Sebring International Raceway Audience in United States

Sebring International Raceway logo

Sebring International Raceway has an estimated audience of 319,551 people in United States. 20.7% are female, 79.3% are male, average age 43.3. Top regions: Florida, California, Texas. Top brand affinities: Maria Full of Grace, Tezz, Goose (band), Keith Stanfield, Israel.

The average Sebring International Raceway fan in United States is 43.3 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Maria Full of Grace, Tezz, Goose (band), with strongest over-indexing on Maria Full of Grace (101.83× the country average). Demographically, the Sebring International Raceway audience skews more male with an average age of 43.3, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: POI · Subtype: Racecourse

Demographics of Sebring International Raceway fans

Demographic split for Sebring International Raceway audience in United States
MetricValue
Female20.7%
Male79.3%
Average age43.3
Estimated audience size319,551

Audience persona

The typical Sebring International Raceway fan in United States is more male, around 43.3 years old, with strong Patriotism tendencies and a notable affinity for Maria Full of Grace.

Top regions in United States

Top regions ranked by reach for Sebring International Raceway in United States
RegionReachAffinity
Florida239,66313.41×
California18,1730.52×
Texas14,6510.53×
Georgia13,5411.38×
Ohio12,9711.32×
New York11,3350.63×
Michigan11,0251.32×
North Carolina10,9041.13×
Indiana9,4701.62×
Pennsylvania8,8580.82×
Illinois8,0400.76×
Virginia7,3470.94×
Tennessee6,3740.99×
Wisconsin5,5691.16×
South Carolina5,2541.09×
New Jersey4,9130.6×
Kentucky4,6691.17×
Massachusetts4,3580.69×
Colorado4,0410.8×
Washington3,7570.59×
Missouri3,7410.73×
Alabama3,5850.8×
Connecticut3,1040.97×
Minnesota3,0880.67×
Arizona3,0620.47×
Maryland3,0490.55×
Louisiana2,4140.59×
Oklahoma2,0140.57×
Iowa1,8990.72×
Nevada1,6920.55×
Mississippi1,6780.64×
Oregon1,6710.46×
Kansas1,5350.61×
Arkansas1,4360.55×
Utah1,4040.49×
New Hampshire1,2661.01×
West Virginia1,1080.74×
Maine1,0410.91×
Nebraska9350.58×
Idaho7670.48×
New Mexico7280.45×
Rhode Island6610.65×
Delaware6460.73×
Washington, District of Columbia6220.65×
Vermont4730.84×
Montana4600.52×
Hawaii4440.32×
South Dakota4110.56×
Alaska3520.51×
North Dakota3370.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sebring International Raceway audience
BrandAffinityCategory
Maria Full of Grace101.83×Movies & TV
Tezz20×Movies & TV
Goose (band)14.86×Pets & Animals
Keith Stanfield15.34×Movies & TV
Israel4.82×Travel & Leisure
The Devil's Rejects20×Movies & TV
Hipster15.13×Politics & Society
Vocal harmony6.99×Music & Radio
Elsword22.89×Games
Bettendorf, Iowa17.36×Shopping
Hog Hunting3.81×Sports
TVNotas10.94×News
Minnesota1.79×Travel & Leisure
Hammock camping7.11×Travel & Leisure
Huanchaco86.8×Travel & Leisure
N1 road (South Africa)3.73×Travel & Leisure
Acoustic music3.83×Music & Radio
Notre Dame Fighting Irish football4.25×Sports
Nebraska2.26×Travel & Leisure
Wok5.14×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sebring International Raceway audience
TraitClusterScore
PatriotismCONSERVATISM1.64
Early Adopter MentalityPOWER1.6
Need for SecurityCONSERVATISM1.58
Risk AppetiteTHRILL1.55
Luxury OrientationPREMIUM1.25
Quality AwarenessPREMIUM1.23

Worldwide distribution

Worldwide audience distribution share by country for Sebring International Raceway
CountryShare
United States40.2%
France25.1%
Sweden8.5%

See Sebring International Raceway audiences in other countries

More Racecourse audiences in United States

Frequently asked questions

How many fans does Sebring International Raceway have in United States?

Sebring International Raceway has an estimated audience of 319,551 people in United States, concentrated in Florida and California.

What is the gender split and age of Sebring International Raceway fans?

20.7% of Sebring International Raceway fans are female, 79.3% are male, with an average age of 43.3 years.

Which brands do Sebring International Raceway fans like most?

Sebring International Raceway fans show strongest brand affinity for Maria Full of Grace (101.83×), Tezz (20×), and Goose (band) (14.86×) over the country average.

Where do Sebring International Raceway fans live in United States?

Sebring International Raceway fans in United States are most concentrated in Florida (reach 239,663), California (reach 18,173), and Texas (reach 14,651). These three regions account for the largest share of the active audience.

What other brands do Sebring International Raceway fans also like?

Beyond Sebring International Raceway itself, the audience over-indexes on Tezz (20×), Goose (band) (14.86×), Keith Stanfield (15.34×), and Israel (4.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sebring International Raceway. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.