
12Charles LeclercSports15.03×
13Suncoast Credit UnionBusiness & Career15.03×
14Patrick DempseyMovies & TV9.99×
15Advance Auto PartsCars & Mobility9.61×
16Kyle BuschSports8.50×
17Lewis HamiltonSports7.69×
18O'Reilly Auto PartsCars & Mobility5.21×
19Formula OneSports4.88×
20AutoZoneCars & Mobility4.24×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sebring International Raceway audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Sebring International Raceway audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.54×
Need for SecurityCONSERVATISM1.71×
Risk AppetiteTHRILL1.43×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Sebring International Raceway audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.71×
Healthy LifestyleBALANCE0.74×
Pet OwnershipJOY0.74×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Sebring International Raceway have in United States?

Sebring International Raceway has an estimated audience of 319,551 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Sebring International Raceway fans?

20.7% of Sebring International Raceway fans are female, 79.3% are male, with an average age of 43.3 years.

03

Which brands do Sebring International Raceway fans like most?

Sebring International Raceway fans show strongest brand affinity for National Auto Sport Association (41.57×), Max Verstappen (23.45×), and FIA World Endurance Championship (83.32×) over the country average.

04

Where do Sebring International Raceway fans live in United States?

Sebring International Raceway fans in United States are most concentrated in Florida (reach ~200K), California (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Sebring International Raceway fans also like?

Beyond Sebring International Raceway itself, the audience over-indexes on Max Verstappen (23.45×), FIA World Endurance Championship (83.32×), Advance Auto Parts (9.61×), and Daytona International Speedway (18.22×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sebring International Raceway. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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